Download: 5 lessons from the advertising agency roundtable

LinkedIn sat down with four marketing agency thought leaders – Lauren Goldstein (BabcockJenkins); Gina Michnowicz (Union + Webster); Thad Khalow (BusinessOnline); and Lee Odden (TopRank Marketing) – who engaged in a vibrant discussion of the key marketing trends to follow this year. The highlights of that discussion have been transcribed into this ebook, “The LinkedIn Advertising Agency Roundtable 2016.” Download the ebook now. Sponsor content by LinkedIn. The post Download: 5 lessons from the advertising agency roundtable appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-03-08 00:00:00 UTC ]
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Vigliano to Sell Agency

The 'New York Post' reports that literary agent David Vigliano is selling his company, Vigliano Associates, to Y Entertainment Group, the entertainment subsidiary of Ron Burkle's private equity and venture capitalist firm, the Yucaipa Cos Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #york post #entertainment group #private equity


S&S strikes 'version of agency' deal with Amazon

Simon & Schuster in the US and Amazon have signed a new multiyear deal which is a "return to a version of agency" and is also “economically advantageous for both Simon & Schuster and its authors”. An email from Carolyn Reidy (pictured), president and c.e.o. at Simon & Schuster, said... Continue reading at The Bookseller

[ The Bookseller | 2014-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #agency pricing #multiyear deal #simon schuster #digital books #limited exceptions #ebook pricing


S&S, Amazon Agree on 'Version' of Agency Pricing

The new sales agreement supposedly reached on Monday by Amazon and Simon & Schuster, has been confirmed by both parties. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #agency pricing #simon schuster


BuzzFeed to Join IAB's Advertising Elite

BuzzFeed is being bumped up to the digital advertising adult dinner table. On Monday, the company announced in an internal memo that Eric Harris will become chief business operations officer and also join the Interactive Advertising Bureau (IAB) board later this year. BuzzFeed president Greg... Continue reading at AdWeek

[ AdWeek | 2014-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising #tech companies #ad platforms #business operations


S&S to Go Agency With Amazon

As Hachette continues its stalemate with Amazon over ebook sales terms, Simon & Schuster has reached a new agreement with the e-tailer. Among other things, the new deal will allow S&S to set the prices on its ebooks, marking a return to the agency model. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #agency model #simon schuster


5 Ways to Cook with Pumpkin, Besides the Pie

Move over pumpkin pie. There are so many ways to be creative with fall’s favorite ingredient. Averie Sunshine, author of 'Cooking with Pumpkin: Recipes That Go Beyond the Pie' (Countryman Press, Oct.), offers five tasty alternative ideas. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #countryman press


Rylance-backed book wins £5,000 prize

A debut novel whose supporters include actor Mark Rylance and Conservative MP Zac Goldsmith wins a £5,000 award given annually to "fearless" writing. Continue reading at BBC News

[ BBC News | 2014-10-11 00:00:00 UTC ]
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Download: Friday’s Frankfurt Book Fair 2014 Show Daily

Get the latest news from the Frankfurt Book Fair, including publisher interviews, discussions with book industry thought leaders, event listings and more. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest news


Apple iBooks Category Bestsellers, October 5, 2014

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, children & teens, and more for the week ended October 5, 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling ibooks #children teens


Download: Thursday’s Frankfurt Book Fair 2014 Show Daily

Download our Frankfurt Show Daily for Thursday, 9 October. This issue includes a report on HarperCollins' international plans, interviews with publishers from around the world and more. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-09 00:00:00 UTC ]
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Download: Wednesday’s Frankfurt Book Fair 2014 Show Daily

Download our Frankfurt Book Fair Show Daily for Wednesday, 8 October 2014 to find out what was discussed in the Tuesday conferences and what's going on at the Fair today. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-08 00:00:00 UTC ]
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How the Washington Post is Capitalizing on Mobile Advertising

The mobile advertising boom is more apparent than ever and publishers are now recognizing the success of custom and native ad strategies on mobile. Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile advertising


Download: Tuesday’s Frankfurt Book Fair 2014 Show Daily

Download our Frankfurt Book Fair Show Daily for Tuesday, October 7, 2014. Read about VIP speakers, international rights and licensing, digital publishing platforms and more. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #international rights


Multi-Screen Advertising Flourishing in Sports

At Thursday's Future of Digital Sports Media panels during Advertising Week, the topic of abundance kept coming up: the ever-expanding array of content platforms and networks, a national appetite for live sports programming that shows no signs of satiation, and the rapidly diversifying... Continue reading at Advertising Age

[ Advertising Age | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #corporate partners #full bloom #ads appearing #registered users


National Book Foundation selects '5 Under 35'

Authors such as Phil Klay and Valeria Luiselli were selected by past National Book Award winners as rising stars in the literary world. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #phil klay #valeria luiselli #rising stars #literary world


Video Is 'Display 2.0': Marissa Mayer Woos Advertisers With the 'Yahoo Brand'

As she kicks off her third year at the helm of Yahoo, Marissa Mayer is courting advertisers aggressively. She met with 500 advertising and agency executives, representing 350 brands, during the second quarter.And during Advertising Week on Thursday, the CEO worked to convince marketers that her... Continue reading at Advertising Age

[ Advertising Age | 2014-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising week #fast company #agency executives #media platform


9 Lessons Publishers Should Take from Google's Leaked "Search Quality Rating Guidelines"

By D. Eadward Tree Google, the epitome of the internet ventures that have so disrupted the magazine industry, turns out to have a crush on traditional publishers, a recently leaked report reveals. But... Continue reading at Publishing Executive

[ Publishing Executive | 2014-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional publishers #eadward tree #magazine industry


Big Books the U.S. Agencies Are Selling at the Fair: Frankfurt Book Fair 2014

Prepare for the 2014 Frankfurt Book Fair with our roundup of big projects that'll be making the rounds, among them books by Leslie Jamison, Richard Price, Amy Poehler, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big books #leslie jamison #amy poehler


Tampa Bay Times Cuts Employee Pay 5 Percent, Reduces Severance Payments

Paul Tash, CEO and chairman of the Times, announced the cuts in a memo to employees Thursday, citing a difficult summer that resulted in lower than expected revenue. "Newspaper publishing remains a tough business," he wrote. Anticipating jo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #expected revenue


What a Typical Week Looks Like at One UK Literary Agency

UK literary agency Andrew Lownie outlines the range of activities he is involved with in a typical agency week, from the mundane and routine, to the offbeat and extraordinary. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-09-09 00:00:00 UTC ]
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