We asked attendees at last week’s Digiday Publishing Summit to come clean on their ability to face up to the threat of ad fraud. Here’s how well they’re coping with bots, how big of a threat ad fraud will be in the next 12 months and more. Sponsor content by Distil Networks. The post From bots to bottom lines: Publishers on ad fraud (Infographic) appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-03-28 00:00:00 UTC ]
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After Amazon CEO Jeff Bezos bought the Washington Post with his spare pocket change earlier this year, I took a look at the growth of the digital publishing industry here in the Seattle area. Booktrope, a digital publishing startup based here in Seattle, was one of the companies I chatted with... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2013-11-22 00:00:00 UTC ]
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Bookmate, a Russian ebook subscription service, wants to attract English language publishers to its platform to cater to developing markets. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-11-22 00:00:00 UTC ]
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Collaboration between libraries and publishers in the only way forwards, panellists argued at The... Continue reading at The Bookseller
[ The Bookseller | 2013-11-21 00:00:00 UTC ]
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Ad spending on sponsorships is growing faster than expected, as more premium publishers focus on selling customized, “native” digital executions, according to new figures from eMarketer. As display ad-buying becomes on the one ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-11-21 00:00:00 UTC ]
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Tribune Co. announced a restructuring of its publishing business Wednesday to focus on its digital efforts and streamline operations, resulting in nearly 700 job losses across the Chicago Tribune, Los Angeles Times and six other daily newspapers. Continue reading at Baltimore Sun
[ Baltimore Sun | 2013-11-21 00:00:00 UTC ]
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George Walkley, head of digital at Hachette UK, has defined the three essential, bedrock skills... Continue reading at The Bookseller
[ The Bookseller | 2013-11-21 00:00:00 UTC ]
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#publishing future
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Facebook has sent unprecedented levels of traffic to publishers across the internet in recent months, a dramatic and unexpected increase affecting a large range of sites serving a wide variety of content. According to data from the BuzzFeed Networ ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-11-21 00:00:00 UTC ]
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The industry is supposedly embracing a digital future, but too scant attention is too often paid to the basics of organising ebooksThe bright hopes of digital publishing are gathered in London for the latest FutureBook conference and the future looks, well, familiar. As the new boss of... Continue reading at The Guardian
[ The Guardian | 2013-11-21 00:00:00 UTC ]
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FIAT, Relativity Media and Sony are among the first few brands to use the new ads at launch. Sold on a cost-per-click basis, these ads will also be served in slideshows published by Yahoo Sports, Yahoo Music and Yahoo TV. All of the ads will be sold directly by Yahoo -- not networks or... Continue reading at Digiday
[ Digiday | 2013-11-21 00:00:00 UTC ]
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No one expected publishing companies’ digital revenue to catch up to print overnight, but what does it say when that revenue stream at The New York Times Co., Tribune Co. and Time Inc. is already declining? All said so in their most rec ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-11-20 00:00:00 UTC ]
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Tribune Co. chief executive officer Peter Liguori tells employees that “we have decided to unify the non-editorial functions of our publishing businesses,” but “creating these critical efficiencies and ensuring the ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-11-20 00:00:00 UTC ]
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In Germany, where fixed price laws demand a level playing field, Amazon's KDP gave its self-published authors an edge when it came to ebooks. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-11-20 00:00:00 UTC ]
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Macmillan Children’s Books is creating two new publishing divisions—Macmillan Under... Continue reading at The Bookseller
[ The Bookseller | 2013-11-20 00:00:00 UTC ]
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He hates making mistakes, but he's made an awful lot in his memoir. Luckily it's a venerable customIs there a special bad elf that creeps out in the pre-Christmas period to wreak havoc with would-be bestsellers? Novelist Helen Fielding and actor David Jason might be forgiven for thinking so,... Continue reading at The Guardian
[ The Guardian | 2013-11-19 00:00:00 UTC ]
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With one of Slovenia's two major publishing conglomerates up for auction, the industry fears the worst; readers, meanwhile, have rallied around a surprise bestseller. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-11-19 00:00:00 UTC ]
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Programmatic buying might be common for digital publishers, but for TV networks, shaking up legacy media buying won't happen easily.Interpublic Group of Cos. announced in August a consortium that includes A&E Networks, Cablevision, Clear Channel and Tribune to build and test an automated... Continue reading at Advertising Age
[ Advertising Age | 2013-11-19 00:00:00 UTC ]
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For the past few years, newspaper publishers have prowled their buildings, asking why, and getting some amazing answers. Institutional knowledge is wonderful, but institutional resistance is intolerable. We must invoke a brilliant strategy to conquer ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-11-15 00:00:00 UTC ]
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IFC's upcoming The Spoils of Bablyon, a comedy miniseries that spoofs serious miniseries, is based on a book that seems to be sold out in Hudson News stores around the country. The problem with keeping the book in stock, though, is that there were never any printed copies. Eric Jonrosh (and the... Continue reading at AdWeek
[ AdWeek | 2013-11-15 00:00:00 UTC ]
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A judge on Thursday rejected a request to remove Robert J. Hall from his post as publisher of the company that owns the (Philadelphia) Daily News, Inquirer and Philly.com. Philadelphia Common Pleas Judge Patricia McInerney is still consideri ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-11-15 00:00:00 UTC ]
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The print book business in Latin America remains dominant, but digital is rising. Are there lessons to be learned from the music business? Several Argentine music pros weigh in. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-11-15 00:00:00 UTC ]
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