Facebook is giving publishers new tools to attract digital subscribers as the social-media giant tries to ease concerns that its growing power threatens the media industry.In recent months, Facebook has tested "call-to-action" features with select media outlets participating in its Instant Articles program. The tools, which are embedded within stories, prompt Facebook readers to sign up for publishers' newsletters or "like" their Facebook pages. The company is expanding those two features next week to all media outlets using Instant Articles.The company is also working with publishers to promote free trials of digital subscriptions to newspapers or encourage readers to download their apps. The goal is to give media companies a more direct relationship with Facebook readers so they can convert them into paying customers, said Fidji Simo, VP-product for the Menlo Park, Calif.-based social-media leader. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-04-08 00:00:00 UTC ]
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Sequential, a comics storefront app focused on literary graphic novels, has released a new version of the app with upgraded features in addition to offering three specially-enhanced titles from acclaimed U.K. comics publisher SelfMadeHero. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-07 00:00:00 UTC ]
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BBC stations celebrate bumper final quarter of 2013, as record audience figures for Chris Evans push Radio 2 to new highNick Grimshaw's audience numbers are finally moving in the right direction, with the BBC Radio 1 breakfast DJ adding more than 700,000 listeners in the final three months of... Continue reading at The Guardian
[ The Guardian | 2014-02-06 00:00:00 UTC ]
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Last week, the US government finally relented on letting technology companies publish more detail about national security requests; today, some bigger firms are taking advantage of the looser rules. Facebook, Google, LinkedIn and Yahoo have updated ... Continue reading at Engadget
[ Engadget | 2014-02-04 00:00:00 UTC ]
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Calvin and Hobbes’ creator Bill Watterson won the 2014 Grand Prix, the top prize at the 41st annual Festival International de la Bande Desinée in Angoulême, France. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-04 00:00:00 UTC ]
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Ten years today, the social networking giant has notched up some interesting numbers along the way• How Facebook became the world's biggest social network1.23bn monthly usersBy the end of 2013, Facebook boasted 1.23bn monthly active users worldwide, adding 170m in just one year. According to... Continue reading at The Guardian
[ The Guardian | 2014-02-04 00:00:00 UTC ]
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While Facebook is positioning Paper as a way for publishers to better reach -- and, hopefully, monetize -- mobile readers, Paper may make publishers too dependent on Facebook for traffic. The meteoric rise of sites like Elite Daily, Upworthy and Viral Nova shows how social-savvy publishers can... Continue reading at Digiday
[ Digiday | 2014-02-04 00:00:00 UTC ]
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Harry Potter author seeks 'unspecified damages' for 'causing distress'The Daily Mail has taken down a story from its website about the author JK Rowling after she sued the paper for libel.Rowling says the online article, headlined "How JK Rowling's sob story about her past as a single mother has... Continue reading at The Guardian
[ The Guardian | 2014-01-31 00:00:00 UTC ]
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Aurum Publishing Group has appointed Rachel Williams as publisher of a new non-fiction imprint,... Continue reading at The Bookseller
[ The Bookseller | 2014-01-31 00:00:00 UTC ]
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Houghton Mifflin Harcourt announced that it has partnered with Google to deliver K-12 core curriculum through Google Play for Education, Google's content store for K-12 schools. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-31 00:00:00 UTC ]
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Story published in three papers wrongly claimed former News Corp chief stormed out of Sydney Opera House Trust meetingAmanda Meade Continue reading at The Guardian
[ The Guardian | 2014-01-29 00:00:00 UTC ]
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Debut novelist Nathan Filer wins the Costa Book of the Year with The Shock of the Fall, his debut novel about loss, guilt and mental illness. Continue reading at BBC News
[ BBC News | 2014-01-29 00:00:00 UTC ]
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First-time novelist Nathan Filer has won the £30,000 Costa Book of the Year award for his... Continue reading at The Bookseller
[ The Bookseller | 2014-01-28 00:00:00 UTC ]
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Ingram Publisher Services has added Köehler Books and Linden Publishing to its list of clients. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-27 00:00:00 UTC ]
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B.J. Novak's children's book will be titled 'A Book With No Pictures.' 'I wanted to write a book that would introduce the youngest of kids to the idea that words can be their allies,' the actor said. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-01-25 00:00:00 UTC ]
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By understanding our tastes and habits, Facebook could steal billions of dollars in ads from traditional media and get Madison Avenue out of the stone age.Facebook has never been a company lacking in foolish ambition--witness Facebook Home, Beacon, Places, and other monumental undertakings. But... Continue reading at Fast Company
[ Fast Company | 2014-01-25 00:00:00 UTC ]
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Twitter is diving even deeper into data. The social media platform is now giving publishers and brands more insights into how their tweets perform. Today, the company introduced analytics for Twitter Cards, which allow companies to track how media-filled tweets perform—such as how many users... Continue reading at AdWeek
[ AdWeek | 2014-01-24 00:00:00 UTC ]
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Facebook has been in the news over the past few days after a report suggested that the social network is spreading in a similar way to a virus. Like all epidemics, the report suggests, the rate of infection will ultimately drop off, leading to the suggestion that by 2017 the social network will... Continue reading at Betanews
[ Betanews | 2014-01-24 00:00:00 UTC ]
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South Korean human rights activist Ko Un, published in the UK by Bloodaxe, has been chosen as the... Continue reading at The Bookseller
[ The Bookseller | 2014-01-23 00:00:00 UTC ]
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A Facebook spokesperson told Digiday that the program will not port Facebook-style ad units to other apps, however. Instead, it will simply use its data to target whatever formats those app publishers currently sell. The post Facebook Tries a Mobile Ad Network appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-01-23 00:00:00 UTC ]
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BiblioBoard, an app and e-publishing platform focused on libraries that gives them the ability to loan a wide variety of ebook content to patrons, has added more than 370 publishers to its content pool. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-22 00:00:00 UTC ]
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