In 1930, famed economist John Maynard Keynes predicted that within his lifetime, the future economy would be powered with a quarter of the effort. In a hundred years, he wrote, humanity would actually be confronted with the problem of too much leisure time, and what to do with it. Technological innovation meant that we could accomplish whatever needed doing in a 15–hour workweek, and we'd be endeavoring "to spread the bread thin on the butter," distributing what little work was necessary as equally as possible. Today, despite massive gains in productivity, and thanks to unrepentant consumerism, Keynes's prediction couldn't have been further off. In 1991, sociologist Juliet Schor found that Americans in the early '90s were working 163 more hours than they were in 1973. But now, economists (including Schor) are considering a perception of time that actually makes sense for a post–industrial clock. In a recent book published by the New Economics Foundation (NEF), called Time on Our Side, they examine why a 30–hour workweek would be a more rational, efficient, and sustainable approach to the modern, developed economy. Most importantly, they say it's totally doable––and big companies could even play a key part. Wouldn't people prefer to spend more time doing things other than working? Three years ago, NEF's head of social policy Anna Coote proposed the 21–hour workweek during the Ghent TEDx conference. As a "rallying cry" to suggest radical change, the idea earned a fair share... Continue reading at 'Fast Company'
[ Fast Company | 2013-10-31 00:00:00 UTC ]
The Guest of Honor Spain program at Frankfurter Buchmesse 2022 will reflect the strong position of women in Spanish publishing. (Sponsored) The post Spain’s Women in Publishing: ‘A Major Role in Defining Literary Trends’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-12-16 12:32:30 UTC ]
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Vowing to address its own workforce demographics, Penguin Random House releases a Global Social Impact site on corporate responsibility. The post Penguin Random House’s Global Social Impact: Claire von Schilling appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-10-14 20:00:57 UTC ]
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Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should not rely on Facebook to play a major role in their business plans or strategies. Yet for most of this year, Facebook has acted as one of the most predictable... Continue reading at Digiday
[ Digiday | 2019-12-10 05:01:35 UTC ]
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Digital media is poised for a major role in the 2020 election season. While we all know that elections are decided based on numerous factors, no one can deny that messages conveyed to would-be voters via media (whether it's paid, earned or owned) plays a major role in swaying the minds of the... Continue reading at AdWeek
[ AdWeek | 2019-10-16 15:10:26 UTC ]
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There is an ad-tech fight playing out in Europe that could upend the entire real-time bidding system that most publishers use to fill their online ad inventory. It all centers on cookie matching—the syncing by ad exchanges of data about consumers online. On one side, privacy advocates and... Continue reading at Advertising Age
[ Advertising Age | 2019-09-25 19:00:00 UTC ]
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Corporate sponsorship needs to steer clear of impinging on artistic freedomsNews that investment managers the Man Group is withdrawing its sponsorship from the Booker prize after 18 years has shocked the literary world. The hedge fund’s decision to move on was linked in the press to novelist... Continue reading at The Guardian
[ The Guardian | 2019-02-01 00:00:00 UTC ]
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Libraries have a "major" role to play in welcoming refugees following the government’s announcement that 20,000 will be arrive in the country over the next five years. In a blog post, CILIP outlined that libraries are an "important" source of information and "key" to signposting refugees to... Continue reading at The Bookseller
[ The Bookseller | 2015-10-02 00:00:00 UTC ]
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John Mack Carter, one of the industry's most influential magazine editors and the longtime voice of McCall's, Ladies' Home Journal and Good Housekeeping, has died at 86 following a long battle with Parkinson's. Mr. Carter was the only person in publishing history to helm all three titles.Mr.... Continue reading at Advertising Age
[ Advertising Age | 2014-09-27 00:00:00 UTC ]
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In 1930, famed economist John Maynard Keynes predicted that within his lifetime, the future economy would be powered with a quarter of the effort. In a hundred years, he wrote, humanity would actually be confronted with the problem of too much leisure time, and what to do with it. Technological... Continue reading at Fast Company
[ Fast Company | 2013-10-31 00:00:00 UTC ]
More news stories like this