Carla Gray, Longtime HMH Marketing Lead, Dies at 52

The executive director of marketing at Houghton Mifflin Harcourt, who spent 20 years with the company, died earlier this week. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2017-06-01 00:00:00 UTC ]
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Phyllis Tickle, Founding PW Religion Editor, Dies

Religion expert, author, and PW founding religion editor Phyllis Tickle has died at age 81, leaving a legacy that reaches far beyond books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-23 00:00:00 UTC ]
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Obituary: Frank Urbanowski, Former Director of MIT Press, Dies

The former MIT Press director who pioneered the strategy of focused disciplinary specialization, created the first university press website, and published the first interactive ebook died late last week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mit press


iOS9 and the iPad Pro: what the latest Apple event means for marketing

Apple drives changes in behaviour like nobody else. What might the key announcements from the event mean for the ad industry?Like many Apple events before it, September’s event didn’t introduce any new technologies or products, but that’s not to say what was announced isn’t worth... Continue reading at The Guardian

[ The Guardian | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple doesn #ipad pro #ad industry #worth investigating #innovative companies #mobile adblocking


Hanley Wood Vice Chairman Frank Anton Named to Lead Folio: CEO Summit

Part MC, part provocateur, Anton will facilitate a special program for the publishing C-suite. The post Hanley Wood Vice Chairman Frank Anton Named to Lead Folio: CEO Summit appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-09-22 00:00:00 UTC ]
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Carmen Balcells dies

Literary agent Carmen Balcells has died, Spanish newspaper El Pais has reported. Balcells, whose agency, founded in 1956, represented writers including Nobel Prize winners Mario Vargas Llosa, Gabriel Garcia Marquez and Pablo Neruda, as well as Isabel Allende and Javier Cercas, is said to have... Continue reading at The Bookseller

[ The Bookseller | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #isabel allende


Why Marketers Shouldn't Get Overexcited About Virtual Reality as a Branding Tool

Virtual reality is an extraordinarily hot topic right now in media and technology circles. We've seen some amazing developments in recent years, but for the purposes of marketers, technology has not caught up with needs. Beyond functioning, we need it to scale and affect consumer behavior. This... Continue reading at AdWeek

[ AdWeek | 2015-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #financial services #programmatic buying #adweek magazine


Jackie Collins Dies at 77

Collins, the mega-bestselling author of Hollywood novels, died on September 19 at the age of 77. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-21 00:00:00 UTC ]
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9 Intriguing and Fun Digital Marketing Stats From the Past Week

With summer largely in the rearview mirror, marketers are attending conferences and generally revealing more media- and brand-related data. Here are nine of such stats that caught our eye last week. 1. During a Re/code podcast, BuzzFeed CEO Jonah Peretti said that more than 75 percent of his... Continue reading at AdWeek

[ AdWeek | 2015-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app #video platform #digital marketing


Canadian Publishing 2015: Book Marketing in 2015

With competition for bookstore shelf space as fierce as ever and the Inspire Book Fair gone for good, publishers are looking for new ways to reach potential readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book marketing


Country Spotlight: Malaysia: Heating Up the Rights Market

Rights traffic, as expected in a small book market like Malaysia, typically flows one way, with English-to-Malay translations mostly found in the education and reference segments. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #country spotlight #rights market


Children's marketing competition deadline extended

The deadline for the first Bookseller marketing competition has been extended until the 18th September, giving publishers until this Friday to enter their campaigns. Continue reading at The Bookseller

[ The Bookseller | 2015-09-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #18th september #giving publishers


IntellaSphere offers SMBs free online marketing tools

When it comes to marketing, smaller businesses often lose out to their larger competition because they can't afford sophisticated software tools. Now digital marketing specialist IntellaSphere is looking to give small companies the edge with the launch of its new Freemium service, providing SMBs... Continue reading at Betanews

[ Betanews | 2015-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #smaller businesses #free suite #post content


Conde Nast Taps Two Execs to Lead Branded Entertainment Arm

Conde Nast Entertainment -- the magazine publisher's digital video, TV and film division -- is looking to grow its branded entertainment business with the hire of two execs. It has tapped Starcom MediaVest Group vet Eden Gorcey and former Coach marketer Will Misselbrook to run its branded... Continue reading at Advertising Age

[ Advertising Age | 2015-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #branded content #digital sales #conde nast #senior vp #executive vp


Gaylord Shaw dies at 73; journalist won a Pulitzer for The Times in 1978

Gaylord Shaw, a renowned journalist who broke the news of Richard Nixon's resignation and won the Pulitzer Prize for national reporting in 1978 for the Los Angeles Times, has died at age 73. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #journalist won #pulitzer prize #richard nixon


Milton to lead expanded Harlequin publishing business

Lisa Milton is to join HarperCollins as executive publisher of its Harlequin UK publishing division, with Tim Cooper, UK managing director, departing. The development follows the relocation of the company from its Richmond base to HarperCollins’ office at London Bridge over the summer with the... Continue reading at The Bookseller

[ The Bookseller | 2015-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lisa milton #join harpercollins #executive publisher #tim cooper #london bridge


Abbey Klaassen to Join 360i as Chief Marketing Officer

Abbey Klaassen is joining 360i as its new chief marketing officer following almost a year at the shop's parent company Dentsu Aegis.Ms. Klaassen, a former Ad Age editor and associate publisher, will succeed Amanda Malko at 360i, who is leaving the agency after eight years."When [360i] Chairman... Continue reading at Advertising Age

[ Advertising Age | 2015-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #associate publisher #great opportunity


Leading writers hope to shift refugee debate with crowdfunded anthology

Monica Ali, William Boyd and Marina Lewycka among the authors recruited with aim of shifting public perspectivesMajor authors including Monica Ali, William Boyd and Marina Lewycka are lining up to contribute writing to a new crowdfunded anthology which aims to counter the anti-refugee rhetoric... Continue reading at The Guardian

[ The Guardian | 2015-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ruth padel #hanif kureishi #amanda craig #english pen


Agent’s Insight Into the South Africa’s Children’s Book Market

South African children's book publishing is winning international attention — and awards — as the market evolves beyond being a government-driven sector. The post Agent’s Insight Into the South Africa’s Children’s Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post agent #south africa #book market #book publishing #market evolves


Nord Compo Looks to Expand in the U.S. Book Market

Nord Compo, a French publishing technology company looking to expand in the U.S., offers a variety of prepress services. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market


Wayne Dyer dies at 75; self-help expert wrote 'Your Erroneous Zones'

When Wayne Dyer came out with his first self-help book in 1976, it was a dud, but he didn't give up. He bought thousands of copies himself and crisscrossed the country, stopping at every small-town newspaper and TV station that would talk to him about his reader-friendly approach to achieving... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-09-01 00:00:00 UTC ]
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