Page 1 of 1 pages
Judging by its Facebook and Instagram accounts, Michael Kors is a women's brand. Now, the premium designer is focusing on reaching out and building upon its menswear line -- but it first needs to find its audience. Michael Kors teamed up with food website Tasting Table to reach its male readers,... Continue reading at 'Digiday'
[ Digiday | 2015-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#instagram accounts
#michael kors
#male readers
#fashion blogs
Brands are just starting to play with Facebook's full-screen mobile ads, but Wendy's social marketers already seem to be having lots of fun with the new format. The fast-food chain is running a campaign that uses a combination of photos, videos and GIFs to show how each layer of its hamburgers... Continue reading at 'AdWeek'
[ AdWeek | 2015-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#vertical video
#mobile ads
#social marketers
#michael kors
Advertising on Instagram has quickly moved from a novelty to a near-daily occurence, and they're churning up a tsunami of "likes" as well as a dose of aggrieved user comments.General Electric, Levi's, Lexus and Ben & Jerry's have now posted their first ads to the mobile photo- and... Continue reading at 'Advertising Age'
[ Advertising Age | 2013-11-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#mobile photo-
#video-sharing network
#broad audience
#michael kors
Instagram's cautious roll-out of its in-stream ads is now underway.U.S. users who open the app in the coming week will see an "educational ad" from Instagram itself, according to a blog post. Confirmed advertisers to follow it are Adidas, Ben & Jerry's, Burberry, General Electric, Levi's,... Continue reading at 'Advertising Age'
[ Advertising Age | 2013-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#coming week
#general electric
#michael kors
As their readers are spending more time online, publishers are trying to make social networking work for their advertisers. With a program launching Sept. 1, Marie Claire is betting that if readers are fans of the magazine, they will like its advertisers, too. Timed to coincide with the key... Continue reading at 'AdWeek'
[ AdWeek | 2011-08-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#michael kors
#tough sell