Facebook is giving publishers new tools to attract digital subscribers as the social-media giant tries to ease concerns that its growing power threatens the media industry.In recent months, Facebook has tested "call-to-action" features with select media outlets participating in its Instant Articles program. The tools, which are embedded within stories, prompt Facebook readers to sign up for publishers' newsletters or "like" their Facebook pages. The company is expanding those two features next week to all media outlets using Instant Articles.The company is also working with publishers to promote free trials of digital subscriptions to newspapers or encourage readers to download their apps. The goal is to give media companies a more direct relationship with Facebook readers so they can convert them into paying customers, said Fidji Simo, VP-product for the Menlo Park, Calif.-based social-media leader. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-04-08 00:00:00 UTC ]
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The autobiography from actor David Jason, schoolgirl Malala Yousafzai's story of being shot by the Taliban and David Walliams' latest children's book are winners at the Specsavers National Book Awards Continue reading at BBC News
[ BBC News | 2013-12-12 00:00:00 UTC ]
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In the week after Alice Munro won the Nobel Prize for literature, sales of her books jumped 6,650% in Canada, and saw significant bumps around the world. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-12-11 00:00:00 UTC ]
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Titles from Simon and Schuster and Egmont/Jelly Pie have won the 2013 Roald Dahl Funny Prizes,... Continue reading at The Bookseller
[ The Bookseller | 2013-12-10 00:00:00 UTC ]
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The guy who runs Facebook's most valuable real estate explains why the company just changed its rules. Continue reading at AllThingsD
[ AllThingsD | 2013-12-06 00:00:00 UTC ]
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Facebook is being more blunt about the fact that marketers are going to have to pay for reach.If they haven't already, many marketers will soon see the organic reach of their posts on the social network drop off, and this time Facebook is acknowledging it. In a sales deck obtained by Ad Age that... Continue reading at Advertising Age
[ Advertising Age | 2013-12-05 00:00:00 UTC ]
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The Literary Review has awarded its 21st annual Bad Sex in Fiction Award to Manil Suri for a scene in The City of Devi featuring a, err, stellar climax. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-12-05 00:00:00 UTC ]
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Facebook says it wants to continue sending traffic to publishers, citing how news stories perform well in the News Feed. Facebook said it would start showing more links to news stories in particular to mobile users. And it would begin resurfacing articles in News Feeds that have attracted... Continue reading at Digiday
[ Digiday | 2013-12-03 00:00:00 UTC ]
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Facebook has altered its newsfeed algorithm, which is turning out to be great news for online publishers. Major sites say the social network has driven more referrals in the past month than ever before.The post A Facebook Tweak Gives Publishers a Traffic Boost appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2013-12-02 00:00:00 UTC ]
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A “store-in-store” is how Strand marketing manager Lilly Widen described the new book shop inside Club Monaco’s flagship store on Fifth Avenue in New York City. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-29 00:00:00 UTC ]
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Irish author Donal Ryan wins the 2013 Guardian First Book Award for his debut novel The Spinning Heart. Continue reading at BBC News
[ BBC News | 2013-11-29 00:00:00 UTC ]
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Glyn Dillon’s graphic novel, The Nao of Brown (SelfMadeHero), has won the Best Book prize... Continue reading at The Bookseller
[ The Bookseller | 2013-11-28 00:00:00 UTC ]
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Donal Ryan’s The Spinning Heart (Doubleday Ireland) has tonight (28th November) been named... Continue reading at The Bookseller
[ The Bookseller | 2013-11-28 00:00:00 UTC ]
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The European Commission's call today for stronger data privacy protections could help the web's biggest data collectors like Google and Facebook fight data requests from the U.S. government.As expected, the Commission published a collection of recommendations for stronger data protections,... Continue reading at Advertising Age
[ Advertising Age | 2013-11-27 00:00:00 UTC ]
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More than 40 schools have signed on to participate in new pen-pal literacy program in Austin, Tex., launched by BookPeople and Random House Children’s Books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-26 00:00:00 UTC ]
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Kobo's self-publishing platform, Kobo Writing Life, is launching an affiliate program for self-published authors with PW Select, a monthly digital newsletter and print supplement to Publishers Weekly magazine focusing on independently published books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-22 00:00:00 UTC ]
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Broadcaster finds some solace after losing live games, as BT Sport and News UK strike deal for internet and mobile clip rightsITV has secured the TV rights to highlights of Uefa Champions League and Europa matches, weeks after losing the live rights to BT Sport.Separately, BT Sport and Sun... Continue reading at The Guardian
[ The Guardian | 2013-11-22 00:00:00 UTC ]
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After Amazon CEO Jeff Bezos bought the Washington Post with his spare pocket change earlier this year, I took a look at the growth of the digital publishing industry here in the Seattle area. Booktrope, a digital publishing startup based here in Seattle, was one of the companies I chatted with... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2013-11-22 00:00:00 UTC ]
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Facebook has sent unprecedented levels of traffic to publishers across the internet in recent months, a dramatic and unexpected increase affecting a large range of sites serving a wide variety of content. According to data from the BuzzFeed Networ ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-11-21 00:00:00 UTC ]
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The Burmese Ministry of Information announced that a new translation of Orwell’s 1934 novel, Burmese Days, won the National Literary Award’s informative literature award. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-11-21 00:00:00 UTC ]
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As tonight's announcement approaches, buzz is building over such nominees as Lawrence Wright's 'Going Clear' and Thomas Pynchon's 'Bleeding Edge.' Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-11-21 00:00:00 UTC ]
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