Facebook still king of social media among teens

The findings of a new survey debunks theories that Facebook is losing its “cool factor” among teenagers.Facebook is the most popular social network among teens, according to the results of the survey published Wednesday night by the Pew Research Center. The researchers found that 71 percent of all teens use it. And 41 percent of teens said they use Facebook the most often compared to other sites.The findings are a victory for Facebook, which has had to address claims in recent years that its site is losing popularity among teens. In 2013, Facebook’s chief financial officer admitted to a decline in the number of daily users among U.S. teens.To read this article in full or to leave a comment, please click here Continue reading at 'PC World'

[ PC World | 2015-04-09 00:00:00 UTC ]

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Reuters Social Media Editor Joins Circa

Anthony De Rosa, social media editor for Reuters, is joining quick-hit mobile news curator Circa as Editor-in-Chief. Continue reading at Folio Magazine

[ Folio Magazine | 2013-05-29 00:00:00 UTC ]
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HuffPo’s Andrew Losowsky Tweets about Social Media for Book Marketers

How can publishers optimize their social media outreach? HuffPo's Andrew Losowsky chats with Ed Nawotka on Twitter about how book marketers can maximize social media networks and influencers. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-22 00:00:00 UTC ]
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‘Inferno’ Heats Up Social Media

Dan Brown’s Inferno, set to be released May 14 by Doubleday, was the most buzzed-about book on social media in April, according to CoverCake, a company that tracks trending topics on major social media platforms. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-05-04 00:00:00 UTC ]
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Book Marketing Q&A with Scholastic’s Social Media Director, Morgan Baden

Morgan Baden is responsible for directing social media strategy at Scholastic and engaging teen readers online. Hear her speak at Reaching Readers Book Marketing Conference on May 28 in NYC. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-01 00:00:00 UTC ]
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Facebook Eying Movies, Books, TV as Next Dominant Social Content

Outside of photos and status updates, Facebook's original shareable content was game activity. So-and-so just planted a new crop, etc. Next Facebook rolled out the Like button, and news articles became popular. Then Facebook debuted its Open Graph in fall 2011 so that someone could listen to a... Continue reading at AdWeek

[ AdWeek | 2013-02-13 00:00:00 UTC ]
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3 Epiphanies About Social Media Marketing for Books

When it comes to book marketing, social media is a honeytrap, never quite delivering on its promises, but a few simple best practices can vastly improve your results. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-29 00:00:00 UTC ]
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Should Book Editors Be Involved in Social Media Engagement?

The cry has gone out that publishers need to engage more with readers. Who is the right person for the job? Editors? Marketers? Or should it be the authors? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-10 00:00:00 UTC ]
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‘The Hobbit’ Tops in Social Media

The books drawing the most interest on social media in November were mostly tied to movies, according to CoverCake, whose analytical tools track what is trending on various social media platforms. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-12-03 00:00:00 UTC ]
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MPA Study: Social Media Enhances Magazine Consumption, Engagement for Millennials

  In a new study produced by the MPA, the Association of Magazine Media, and research firm GfK MRI, data reveals that Millennial magazine media readers aged 18 to 34 believe that technology has improved their experience of accessing various media—including magazines. Continue reading at Folio Magazine

[ Folio Magazine | 2012-08-27 00:00:00 UTC ]
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Time To Unpackage: Publishing In The Age Of Social Media

Social media is young and its impact on news publishing is still unfolding. It’s unlikely that sharing and commenting will be the only major trends to emerge from the social revolution. News publishers, already beset by extraordinary change ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-30 00:00:00 UTC ]
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Jonathan Franzen – this time taking on Twitter – heaps more scorn on social media

 'Freedom' author Jonathan Franzen, who has previously disparaged Facebook and ebooks, says Twitter 'stands for everything I oppose' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-03-07 00:00:00 UTC ]
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How To Lose Friends And Alienate Twitter Followers: 5 Stupid Social Media Mistakes

When I interviewed entrepreneur and author Guy Kawasaki recently, I chatted with him at great lengths about his Twitter publishing habits. Take a look at his feed, and every few minutes you'll see a new post, from why videos go viral to Playboy's plans for a strip club. With so much tweeting, I... Continue reading at Fast Company

[ Fast Company | 2012-03-01 00:00:00 UTC ]
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Selling Social Media

As an element of a marketer’s branding strategy, social media is huge. Some publishers are finding ways to leverage their social graph as a part of their overall marketing package offers to advertising clients. Continue reading at Folio Magazine

[ Folio Magazine | 2012-03-01 00:00:00 UTC ]
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Building Buzz with Social Media

These days it doesn’t take long to change the face of marketing. According to Tom Dean, senior marketing director in the trade book division at Zondervan, “The game has changed dramatically in the past 18 to 24 months.” That change comes thanks to the power of social spaces that allow authors to... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-10 00:00:00 UTC ]
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Has Social Media Made Search-Driven Publishing Less Relevant?

The growing importance of social media, coupled with the powerful wrath of Google, have shaken the once-hot world of cheap search-driven publishing. About.com recently dumped its CEO. Yahoo’s $100 million acquisition of Associated Content (now Yahoo Voices) has yielded a network of 700,000... Continue reading at AdWeek

[ AdWeek | 2012-02-06 00:00:00 UTC ]
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Has Social Media Made Search-Driven Publishing Irrelevant?

The growing importance of social media, coupled with the powerful wrath of Google, have shaken the once-hot world of cheap search-driven publishing. About.com recently dumped its CEO. Yahoo’s $100 million acquisition of Associated Content (now Yahoo Voices) has yielded a network of 700,000... Continue reading at AdWeek

[ AdWeek | 2012-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #necessarily viewed #selling point #horizon media #founders left #team monitors #fans react #specific characters #smart strategy


Google+ Pages to Test Third-Party Social Media Tools

A week after unveiling Google+ pages for brands and businesses, Google has invited a handful of social media management companies to test integration of Google+ in their tools. The six companies—HooteSuite, Buddy Media, Involver, Hearsay Social, Context Optional, and Vitrue—will be able to offer... Continue reading at AdWeek

[ AdWeek | 2011-11-16 00:00:00 UTC ]
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Glam Media Buys Ning for Social Push

Glam Media has just acquired Ning, the build-your-own-social-network startup co-founded by Netscape creator Marc Andreessen. Glam is best known for building Web properties and an ad network targeting women, and it says it now reaches more than 200 million monthly users. Last month, it announced... Continue reading at AdWeek

[ AdWeek | 2011-09-21 00:00:00 UTC ]
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Magazines Betting Big on Social Media

As their readers are spending more time online, publishers are trying to make social networking work for their advertisers. With a program launching Sept. 1, Marie Claire is betting that if readers are fans of the magazine, they will like its advertisers, too. Timed to coincide with the key... Continue reading at AdWeek

[ AdWeek | 2011-08-29 00:00:00 UTC ]
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How to Choose and Apply Social Media Tools

Since social media was identified as a relevant tool to the publishing industry, magazine publishers have devoted many resources and an abundance of energy to finding and implementing the best strategies to solidify a presence in the sphere. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-14 00:00:00 UTC ]
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