Digital media is poised for a major role in the 2020 election season. While we all know that elections are decided based on numerous factors, no one can deny that messages conveyed to would-be voters via media (whether it's paid, earned or owned) plays a major role in swaying the minds of the masses. Part... Continue reading at 'AdWeek'
[ AdWeek | 2019-10-16 15:10:26 UTC ]
News tagged with:
#major role
#digital media
Digital media is poised for a major role in the 2020 election season. While we all know that elections are decided based on numerous factors, no one can deny that messages conveyed to would-be voters via media (whether it's paid, earned or owned) plays a major role in swaying the minds of the... Continue reading at AdWeek
[ AdWeek | 2019-10-16 15:10:26 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#major role
Each year Digiday calculates what advertisers could do with the cash they spend on Super Bowl ads if used on digital media buys instead. For this year's tally, Digiday explores alternate purchases, such as TikTok hashtag campaigns, digital out-of-home ads and use of "The Bachelor"... Continue reading at Digiday
[ Digiday | 2020-01-30 05:00:53 UTC ]
More news stories like this | All news stories tagged with:
#digital media
Bayer is on its second year of in-housing programmatic. At Digiday's Media Buyer Summit this week, the company shared how it set up its team. The post ‘We realized we could pull it off’: 2 years in, Bayer is on track to take all digital media buying in-house by 2020 appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-10-18 04:01:51 UTC ]
More news stories like this | All news stories tagged with:
#digital media
A bipartisan group of political publishers including Daily Caller, Mediaite, Raw Story, Alternet, Law&Crime, and the Washington Free Beacon have launched Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-06-21 15:26:03 UTC ]
More news stories like this | All news stories tagged with:
#publishers including
The awards were presented tonight at the start of the annual get-together after the first day of the World Publishing Expo in Hamburg. Here is a look at the full list of this year's winners and what made their entries special and succ ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-10-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#full list
This year’s Digiday Media Awards winners celebrate new technologies and the power of partnerships throughout their digital media campaigns. Themes across 2024’s winners include leaning into a surge in short-form video content as consumption for the format increases, implementing more interactive... Continue reading at Digiday
[ Digiday | 2024-05-14 18:30:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#interactive storytelling
The company claims to reach “over half” of adults across 146 UK towns and cities. Continue reading at Media Week
[ Media Week | 2023-07-12 08:53:16 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#company claims
Vice Media is filing for Chapter 11 bankruptcy protection, the latest digital media company to falter after a meteoric rise Continue reading at ABC News
[ ABC News | 2023-05-15 11:47:06 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#meteoric rise
#vice media
Another summer has come and gone, but the digital media industry looks a little bit different than it did last spring. Continue reading at Digiday
[ Digiday | 2022-09-08 04:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#media briefing
In this week’s Media Briefing, senior media reporter Sara Guaglione looks at what Axios's sale to Cox Enterprises signals about the current investment market for media companies. The post Media Briefing: What Axios’ sale says about the valuation of digital media companies appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2022-08-11 04:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#media companies
#media briefing
In this week’s Media Briefing, media editor Kayleigh Barber examines the state of the digital media economy as major tech platforms report quarterly earnings and advertising and commerce businesses remain in flux. The post Media Briefing: A snapshot of the digital media economy at the start of... Continue reading at Digiday
[ Digiday | 2022-07-28 04:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#media briefing
Some digital media buyers are focusing on reducing the impact on the environment of digital marketing, even though clients aren't yet asking for that rigor. The post Media Buying Briefing: Sustainability once again takes center stage across digital media appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2022-06-06 04:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#digital marketing
Award given for the interactive reconstruction of the moment Israeli forces hit a residential tower block in GazaThe Guardian has won a prestigious Amnesty media award for the interactive reconstruction Countdown to the airstrike: the moment Israeli forces hit al-Jalaa tower, Gaza, showing the... Continue reading at The Guardian
[ The Guardian | 2022-05-06 10:11:30 UTC ]
More news stories like this | All news stories tagged with:
#digital media
Due to a convergence of supply-chain issues, shifting consumer preferences, auto advertising continues to shift from traditional to digital media channels, even as total spending is expected to drop. The post Media Buying Briefing: As the auto industry shifts its priorities, digital media... Continue reading at Digiday
[ Digiday | 2021-09-13 04:05:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#supply-chain issues
Despite ample inventory available on other retail media platforms, brands still mostly turn to Walmart and Amazon. The post ‘The big guys are winning’: Digital media budgets prioritize Walmart, Amazon despite a glut of retail media inventory appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-03-23 04:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
Glam Media, one of the largest digital media companies, has hired magazine publishing veteran Dan Lagani as its first president and chief revenue officer, the company is expected to announce Tuesday. Continue reading at AllThingsD
[ AllThingsD | 2013-11-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#announce tuesday
#glam media
Arianna Huffington speaking at the party last week for Huffington, the new iPad weekly magazine. Continue reading at The New York Times
[ The New York Times | 2012-06-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#media equation
Can the industry save itself from short-term thinking, even if Google is dealt a blackened eye, or bloodied nose during a raft of government tussles? Continue reading at Digiday
[ Digiday | 2024-09-20 04:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
Canadian seniors haven't been the focus of many digital media literacy initiatives, but with more everyday tasks requiring digital fluency, misinformation swirling online and given the influence this cohort wields, experts say older adults want and need more education and support. Continue reading at CBC
[ CBC | 2024-07-26 08:00:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#older adults
Now that we’re at the midway point of 2024, let’s look back at five of the top stories that defined H1. Continue reading at Digiday
[ Digiday | 2024-07-04 04:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital publishing
#top stories
#media briefing