Facebook Adds Signup Buttons to Win Over Skeptical Instant Articles Partners

Facebook is giving publishers new tools to attract digital subscribers as the social-media giant tries to ease concerns that its growing power threatens the media industry.In recent months, Facebook has tested "call-to-action" features with select media outlets participating in its Instant Articles program. The tools, which are embedded within stories, prompt Facebook readers to sign up for publishers' newsletters or "like" their Facebook pages. The company is expanding those two features next week to all media outlets using Instant Articles.The company is also working with publishers to promote free trials of digital subscriptions to newspapers or encourage readers to download their apps. The goal is to give media companies a more direct relationship with Facebook readers so they can convert them into paying customers, said Fidji Simo, VP-product for the Menlo Park, Calif.-based social-media leader. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-04-08 00:00:00 UTC ]
News tagged with: #recent months #media outlets #digital subscriptions #encourage readers #direct relationship #paying customers #fidji simo #menlo park

Other Publishing stories related to: 'Facebook Adds Signup Buttons to Win Over Skeptical Instant Articles Partners'


Kobo partners with Eason

Kobo is to sell its e-reading devices through 60 Eason stores in Ireland following a new... Continue reading at The Bookseller

[ The Bookseller | 2013-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kobo partners #e-reading devices


Distribution: IPM Adds Five

International Publishers Market announced partnerships with five new presses, effective January 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-28 00:00:00 UTC ]
More news stories like this |


Instagram Rolls Out In-Stream Ads As Facebook Seeks to Boost Mobile Revenue

Instagram's cautious roll-out of its in-stream ads is now underway.U.S. users who open the app in the coming week will see an "educational ad" from Instagram itself, according to a blog post. Confirmed advertisers to follow it are Adidas, Ben & Jerry's, Burberry, General Electric, Levi's,... Continue reading at Advertising Age

[ Advertising Age | 2013-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coming week #general electric #michael kors


Angela Jackson wins Edinburgh First Book Award

Angela Jackson has won the 2013 Edinburgh International Book Festival First Book Award, sponsored... Continue reading at The Bookseller

[ The Bookseller | 2013-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book award


Romania’s ReadForward Angles to Be “Facebook for Education”

Bucharest-based developer Read Forward has produced original ebooks, luxury digital editions of classics and is now moving into education, with fully interactive HTML5 textbooks. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-24 00:00:00 UTC ]
More news stories like this |


IPG Adds 13 Clients

Independent Publishers Group has added 13 independent presses to it client roster. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-24 00:00:00 UTC ]
More news stories like this |


Spain’s Clara Sánchez wins €601,000 Planeta Prize

Spanish author Clara Sánchez has won the 2013 Planeta Prize for her novel El cielo ha vuelto, a book about the nature of our economic and political environment. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #political environment


Official Facebook app (finally!) available for Windows 8.1 users

For all the improvements Microsoft has made in bolstering the Windows Store's app selection, one insistent question has held back the company's dreams of grandeur: "Yeah, but where's Facebook?" Indeed, the largest social network in the land has been a conspicuous no-show in Microsoft app... Continue reading at PC World

[ PC World | 2013-10-17 00:00:00 UTC ]
More news stories like this |


Facebook CSO says Snowden disclosures brought security to forefront

Facebook was already implementing stronger security controls when the U.S. National Security Agency’s expansive surveillance program was revealed in June, its chief security officer said Thursday. The social networking site has continued upgrading its security infrastructure, said Joe... Continue reading at PC World

[ PC World | 2013-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kuala lumpur #bit easier


Eleanor Catton's 'The Luminaries' wins 2013 Man Booker Prize

Eleanor Catton took the 2013 Man Booker Prize for "The Luminaries" at an awards ceremony in London on Tuesday night.This post has been updated. Please see note at bottom for details. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #eleanor catton #awards ceremony #tuesday night


Booker Prize winner: Murder mystery wins prestigious award

Booker Prize winner Eleanor Catton wrote an 832-page murder mystery set in Catton's homeland, New Zealand. This is the last year that the Man Booker Prize will be open only to writers from the former British Empire. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #british empire


“Kiwi Twin Peaks” Wins 2013 Man Booker Prize

New Zealand author Eleanor Catton, at the age of just 28, has become the younger ever winner of the Man Booker Prize for her novel "The Luminaries." Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-16 00:00:00 UTC ]
More news stories like this |


Eleanor Catton wins Man Booker

Eleanor Catton has won the Man Booker Prize 2013 with The Luminaries. Catton's second novel... Continue reading at The Bookseller

[ The Bookseller | 2013-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #eleanor catton


Oscar Hijuelos dies at 62; Pulitzer-winning novelist

Oscar Hijuelos, the author best known for his Pulitzer Prize-winning novel "The Mambo Kings Play Songs of Love," died Sunday, his publisher Gotham confirmed. Hijuelos was 62 and died in New York.Oscar Hijuelos, the author best known for his Pulitzer Prize-winning novel "The Mambo Kings Play... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #oscar hijuelos #died sunday #pulitzer-winning novelist #pulitzer prize-winning


Canada’s Munro Wins Nobel Prize

Canadian author Alice Munro wins the Nobel Prize for literature. Here, her publisher and literary agency react to the news at the Frankfurt Book Fair. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nobel prize


Alice Munro wins 2013 Nobel Prize in literature

Alice Munro is the winner of the 2013 Nobel Prize in literature. The Canadian author was lauded for being "master of the short story" by Peter Englund, permanent secretary of the Swedish Academy.Alice Munro is the winner of the 2013 Nobel Prize in literature. The Canadian author was lauded for... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alice munro #canadian author #short story #swedish academy


Kobo partners with Feltrinelli

Kobo has announced a partnership with Italy's largest chain of bookshops, Feltrinelli. A... Continue reading at The Bookseller

[ The Bookseller | 2013-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kobo partners #largest chain


Fortune's Most Powerful Women List Has Lots of Tech Stars, With She-Can-Do-Anything Spotlight on Facebook's Sandberg

I say we scramble all the private jets in Silicon Valley and get the "Lean In" book star to D.C. to lean on some pols to open the government again, tout de suite! Continue reading at AllThingsD

[ AllThingsD | 2013-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #silicon valley


Frankfurt Book Fair 2013: HC Wins Self-Published Novel In Major Buy

In what is rumored to be a deal worth $500,000, Jennifer Brehl at HarperCollins’s William Morrow imprint bought North American rights to Tina Seskis’s novel, One Step Too Far. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major buy #tina seskis


Folio partners with Harrods

The Folio Society has partnered with Harrods, the first time it has sold books beyond its own... Continue reading at The Bookseller

[ The Bookseller | 2013-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #folio society #sold books