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Vice Media Inc., the youth-oriented media company, agreed to acquire the online publisher Refinery29, seeking to reignite growth by reaching a young female audience. The deal marks the biggest move yet by Vice Chief Executive Officer Nancy Dubuc, who has been trying to revive the once... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-02 19:51:02 UTC ]
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#$450 million
#—bloomberg news
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#online publisher
At least 85 New York Times employees applied for voluntary buyouts by Monday's deadline, falling short of the number the newspaper publisher said was needed to avoid firings, according to a union... To view the full story, click the title link. Continue reading at 'Crains New York'
[ Crains New York | 2014-12-02 00:00:00 UTC ]
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Facebook is being more blunt about the fact that marketers are going to have to pay for reach.If they haven't already, many marketers will soon see the organic reach of their posts on the social network drop off, and this time Facebook is acknowledging it. In a sales deck obtained by Ad Age that... Continue reading at 'Advertising Age'
[ Advertising Age | 2013-12-05 00:00:00 UTC ]
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AOL Inc. agreed to buy Adap.tv for about $405 million, gaining online video advertising technology used by the world's largest brands and agencies.The price includes about $322 million in cash and $83 million in AOL common stock, subject to certain adjustments. Adap.tv will operate independently... Continue reading at 'Crains New York'
[ Crains New York | 2013-08-07 00:00:00 UTC ]
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#advertising revenue
#falling short