BuzzFeed landed the biggest "get" for a Facebook Live interview in the young channel's history by nabbing a sit-down with President Barack Obama. Yet less than two minutes into the broadcast, the online publisher's video feed stalled and some 35,000 Facebook viewers were left with nothing to watch but BuzzFeed legal editor Chris Geidner sitting alone in the White House, introducing the event. It was awkward, and BuzzFeed actually directed people—on its Facebook post—to YouTube to watch the stream after a while. Indeed, the incident allowed YouTube to flex its live-video muscle—it's been doing these things for years, after all, and Facebook is brand new to the game. Meanwhile, the Geidner-Obama interview—which was designed to focus on Obama's Supreme Court nominee, Merrick Garland—went well, technically speaking, on YouTube. Fifteen-thousand watched in real time throughout the online appearance by Obama. No glitches. (Scroll to watch the video below.) It's a little egg on the face for Facebook, which launched Facebook Live in early April and immediately captured the imaginations of video marketers everywhere. In fact, on April 8, BuzzFeed had a huge success, getting 800,000 people at once to watch two staffers via Facebook Live explode a watermelon by wrapping rubber bands around it. Today's production wasn't as tight, to say the least. That said, Facebook's scale—with 1.6 billion monthly users—will keep media companies and marketers glued to the social network... Continue reading at 'AdWeek'
[ AdWeek | 2016-05-17 00:00:00 UTC ]
News tagged with:
#huge success
#media companies
#tv producer
Hannah Tinti talks to her editor, Noah Eaker, about the process of editing 'The Twelve Lives of Samuel Hawley,' her new novel (in part inspired by the 12 labors of Hercules) about a lifelong criminal vowing to give up a life of crime as his daughter hits adolescence. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-31 00:00:00 UTC ]
More news stories like this |
The president of the Association for Library Service to Children discusses efforts to support children and families in a shifting information landscape. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#library service
#support children
Facebook Thursday announced several updates related to branded content: enabling more pages to share it; updating its branded content tag to include the word "paid"; and cleaning up its policy and enforcement guidelines. The social network began allowing verified pages to publish branded content... Continue reading at AdWeek
[ AdWeek | 2017-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#branded content
#start publishing
Time makes a dozen promotions, The Washington Post Magazine has found an editor, and much more... The post Livingly Media Appoints New CEO | People on the Move — 03.29.17 appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-03-30 00:00:00 UTC ]
More news stories like this |
The social network's latest announcement is good news for publishers, Amazon and Facebook itself, but not so much for Google and traditional supply-side platforms. The post The winners and losers of Facebook’s dive into header bidding appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#header bidding
It's a bird… it's a plane… it's a great way to spend your couch time! The post The 11 Best Comic Book Movies You Can Stream Right Now, From Superman to Deadpool appeared first on WIRED. Continue reading at Wired
[ Wired | 2017-03-28 00:00:00 UTC ]
More news stories like this |
International rights directors at two UK book publishers survey the continued importance of rights to an industry in search of new revenue channels. The post Rights’ Impact: ‘Explore and Maximize Additional Revenue Streams’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post rights
Like most publishers, European publishers have Facebook on the mind. The post Digiday research: Three quarters of European publishers prioritize Facebook appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digiday research
#european publishers
Fresh on the heels of Facebook's header bidding endorsement, Google is moving to add dozens of technology partners and hundreds of publishers to the open beta of its header bidding alternative, called exchange bidding dynamic allocation, or EBDA.Google is expected to start the open beta by early... Continue reading at Advertising Age
[ Advertising Age | 2017-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#pressure mounts
#direct knowledge
#coming months
#playing field
#ad inventory
Citizen AID is a free UK-developed iOS, Android and Windows app which gives advice on the best immediate response to a bomb blast or armed attack. It’s essentially an ebook with simple step-by-step guidance on how to deal with different situations. Some of this seems very obvious. If there’s an... Continue reading at Betanews
[ Betanews | 2017-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#terror attack
#bomb blast
Get a group of digital publishers together, and you won’t get five minutes into the conversation without someone addressing the elephant in the room — Facebook. The social giant is unilaterally resetting the terms of its relationship with publishers, sending dwindling audience numbers to... Continue reading at Digiday
[ Digiday | 2017-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post don
#beat facebook
#social giant
#publisher sites
#sponsored content
Facebook just executed what might best be described as a digital advertising coup against rival Google and its DoubleClick empire.The social media power said Wednesday that it's bringing advertiser demand from its Audience Network to mobile web publishers that use header bidding.Mobile... Continue reading at Advertising Age
[ Advertising Age | 2017-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#header bidding
#rival google
#audience network
Uber Technologies President Jeff Jones is quitting after less than a year, amid multiple controversies engulfing the ride-hailing company.The scandals range from allegations of sexual harassment and a toxic work culture to the combative behavior of Chief Executive Officer Travis Kalanick. After... Continue reading at Advertising Age
[ Advertising Age | 2017-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#uber driver
#sexual harassment
#person familiar
The Royal Society of Literature has elected Marina Warner as its first female president. Continue reading at The Bookseller
[ The Bookseller | 2017-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#royal society
A sinister world rises from the soothing, if mischievous, voice of Adam Curtis: politicians and financiers have created alternate realities that prey on our fears while Facebook and other cyberspace distractions toy with our vanities with promises of escape and virtual redemption. At a time when... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#fake news
Editions Fayard will publish Barack and Michelle Obama’s memoirs in the French language, chairman and c.e.o. Sophie de Closets has announced Continue reading at The Bookseller
[ The Bookseller | 2017-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#editions fayard
#french publisher
#michelle obama
#french language
For the first time, Twitter is planning to participate in the Interactive Advertising Bureau's 2017 Digital Content NewFronts, giving the social platform a chance to showcase its live video and and other content offerings to marketers in New York. Dozens of major digital publishers and platforms... Continue reading at AdWeek
[ AdWeek | 2017-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#live video
#newfronts presentation
#social platform
#content offerings
Last Fall, Michiel Kolman was elected to succeed Bloomsbury’s Richard Charkin as president of the International Publishers Association (IPA)—and he takes over at a tumultuous time. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#michiel kolman
#richard charkin
#tumultuous time
A Facebook office in Berlin. A report published on Tuesday found that Facebook and Twitter had failed to meet a German target for removing hate speech from their platforms. Continue reading at The New York Times
[ The New York Times | 2017-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#face fines
#report published
The pair of books that Penguin Random House recently bought by Barack and Michelle Obama, for a reported $65 million, will be released globally by the publisher. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#michelle obama
#released globally