LinkedIn sat down with four marketing agency thought leaders – Lauren Goldstein (BabcockJenkins); Gina Michnowicz (Union + Webster); Thad Khalow (BusinessOnline); and Lee Odden (TopRank Marketing) – who engaged in a vibrant discussion of the key marketing trends to follow this year. The highlights of that discussion have been transcribed into this ebook, “The LinkedIn Advertising Agency Roundtable 2016.” Download the ebook now. Sponsor content by LinkedIn. The post Download: 5 lessons from the advertising agency roundtable appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-03-08 00:00:00 UTC ]
News tagged with:
#post download
#sponsor content
Mark Mills, owner of the Plum Pudding Illustration Agency, and former Bloomsbury editor Fiz Osborne, are setting up a new children’s literary agency. Plum Literary will be based in Reigate, Surrey, and cater for writers for all kinds of children’s books, from picture books to YA. Continue reading at The Bookseller
[ The Bookseller | 2015-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#picture books
#mark mills
#literary agency
Hersh Bhardwaj outlines five reasons why Indian publishers have much to gain by working with Chinese publishers and should pursue more business in China. The post 5 Reasons Indian Publishers Should Not Ignore China appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#indian publishers
#chinese publishers
Cristóbol Pera, the former Editorial Director of Random House Mondadori Mexico, will will join The Wylie Agency and launch The Wylie Agency España. The post Cristobol Pera to Launch Wiley Agency España appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#wylie agency
Cristóbal Pera, the former Editorial Director of Random House Mondadori Mexico, will join The Wylie Agency and launch The Wylie Agency España. The post Cristobal Pera to Launch Wylie Agency España appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#cristobal pera
#wylie agency
PW lists five books that examine racial reconciliation in the U.S. amidst the one-year anniversary of Michael Brown's death. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#michael brown
#one-year anniversary
In a deal that bears striking similarities to ones that Amazon has crafted with Purdue and UMass Amherst over the past year, virtual textbook competitor eCampus.com has negotiated a $2.15 million contract with UWM. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-05 00:00:00 UTC ]
More news stories like this |
Describe Your Role My role is mostly about providing data analysis and insights to the global Taylor & Francis journals business on areas such as Impact Factors, market position, usage data and marketing campaigns. I also run training on a range of tools and provide advice to editors and... Continue reading at The Bookseller
[ The Bookseller | 2015-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#taylor francis
#impact factors
#marketing campaigns
#provide advice
Forbes Media announced today the expansion of its native advertising efforts with BrandVoice "Special Features," which allows companies to publish branded digital content with the same tools as the editorial staff.This is the fourth BrandVoice feature created since the platform's debut in 2010.... Continue reading at Advertising Age
[ Advertising Age | 2015-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#photo galleries
Describe your role I’m the publicity and marketing assistant at Michael O’Mara Books. I support the department by carrying out general administrative tasks as well as posting on our social media channels, setting up competitions with third parties and running my own campaigns. What do you... Continue reading at The Bookseller
[ The Bookseller | 2015-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#marketing assistant
#mara books
DGMT share price drops 9% after ‘marked deterioration’ in advertising revenue for flagship print titlesShares in the Daily Mail’s parent company have slumped 9% after it reported a fall in print advertising revenues at its flagship national newspapers. Advertising revenues at the Daily Mail and... Continue reading at The Guardian
[ The Guardian | 2015-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#print advertising
#advertising revenue
#advertising revenues
#digital counterpart
#8% increase
#print decline
Booktrack allows publishers to create customizable soundtracks for ebooks, adding music and sound effects that can be synchronized to the users' individual pace of reading. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sound effects
Describe your role I project manage the creation of our audiobooks by a wide range of fiction and non-fiction authors. This involves reading manuscripts and identifying books to record, acquiring audio rights if necessary, casting the right voices to bring stories to life and arranging... Continue reading at The Bookseller
[ The Bookseller | 2015-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#wide range
When it comes to news, it's Facebook's world -- publishers are just living in it. As Facebook continues to court publishers and hold onto users, more people are using the site to keep up on news. According to Pew, 63 percent of Facebook and Twitter users said that they they get their news from... Continue reading at Digiday
[ Digiday | 2015-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#facebook continues
#post facebook
#twitter users
#growing influence
#social networks
Download and read the latest Publishing Perspectives magazine on leadership in global publishing and book business trends in countries around the world. The post Download: 2015 Global Publishing Magazine and FBF Preview Guide appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post download
#global publishing
Describe your role. Creating and managing marketing campaigns for new releases and ensuring that as many people as possible hear about and are completely enthused by the fantastic books Flying Eye are producing, through press reviews, events, advertising and online channels. What do you like... Continue reading at The Bookseller
[ The Bookseller | 2015-07-11 00:00:00 UTC ]
More news stories like this |
Describe your role. I work as development editor and am fortunate to be a part of a wonderful team on the adult list. Our work is collaborative by nature, but there is a huge emphasis on project management and overseeing projects from research through to completion. What do you like best... Continue reading at The Bookseller
[ The Bookseller | 2015-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#igloo books
#adult list
#project management
Morag O'Brien is joining the Sophie Hicks Agency as foreign rights director. O’Brien, former foreign rights director at Ed Victor Ltd, will take on the role on the 1st September. Hicks set up her eponymous agency in 2014 after also leaving Ed Victor. Her authors include Eoin Colfer and Emerald... Continue reading at The Bookseller
[ The Bookseller | 2015-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ed victor
As mobile usage and ad spend continues to climb, a handful of new reports show how far it can go. By 2018, mobile ad spend will overtake that of desktop, according to a recent report from PwC. ZenithOptimedia says that that growth will come at the expense of newspapers, magazines and even... Continue reading at Digiday
[ Digiday | 2015-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#mobile usage
#recent report
#ad spend
Facebook Chief Executive Mark Zuckerberg and his wife, Priscilla Chan, have donated $5 million to help undocumented immigrants attend college, Zuckerberg said in a post on his Facebook page. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#priscilla chan
Add AOL to the list of publishers that have gone from selling ads to making ads.AOL has created an internal division called Partner Studio that is charged with creating content for advertisers. Both the name and type of work may sound familiar. AOL-owned Huffington Post has its own in-house... Continue reading at Advertising Age
[ Advertising Age | 2015-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#increasing number
#vox media
#big reason
#34% increase