Video views versus video engagement: Which is more valuable? BuzzFeed's publisher weighs in.Back in October, BuzzFeed reported that it had crossed five billion monthly content views—a number that encompassed not just BuzzFeed's site and apps, but also the swaths of content it publishes directly to social platforms like Snapchat and Facebook. This inevitably led to questions about how to measure a "content view" and what that means compared to more traditional web audience measurements, such as page views and unique visitors.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2016-02-19 00:00:00 UTC ]
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Video views versus video engagement: Which is more valuable? BuzzFeed's publisher weighs in.Back in October, BuzzFeed reported that it had crossed five billion monthly content views—a number that encompassed not just BuzzFeed's site and apps, but also the swaths of content it publishes directly... Continue reading at Fast Company
[ Fast Company | 2016-02-19 00:00:00 UTC ]
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Just one year after rebranding from Glam Media, Mode Media is bringing all of its brands together on one site where it hopes to build the "largest native feed distribution platform outside of Facebook." At its second Digital Content NewFronts presentation today, Mode unveiled its new... Continue reading at AdWeek
[ AdWeek | 2015-04-29 00:00:00 UTC ]
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In addition to music and podcasts, Spotify has recently been working to cement its presence in the audiobook space. Today, the company announced Premium users in the US will be able to stream 15 hours of free audiobook content monthly as a part of their subscription.... Continue reading at Engadget
[ Engadget | 2023-11-08 19:20:00 UTC ]
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With students accessing the system from 170 countries, Cambridge University Press & Assessment is ahead of its anticipated schedule. The post Cambridge University Press Reaches 100-Million User Milestone appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-08-03 20:46:43 UTC ]
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Collection edited by Andrew McMillan and Mary Jean Chan ‘questions and redefines’ the meaning of its title• Read a selection of the poems belowThis Pride month, a new anthology featuring the work of queer poets such as Langston Hughes, Ocean Vuong and Kae Tempest is “questioning and redefining... Continue reading at The Guardian
[ The Guardian | 2022-06-15 08:44:43 UTC ]
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American Media Inc. is selling the National Enquirer to Hudson News Deputy Chairman James Cohen, according to The Washington Post, letting the embattled publisher jettison the tabloid after being accused of trying to blackmail the world’s richest man. Cohen will pay $100 million for the... Continue reading at Advertising Age
[ Advertising Age | 2019-04-19 00:00:00 UTC ]
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After 45 years in retail, Booksource has no regrets about shifting its wholesale business to schools and libraries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-02 00:00:00 UTC ]
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Digital media company BuzzFeed said it is laying off 8% of its U.S. employees, or 100 workers, as it changes its business model in a bid to boost revenue. It's also cutting an unspecified number of jobs in Britain. The company has 1,700 employees worldwide. A spokeswoman for New York-based... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-11-29 00:00:00 UTC ]
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Hodder & Stoughton has commissioned BuzzFeed writer Hannah Jewell to author 100 Nasty Women of History, a book profiling women united by the fact they were all "too scandalous, too difficult, and too unladylike for their time". Continue reading at The Bookseller
[ The Bookseller | 2017-06-27 00:00:00 UTC ]
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For venture-backed digital publishers, getting to $100 million in annual revenue is the holy grail, but one few will achieve. The post The $100 million wall: Digital media’s scale struggles appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-27 00:00:00 UTC ]
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Personnel changes hit Los Angeles Magazine as new owners lay off publisher, EIC. The post Hour Media Group Acquires Emmis Magazines for $6.5 Million appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-03-01 00:00:00 UTC ]
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Since its launch in 2009, Kickstarter has raised over $100 million for publishing projects, $21 million of which was raised last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-02-03 00:00:00 UTC ]
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Comcast Corp.'s NBC Universal has made a second $200 million investment in BuzzFeed Inc., deepening ties between the two companies in online video and advertising.The latest funding will let NBC and BuzzFeed work more closely together on ad sales, like producing more short-form digital video for... Continue reading at Advertising Age
[ Advertising Age | 2016-11-22 00:00:00 UTC ]
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Paul Hobby, whose family once owned the Houston Post, purchases magazine. The post Emmis Sells Texas Monthly for $25 Million appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-10-18 00:00:00 UTC ]
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The digital media industry is facing an extremely competitive revenue landscape. In times like this, it's sometimes better to link arms with other, similar, companies, backed by an even bigger, more profitable company.Discovery Communications on Thursday announced a $100 million minority... Continue reading at Advertising Age
[ Advertising Age | 2016-10-13 00:00:00 UTC ]
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Good news for people who like funny dogs, sexy NFL quarterbacks and innovations pertaining to macaroni and cheese. Online publisher Defy Media, which attracts millions of young adults and teenagers to such goofy information, announced last week that it picked up $70 million from investors. And... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-09-19 00:00:00 UTC ]
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West Hollywood firm Engage:BDR Inc. uses its technology to place ads in front of half a billion people each month. But none of those ads appear on websites it owns. Though that's common for ad technology companies, Engage Chief Executive Ted Dhanik no longer sees that as a viable strategy. On... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-08-30 00:00:00 UTC ]
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Bonnier Publishing, the English-language book publishing division of Sweden’s Bonnier Group, has formed Bonnier Publishing USA. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-09 00:00:00 UTC ]
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Publishers and advertisers miss out when they only market to LGBTQ communities in June. The post Reach Beyond Pride Month with LGBTQ Audiences appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-06-29 00:00:00 UTC ]
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While Daily Mail made a few product announcements at its Daily Content NewFronts presentation today, it was its data that stood out more than anything else. And the eyebrow-raising numbers the publisher presented underscored that its site is the most popular English-language destination in the... Continue reading at AdWeek
[ AdWeek | 2016-05-13 00:00:00 UTC ]
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