Download: 5 lessons from the advertising agency roundtable

LinkedIn sat down with four marketing agency thought leaders – Lauren Goldstein (BabcockJenkins); Gina Michnowicz (Union + Webster); Thad Khalow (BusinessOnline); and Lee Odden (TopRank Marketing) – who engaged in a vibrant discussion of the key marketing trends to follow this year. The highlights of that discussion have been transcribed into this ebook, “The LinkedIn Advertising Agency Roundtable 2016.” Download the ebook now. Sponsor content by LinkedIn. The post Download: 5 lessons from the advertising agency roundtable appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-03-08 00:00:00 UTC ]
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How Fortune draws from 5,000 outside contributors

Heeding the call for traffic growth, Fortune has joined the ranks of publishers including The Huffington Post and Forbes in cultivating a contributor network. Today, 6 percent of the business-news site's content comes from outside contributors. The site has taken a careful approach to platform... Continue reading at Digiday

[ Digiday | 2016-03-24 00:00:00 UTC ]
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My Job In 5; Laura Martin, Capacity Planning Manager, Clays Printing

Laura Martin is the capacity planning manager at highly renowned Clays Printing.  She tells me about what it's like to work for a printer and it's a nice change to have a related industry take the spotlight. Continue reading at The Bookseller

[ The Bookseller | 2016-03-22 00:00:00 UTC ]
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New Republic Spinning Off Content Marketing Agency

When The New Republic said last summer that it was creating a brand marketing studio called Novel, it seemed a bit out of character. The magazine, which has been referred to as the "in-flight magazine of Air Force One," has been known throughout its history as a lofty journal of ideas, rather... Continue reading at Advertising Age

[ Advertising Age | 2016-03-21 00:00:00 UTC ]
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My Job In 5; Rebecca Tomlinson senior editorial assistant Policy Press

I spoke to Rebecca Tomlinson, senior editorial assistant at Policy Press about her role, what she is working on at the moment and also whether she had always wanted to work as an editor.  Read the full interview here. Continue reading at The Bookseller

[ The Bookseller | 2016-03-15 00:00:00 UTC ]
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Infographic: Publishers dish on the buyer-seller relationship in 5 charts

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[ Digiday | 2016-03-09 00:00:00 UTC ]
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'Supergirl' Will Remain Aloft as CBS Preps 5 Freshman-Show Renewals

Broadcast TV's most popular adaptation of a comic book franchise will live to fight another day, as CBS on Tuesday unofficially confirmed that it has renewed "Supergirl" for a second season.Speaking to analysts at the Deutsche Bank Media, Internet and Telecom Conference, CBS Corp. president and... Continue reading at Advertising Age

[ Advertising Age | 2016-03-09 00:00:00 UTC ]
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Lessons from Louise: the story of Paul Sheehan and the Sydney Morning Herald

Paul Sheehan’s story about the alleged gang rape of ‘Louise’ led, eventually, to him being suspended by Fairfax. But how has a writer so reckless survived for so long at a reputable media company? A special report by Richard Cooke for the Monthly and Guardian AustraliaThe office of the Sydney... Continue reading at The Guardian

[ The Guardian | 2016-03-09 00:00:00 UTC ]
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5 resonant quotes from Pat Conroy, book lover

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[ The Christian Science Monitor | 2016-03-07 00:00:00 UTC ]
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Shifting Thoughts on Agency Pricing: Shatzkin’s Pivot

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[ Publishing Perspectives | 2016-03-02 00:00:00 UTC ]
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5 Ways Mobile Is Changing News Consumption

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[ AdWeek | 2016-02-26 00:00:00 UTC ]
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Square Peg acquires 70s Dinner Party in 5-way auction

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[ The Bookseller | 2016-02-20 00:00:00 UTC ]
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For many students and teachers, the lessons of 'To Kill a Mockingbird' resonate

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[ Los Angeles Times | 2016-02-20 00:00:00 UTC ]
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Fairfax Media posts $27.4m profit despite lower print advertising revenue

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[ The Guardian | 2016-02-19 00:00:00 UTC ]
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Design FX: It Took 5 People to Play Deadpool’s Colossus

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[ Wired | 2016-02-19 00:00:00 UTC ]
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[ AdWeek | 2016-02-18 00:00:00 UTC ]
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[ Los Angeles Times | 2016-02-13 00:00:00 UTC ]
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[ The Bookseller | 2016-02-10 00:00:00 UTC ]
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[ The Bookseller | 2016-02-06 00:00:00 UTC ]
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[ Publishers Weekly | 2016-02-05 00:00:00 UTC ]
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[ Advertising Age | 2016-02-03 00:00:00 UTC ]
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