Amazon-owned Audible has started putting ads in audiobooks, potentially indicating a sea change within the industry. The company says it is “conducting limited testing” on a select user base with the advertisements and that this step is currently reserved for non-paying members, giving them... Continue reading >> [ Source: Engadget | 2023-03-30 18:54:46 UTC ]
Snapchat is looking to get more viewers on its videos by letting publishers post them outside the app.The "Stories Everywhere" video product currently in developmentfirst reported by Cheddar on Wednesdaywould be a way for the company to break out of its insular world and impact the larger... Continue reading >> [ Source: Advertising Age | 2017-12-28 00:00:00 UTC ]
Snapchat has attracted a big lineup for the launch of its media service called Discover, which will host branded properties for Yahoo, People, Cosmopolitan, the Food Network, Daily Mail, Vice, CNN and others. Such media players are setting up channels on the messaging service to post their... Continue reading >> [ Source: AdWeek | 2015-01-27 00:00:00 UTC ]