LinkedIn sat down with four marketing agency thought leaders – Lauren Goldstein (BabcockJenkins); Gina Michnowicz (Union + Webster); Thad Khalow (BusinessOnline); and Lee Odden (TopRank Marketing) – who engaged in a vibrant discussion of the key marketing trends to follow this year. The highlights of that discussion have been transcribed into this ebook, “The LinkedIn Advertising Agency Roundtable 2016.” Download the ebook now. Sponsor content by LinkedIn. The post Download: 5 lessons from the advertising agency roundtable appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-03-08 00:00:00 UTC ]
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Glossy magazine publisher Conde Nast, which owns Vogue and Vanity Fair, is enlisting its editors to consult with advertisers and help them create articles and images.The move -- which comes with the rollout of 23 Stories by Conde Nast, a new department charged with creating content for brands --... Continue reading at Advertising Age
[ Advertising Age | 2015-01-27 00:00:00 UTC ]
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Snapchat has attracted a big lineup for the launch of its media service called Discover, which will host branded properties for Yahoo, People, Cosmopolitan, the Food Network, Daily Mail, Vice, CNN and others. Such media players are setting up channels on the messaging service to post their... Continue reading at AdWeek
[ AdWeek | 2015-01-27 00:00:00 UTC ]
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WH Smith has released its interim results covering the Christmas period, revealing that group sales were down 2% like-for-like. As usual, WH Smith Travel performed better than its High Street stores, with like-for-like sales up 2% and total sales up 7%, with particular improvements at large... Continue reading at The Bookseller
[ The Bookseller | 2015-01-22 00:00:00 UTC ]
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Corinne Gotch has joined The Reading Agency as programme co-ordinator for publishing partners. In her new role Gotch will manage the charity’s partnerships with children’s publishers and work with them to deliver reading activities in libraries. Continue reading at The Bookseller
[ The Bookseller | 2015-01-20 00:00:00 UTC ]
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As a preview to next week's Launch Kids track at the Digital Book World conference, download this free report on children's ebooks and fanfiction. The post Download this Report on Children’s Ebooks and Fanfiction appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-01-09 00:00:00 UTC ]
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Waterstones’ core Christmas sales were up over 5% year-on-year but overall revenue was hit by lower sales of Kindle devices. The chain bookseller’s m.d, James Daunt, said the company had a “solid” Christmas and was pleased with sales of books, stationery and toys, with new stores in the estate... Continue reading at The Bookseller
[ The Bookseller | 2015-01-07 00:00:00 UTC ]
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Native advertising became a full-blown phenomenon in online publishing in 2014. Here's what we learned about it this year. The post 5 things we learned about native ads in 2014 appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-12-31 00:00:00 UTC ]
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It's sobering to think of carrying on into next year the weight of all the unread books on one's nightstand. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-12-27 00:00:00 UTC ]
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Macmillan in the US has reached a new multi-year deal with Amazon, including an agency deal on ebooks. But in a carefully worded blog and letter to authors, Macmillan chief executive John Sargent hit out at the failure to address “one of the big problems in the digital marketplace”, namely that... Continue reading at The Bookseller
[ The Bookseller | 2014-12-19 00:00:00 UTC ]
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US publishers have reported a sales revenues rise of nearly 5% across 2014, mainly fuelled by the success of children's and young adult. Figures released by the Association of American Publishers (AAP), covering the first nine months of the year, show that across publishing as a whole,... Continue reading at The Bookseller
[ The Bookseller | 2014-12-17 00:00:00 UTC ]
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John Wiley & Sons has reported a 6% rise year-on-year in second quarter revenue to $477m, due to growth in its Research and Education divisions, up 5% and 3% respectively, as well as to contributions from its recent acquisitions CrossKnowledge and Profiles International. Continue reading at The Bookseller
[ The Bookseller | 2014-12-11 00:00:00 UTC ]
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Literary agent Sara Megibow is parting ways with Nelson Literary Agency to launch Megibow Literary Agency in Denver, Colo. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-09 00:00:00 UTC ]
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Books by John Green and Michael Lewis were the most-downloaded paid titles in the iBooks store this year. James Patterson topped the free download list. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-09 00:00:00 UTC ]
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Will Boast: "If fiction is the art of invention, memoir is the art of selection and arrangement." Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-05 00:00:00 UTC ]
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This weekend bookstores around the country, and a few abroad, will be taking part in the fifth annual Take Your Child To a Bookstore Day. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-05 00:00:00 UTC ]
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Print unit sales rose 5% in the week ended November 30, 2014 compared to Thanksgiving week in 2013 at outlets that report to Nielsen BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-05 00:00:00 UTC ]
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Steven Dupin, author of 'The Trans Am Diaries: A Hillbilly's Road Trip from Stand Up Comedy to Cancer...and Back Again' (Headline Books, 9780938467908), will appear on 'WGN Midday News' in Chicago on Friday, December 5. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-05 00:00:00 UTC ]
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Three top US book editors and one translator share their top tips for working with and editing literary translations. The post 5 Tips for Editing Literary Works in Translation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-11-21 00:00:00 UTC ]
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Premium programmatic is a hot concept, and it's catching on. The ad industry's top brands are embracing more automation for digital campaigns—Cadillac, Tory Burch, CBS—and publishers are too. Instead of open exchanges where low-quality advertisers compete for low-quality Web inventory, a more... Continue reading at AdWeek
[ AdWeek | 2014-11-20 00:00:00 UTC ]
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B&N is returning to the downloadable audiobook business with the release of a new nook app for Android devices that offers access to 50,000 audiobook titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-19 00:00:00 UTC ]
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