LinkedIn sat down with four marketing agency thought leaders – Lauren Goldstein (BabcockJenkins); Gina Michnowicz (Union + Webster); Thad Khalow (BusinessOnline); and Lee Odden (TopRank Marketing) – who engaged in a vibrant discussion of the key marketing trends to follow this year. The highlights of that discussion have been transcribed into this ebook, “The LinkedIn Advertising Agency Roundtable 2016.” Download the ebook now. Sponsor content by LinkedIn. The post Download: 5 lessons from the advertising agency roundtable appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-03-08 00:00:00 UTC ]
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Hot properties include titles from Lisa Scottoline and Iris Johanson, a story collection inspired by Edward Hopper, a return to Twin Peaks via its co-creator Mark Frost, Tom Wolfe’s newest, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-25 00:00:00 UTC ]
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Heeding the call for traffic growth, Fortune has joined the ranks of publishers including The Huffington Post and Forbes in cultivating a contributor network. Today, 6 percent of the business-news site's content comes from outside contributors. The site has taken a careful approach to platform... Continue reading at Digiday
[ Digiday | 2016-03-24 00:00:00 UTC ]
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Laura Martin is the capacity planning manager at highly renowned Clays Printing. She tells me about what it's like to work for a printer and it's a nice change to have a related industry take the spotlight. Continue reading at The Bookseller
[ The Bookseller | 2016-03-22 00:00:00 UTC ]
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When The New Republic said last summer that it was creating a brand marketing studio called Novel, it seemed a bit out of character. The magazine, which has been referred to as the "in-flight magazine of Air Force One," has been known throughout its history as a lofty journal of ideas, rather... Continue reading at Advertising Age
[ Advertising Age | 2016-03-21 00:00:00 UTC ]
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I spoke to Rebecca Tomlinson, senior editorial assistant at Policy Press about her role, what she is working on at the moment and also whether she had always wanted to work as an editor. Read the full interview here. Continue reading at The Bookseller
[ The Bookseller | 2016-03-15 00:00:00 UTC ]
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Broadcast TV's most popular adaptation of a comic book franchise will live to fight another day, as CBS on Tuesday unofficially confirmed that it has renewed "Supergirl" for a second season.Speaking to analysts at the Deutsche Bank Media, Internet and Telecom Conference, CBS Corp. president and... Continue reading at Advertising Age
[ Advertising Age | 2016-03-09 00:00:00 UTC ]
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We asked industry pros at yesterday’s Digiday Publishing Summit in Bologna to weigh in on the give and take between buyers and sellers. Here’s what they said about the balance of power and an emerging solution: header bidding. Sponsor content by PulsePoint. The post Infographic: Publishers dish... Continue reading at Digiday
[ Digiday | 2016-03-09 00:00:00 UTC ]
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Paul Sheehan’s story about the alleged gang rape of ‘Louise’ led, eventually, to him being suspended by Fairfax. But how has a writer so reckless survived for so long at a reputable media company? A special report by Richard Cooke for the Monthly and Guardian AustraliaThe office of the Sydney... Continue reading at The Guardian
[ The Guardian | 2016-03-09 00:00:00 UTC ]
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Conroy was one of the nation’s – and perhaps the world’s – most enthusiastic lovers of books. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2016-03-07 00:00:00 UTC ]
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‘Amazon demonstrated dazzling marketplace power,’ writes Mike Shatzkin, in what he presents as a new narrative on relations between the retailer and the Big Five. ‘Agency in 2010 Was a Strategy; By 2015 a Surrender’ By Porter Anderson, Editor-in-Chief | @Porter_Anderson n an interesting... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-03-02 00:00:00 UTC ]
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BARCELONA, Spain—Media executives from television, online and magazine news organizations are optimistic that a mostly mobile audience will present new opportunities for reporting and engagement, even while revenue challenges remain. Speaking on a Mobile World Congress panel Thursday,... Continue reading at AdWeek
[ AdWeek | 2016-02-26 00:00:00 UTC ]
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Square Peg has acquired 70s Dinner Party by Anna Pallai, a book that "applauds" all that is wonderfully "downright naff" in retro 70s dining, following a five-way auction. Continue reading at The Bookseller
[ The Bookseller | 2016-02-20 00:00:00 UTC ]
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Eighth-grader Daisy Vetter dropped to the floor and curled up in a ball when news of Harper Lee's death came over the intercom at Walter Reed Middle School in North Hollywood on Friday morning. Her friends asked what was wrong. They just didn't understand, Daisy said, why "To Kill a Mockingbird,"... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-02-20 00:00:00 UTC ]
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Colossus is obviously a CGI character, but in the case of Tim Miller's comic book adaptation, it took five different performers to make him. Here's why. The post Design FX: It Took 5 People to Play Deadpool’s Colossus appeared first on WIRED. Continue reading at Wired
[ Wired | 2016-02-19 00:00:00 UTC ]
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Property website Domain increases digital revenue by 37% and continues to prop up Fairfax’s overall profit as editorial restructure is announcedFairfax Media, publishers of the Age and the Sydney Morning Herald, have returned a net profit of $27.4m for the first half of the financial year... Continue reading at The Guardian
[ The Guardian | 2016-02-19 00:00:00 UTC ]
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Contently has purchased Docalytics for an undisclosed sum to ramp up its data offerings for publishing-minded, business-to-business clients. In the increasingly competitive content marketing space, Contently hopes to offer customers better actionable results. "Data is key to B2B marketers, and... Continue reading at AdWeek
[ AdWeek | 2016-02-18 00:00:00 UTC ]
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The goalie who returned from the abyss. The usually reliable star player who struggled in his last game and responded with a hat trick. Or the youngster who had been a healthy scratch the last two games getting the winner in overtime. Yes, the Kings had three compelling story lines working... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-02-13 00:00:00 UTC ]
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In the first of a new series, Nick Barreto, co-founder of new digital publisher Canelo, shares five things inspiring him to think and work differently right now. Continue reading at The Bookseller
[ The Bookseller | 2016-02-10 00:00:00 UTC ]
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Describe your role. I’m involved in so many aspects of editorial, but the main component of my role is to devise new title ideas and develop them with a strong sense of identity. This includes exploring new designs, authors, artists and concepts. I also oversee the work of the rest of the... Continue reading at The Bookseller
[ The Bookseller | 2016-02-06 00:00:00 UTC ]
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Is it finally the end for NYC’s St. Mark’s Bookshop? Inside the new Prescott, Ariz., bookstore, the Purple Cat. And more details about the new stores coming to Milwaukee and Washington, D.C. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-02-05 00:00:00 UTC ]
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