From bots to bottom lines: Publishers on ad fraud (Infographic)

We asked attendees at last week’s Digiday Publishing Summit to come clean on their ability to face up to the threat of ad fraud. Here’s how well they’re coping with bots, how big of a threat ad fraud will be in the next 12 months and more. Sponsor content by Distil Networks. The post From bots to bottom lines: Publishers on ad fraud (Infographic) appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-03-28 00:00:00 UTC ]
News tagged with: #bottom lines #asked attendees #ad fraud #sponsor content

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The publishers' year: hits and misses of 2013

Publishers choose their books of the year, and the ones that got awayRobin Robertson Deputy publishing director, Jonathan CapeThe book that made my year: Many years ago, I was sitting in Blake's bar in Enniskillen with John McGahern and he recommended an American novel from the 60s, written by... Continue reading at The Guardian

[ The Guardian | 2013-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #annie proulx #eimear mcbride

A Chinese Publisher in New York

While George Zhu, founder of CN Times Books, the newly launched U.S. subsidiary of Beijing Mediatime Books, is impressed by the “professionalism” of U.S. publishing, he’s also surprised by American inefficiency. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-20 00:00:00 UTC ]
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Can the NYT Shift Native Ad Labeling Debate?

The New York Times is still the gold standard of publishers. Its embrace of native advertising is an important step in legitimizing this modernized version of the advertorial. Importantly, the Times is also looking to impose far more rigid standards that are currently used throughout the... Continue reading at Digiday

[ Digiday | 2013-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gold standard #native advertising #important step #modernized version #publishing world

Reality Check: Mobile Ads Have a Way to Go

The mobile ad world has become one of haves and have nots. The Wall Street Journal concentrates on the haves, the platforms like Facebook, but the world of publishers isn’t so luckily.The post Reality Check: Mobile Ads Have a Way to Go appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2013-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reality check #mobile ads

Ebyline Launches Pitch Board to Better Connect Seasoned Freelancers and Publishers

It can be hard out there for a freelancer. The avalanche of emails, stiff competition, low pay and ignored invoices all make it a real challenge. That’s why Ebyline, a conduit between digital publishers and writers, works to connect tho ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #stiff competition

Screw magazine publisher Al Goldstein dies aged 77

Publisher who helped break down legal barriers against pornography dies in Brooklyn after long battle with illness Continue reading at The Guardian

[ The Guardian | 2013-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long battle

Times publisher reports pre-tax losses of £24m

Times Newspapers Limited pays out £14m to departing directors, including chief executive Tom MockridgeThe publisher of the Times and the Sunday Times has reported a pre-tax loss of £24m, as payouts to departing directors hit £14m, according to financial filings for the year to 30 June 2013.Times... Continue reading at The Guardian

[ The Guardian | 2013-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #forseeable future

Independent bookstores and self-published authors are increasingly teaming up

Previously, independent bookstores tended to stay away from marketing self-published authors, but in the age of Amazon, some are embracing local authors no matter how they released their work. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstores #self-published authors

Sun publisher posts £75m pre-tax loss

News Group Newspapers took charges related to the phone-hacking scandal of almost £90m in the year to 30 JuneThe parent company of the Sun and Sun on Sunday has reported a pre-tax loss of £75m in the year to 30 June, after taking charges of almost £90m in relation to the phone-hacking... Continue reading at The Guardian

[ The Guardian | 2013-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing rights #virgin media

Quercus to publish fourth book in Larsson's Millennium series

Quercus will publish a fourth book in Stieg Larsson's Millennium series, to be written by... Continue reading at The Bookseller

[ The Bookseller | 2013-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stieg larsson #millennium series #fourth book

“The Majority Do Not Know What Publishers Actually Do”

The 2013 PA International Conference in London lamented the general lack of appreciation for the role of publishers and lauded the revival of indie booksellers. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie booksellers

Apollinaire publisher on trial in Turkey

Turkish publisher and translator of French writer's Les Exploits d'un Jeune Don Juan accused of corrupting public moralityA publisher and a translator are to go on trial in Istanbul for corrupting public morality – for publishing a book written more than 100 years ago.Les Exploits d'un Jeune Don... Continue reading at The Guardian

[ The Guardian | 2013-12-16 00:00:00 UTC ]
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FEP records 2012 publisher revenue decline

Publishers across Europe saw a decline in total revenue in 2012, despite a rise in the number of... Continue reading at The Bookseller

[ The Bookseller | 2013-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #total revenue

When will publishers wake up to the challenge of Amazon?

The books industry still underestimates the disruptive power of Jeff Bezos's awesome ambitionSo Amazon are the bad guys, again. At least according to Harper's Magazine they are. For the former Amazon employee James Marcus, Brad Stone "drops the ball" in his biography of Jeff Bezos, The... Continue reading at The Guardian

[ The Guardian | 2013-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary culture

Reddit Draws Readers, Authors, Publishers

For anyone struggling with choosing the perfect literary present this holiday season, there’s a large, vocal, and opinionated group that just might be able to help: the more than one million subscribers to the Books category on Reddit, the popular social media Web site. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #holiday season #million subscribers #books category

After massive layoffs, Martha Stewart names a new ad sales chief

After swinging the ax on about 75 employees Thursday — several of them top executives in the advertising group — Martha Stewart Living Omnimedia has promoted Amy Wilkins to head of advertising, sales and marketing, the company said Friday.Ms. Wilkins, the publisher of Martha Stewart Weddings,... Continue reading at Crains New York

[ Crains New York | 2013-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing revenues #ad pages #keen eye #meredith corp

Pocket Reveals Top Stories, Publishers of 2013

The save-it-for-later software service Pocket has released a list of the "best" content from 2013. Pocket's 10 million users saved more than 450 million items (from articles and videos to memes and gifs) from across the Web this year, and Pocket looked at which were saved most, as well as which... Continue reading at Folio Magazine

[ Folio Magazine | 2013-12-12 00:00:00 UTC ]
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Choc Lit deal for self-published author

Choc Lit has bought world rights in self-published author Kirsty Ferry’s adult fantasy The... Continue reading at The Bookseller

[ The Bookseller | 2013-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published author #choc lit

Paywalls Boost Ad Rates for Some Magazines and Newspapers, OPA Study Finds

Online paywalls are helping some newspaper and magazine websites increase the ad rates they charge, according to a new report from the Online Publishers Association.It's a hopeful sign for publishers that have hesitated to erect paywalls, despite the potential to generate new revenue from... Continue reading at Advertising Age

[ Advertising Age | 2013-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription models #negative impact #including time

Tribune files plan with SEC ahead of publishing unit spinoff

Tribune Co. took a key step in the planned spinoff of its publishing business on Monday, filing a Form 10 registration statement with the Securities and Exchange Commission. Continue reading at Baltimore Sun

[ Baltimore Sun | 2013-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #key step #publishing business #exchange commission