From bots to bottom lines: Publishers on ad fraud (Infographic)

We asked attendees at last week’s Digiday Publishing Summit to come clean on their ability to face up to the threat of ad fraud. Here’s how well they’re coping with bots, how big of a threat ad fraud will be in the next 12 months and more. Sponsor content by Distil Networks. The post From bots to bottom lines: Publishers on ad fraud (Infographic) appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-03-28 00:00:00 UTC ]
News tagged with: #bottom lines #asked attendees #ad fraud #sponsor content

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Sports Illustrated Gets New Publisher in Brendan Ripp

Time Inc. has named Brendan Ripp publisher of Sports Illustrated and its website SI.com, the company said Thursday. He succeeds Frank Wall, who is leaving Time Inc. for a job with Turner Sports.A 14-year veteran of Time Inc., Mr. Ripp was most recently VP-sales and marketing at Fortune magazine.... Continue reading at Advertising Age

[ Advertising Age | 2014-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leaving time #fortune magazine #sports illustrated #turner sports


Jaipur Literary FestivaI to Covers Challenges in Indian Publishing

For the first time the Zee Jaipur Literary Festival (JLF) has introduced a professional program to discuss the ongoing challenges to book publishing in India. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indian publishing #professional program #ongoing challenges #book publishing


Eksmo and AST: Russia’s Two Publishing Giants Merge

Eksmo, Russia's leading publishing company, has officially taken over its main rival AST, bringing the country even closer to consolidation. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-16 00:00:00 UTC ]
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Shoptalk: Five Publishing Predictions for 2014

Much like last year, in 2014 the publishing world will continue to navigate change as the digital world absorbs print editions and dilutes subscription fees. In this ever-changing cyber landscape, one thing is for certain: publishers must identify ne ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-01-16 00:00:00 UTC ]
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5 Trends for Academic Publishing in 2014

Following yesterday's look at trade publishing, George Lossius, CEO of Publishing Technology, predicts five trends for the academic publishing sector in 2014. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #academic publishing #trade publishing #george lossius #publishing technology


DBW 2014: Publisher, Startup Partnerships

Publishers and startup entrepreneurs came together on two separate panels at Digital Book World to discuss forging relationships. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-15 00:00:00 UTC ]
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Inside Hearst’s Native Ad Strategy

In a signal of its deepening commitment to native advertising, Hearst Magazines launched a new native ad campaign yesterday for Lancôme on MarieClaire.com.The post Inside Hearst’s Native Ad Strategy appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising


Wider publishing industry 'worth £10bn to UK in 2012'

A new report by the Department for Culture, Media and Sport (DCMS) has shown that the publishing... Continue reading at The Bookseller

[ The Bookseller | 2014-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sport dcms


5 Trends for Trade Publishing in 2014

George Lossius, CEO at Publishing Technology, predicts 5 trends for trade publishing for the year, including a boost for big data and a focus on formats. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade publishing #george lossius #publishing technology #big data


Publish and be branded: the new threat to literature's laboratory

Increasingly fixated on the stars of today, such as Hilary Mantel and JK Rowling, publishers are neglecting the experimenters who could save their industry tomorrow: the mid-list writersThe tickets sold out months ago. Long before the admiring reviews of the stage adaptation of Hilary Mantel's... Continue reading at The Guardian

[ The Guardian | 2014-01-13 00:00:00 UTC ]
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Industry predicts 2014's publishing trends

Emotional women's fiction, yet more psychological crime, talking-point business books and a... Continue reading at The Bookseller

[ The Bookseller | 2014-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing trends


Should Major Publishers Change Their Core Mission?

Self-publishing sees traditional publishing as in denial about what readers want. But the problem isn't self-abnegation, it's capacity and mission. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-13 00:00:00 UTC ]
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2014 in Digital Publishing: A View from the UK

Numerous experts from the UK publishing scene spoke with The Guardian about what evolution they anticipate for digital publishing in 2014. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-13 00:00:00 UTC ]
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Ad Page Bleeding Slows

The demand for print advertising continued to fall in 2013, but the pace of those losses has slowed, according to a year-end report from the MPA-The Association for Magazine Media. Total ad pages for the 207 consumer magazines tracked fell 4.1 percent year-over-ye Continue reading at Folio Magazine

[ Folio Magazine | 2014-01-10 00:00:00 UTC ]
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Digital publishing: the experts' view of what's next

Industry luminaries scry the spins ahead in the helter skelter revolution at the centre of their businessAnna Rafferty, Penguin digital managing director"I predict more digital for publishers in 2014.  I'm not being (completely) facetious, I mean more digitalness in all parts of the industry,... Continue reading at The Guardian

[ The Guardian | 2014-01-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #iain pears #growing trend #kate wilson #nosy crow


Digital Publishing: All the News That's Fit to Pin

It’s not news that hard-pressed editors are being stretched in many different directions these days, but no challenges seem as complex and vexing at times as how to divvy up the resources to devout to social media. Facebook, Twitter, Instag ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-01-09 00:00:00 UTC ]
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New York Times Redesign Points to Future of Online Publishing

The last time The New York Times embarked on a wholesale redesign of its Web site, in 2006, the iPhone wasn't on the market. Tablets like the iPad were still years away. So the new design that The Times is unveiling Wednesday is generating mu ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-01-08 00:00:00 UTC ]
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Publishers, libraries poke fun at the cold

The publisher Consortium Books posts its own video of hot water being tossed in the air in frigid weather, while a library recommends keeping a book at hand when it's cold outside. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-01-08 00:00:00 UTC ]
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Infographic: Where Do People Live The Longest?

When the grim reaper comes for you has a lot to do with where you're born.Everyone dies, but depending on which country you live in, you could die significantly sooner compared with people born in other countries. That's the takeaway from this simple but striking infographic by Omani designer... Continue reading at Fast Company

[ Fast Company | 2014-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #people live #big book


Why Don’t More Bookstores Stock Self-published Titles?

Bricks-and-mortar bookstores are missing a huge opportunity by failing to take advantage of the self-publishing revolution, argues Tanja Tuma. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bricks-and-mortar bookstores #huge opportunity #self-publishing revolution