Video views versus video engagement: Which is more valuable? BuzzFeed's publisher weighs in.Back in October, BuzzFeed reported that it had crossed five billion monthly content views—a number that encompassed not just BuzzFeed's site and apps, but also the swaths of content it publishes directly to social platforms like Snapchat and Facebook. This inevitably led to questions about how to measure a "content view" and what that means compared to more traditional web audience measurements, such as page views and unique visitors.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2016-02-19 00:00:00 UTC ]
News tagged with:
#social platforms
#page views
#unique visitors
As it continues its transition from a traditional publisher to a provider of knowledge and knowledge-enabled services, John Wiley said it recorded a $15 million restructuring charge in the second quarter of fiscal 2014. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#john wiley
#traditional publisher
Cost of rail travel for more than 100 managers has also risen since relocation to MediaCity in Salford QuaysThe suspicion that British Airways and Virgin Trains would be among the beneficiaries of the BBC's move to Salford appears to be born out by figures on travel costs published this week.In... Continue reading at The Guardian
[ The Guardian | 2013-12-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#work hard
#long run
A database of more than two million stolen passwords for Facebook, Yahoo and others has been published online, a security firm has found. Continue reading at BBC World
[ BBC World | 2013-12-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#published online
BuzzFeed Inc., the online publisher of news, lists and quizzes that are designed to be shared on social media, is forecasting revenue of as much as $120 million in 2014, said two people with knowledge of its financials.The sales level will depend on how many advertising deals are booked next... Continue reading at Crains New York
[ Crains New York | 2013-12-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#hearst corp
#editorial staff
#early days
Daily Mirror publisher's Buzzfeed-style website achieves rapid growth thanks to content including its North-o-MeterUsVsTh3m, the Daily Mirror publisher's Buzzfeed-style social content website, has more than doubled its traffic in a month, hitting 7 million unique users in November.Trinity Mirror... Continue reading at The Guardian
[ The Guardian | 2013-12-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#search engines
Sales for the third quarter ended November 2 at Books-A-Million fell 3.5%, to $100.4 million, and its net loss deepened to $7.1 million, from $2.8 million in the third period of 2012. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#losses rise
#sales dip
Hodder has now printed more than 1m copies of Sir Alex Ferguson's memoir, My Autobiography... Continue reading at The Bookseller
[ The Bookseller | 2013-11-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#1m copies
Waiting another month for that new inspirational Gloria Gaynor book? You'll survive, most likely -- but just in case, Amazon's debuting a new program called Kindle First. Customers can get early access to new titles for $1.99 - or for free, if they're a member of the exclusive club that is... Continue reading at Engadget
[ Engadget | 2013-11-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#exclusive club
#early access
Chegg, which offers textbooks for rent and other online services to college students, is looking to raise $172.5 million in its Initial Public Offering. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#college students
#online services
Houghton Mifflin Harcourt announced this morning that it is moving forward with an Initial Public Offering through which it could raise up to $292 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#moving forward
In 1930, famed economist John Maynard Keynes predicted that within his lifetime, the future economy would be powered with a quarter of the effort. In a hundred years, he wrote, humanity would actually be confronted with the problem of too much leisure time, and what to do with it. Technological... Continue reading at Fast Company
[ Fast Company | 2013-10-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#corporate responsibility
#major role
Politico, the high-metabolism news site covering Beltway politics, will introduce a glossy, six-times-a-year magazine and companion section of its website next month, the company said Wednesday.Unlike traditional publishers that rely on susbcriptions to build the large circulations that... Continue reading at Advertising Age
[ Advertising Age | 2013-10-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#offering subscriptions
#politico magazine
Online publishers who use audience extension expect their revenues from this practice to at least double in 2014. And, more than half of digital ad buyers (54 percent) plan to spend more on the technique in the year ahead as a substitute for ad networks to assure that their brand advertising is... Continue reading at Digiday
[ Digiday | 2013-10-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#premium content
#brand advertising
#ad networks
#year ahead
#post publishers
#online publishers
With sales up in all its major segments, total revenue rose 13% for the first half of 2013, to 49.2 million pounds, at Bloomsbury Publishing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-10-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#bloomsbury publishing
HarperCollins is to mark Michael Morpurgo's 70th birthday with a month-long celebration in... Continue reading at The Bookseller
[ The Bookseller | 2013-10-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#70th birthday
What good is native advertising if it doesn't talk like a native?To help advertisers, media companies are building teams, often called studios, that create sponsored content for advertisers. Here's a look at four publishers, and how their sponsored-content teams shape up.BuzzFeed Continue... Continue reading at Advertising Age
[ Advertising Age | 2013-10-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#media companies
#sponsored content
#native advertising
Could this be the global data plan of our dreams? A fan site for Shakira, the artist set to perform at T-Mobile's UnCarrier event tonight, published a teaser on its Facebook page today. The image above suggests that the carrier will announce data plans that include global roaming in more than... Continue reading at Engadget
[ Engadget | 2013-10-10 00:00:00 UTC ]
More news stories like this |
Just two weeks after announcing a $50 million dollar round of funding, mobile news reader Flipboard revealed growth numbers that may explain investors' eagerness to get behind it.The company now claims 90 million users, a jump from the 85 million Flipboard CEO Mike McCue confirmed early last... Continue reading at Advertising Age
[ Advertising Age | 2013-10-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#vanity fair
#traditional publishers
#months ago
#company announced
According to AAP’s monthly StatShot report, adult ebooks rose only 4.8% in the first six months of 2013 compared to the same period in 2012, hitting $647.7 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-09-19 00:00:00 UTC ]
More news stories like this |