Digital media is poised for a major role in the 2020 election season. While we all know that elections are decided based on numerous factors, no one can deny that messages conveyed to would-be voters via media (whether it's paid, earned or owned) plays a major role in swaying the minds of the masses. Part... Continue reading at 'AdWeek'
[ AdWeek | 2019-10-16 15:10:26 UTC ]
News tagged with:
#major role
#digital media
There is continued disruption for media and entertainment (M&E) companies as evidenced by Deloitte's 18th Digital Media Trends Survey, which offers a forward-looking lens on the digital media landscape. Streaming, social and gaming are converging, and companies have an opportunity to... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2024-06-03 07:00:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#essential component
How and where ads are placed has a huge impact on carbon emissions for digital media companies, a new report from carbon intelligence firm Cedara shows. The report, released today and shared exclusively with ADWEEK, uses data from Cedara clients to map the environmental... Continue reading at AdWeek
[ AdWeek | 2024-05-29 10:00:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#environmental impact
#released today
#carbon emissions
#huge impact
Journalist Maria Ressa named Mark Zuckerberg and Elon Musk in speech at Hay literary festival in Powys“Tech bros” such as Mark Zuckerberg and Elon Musk are “the largest dictators”, Maria Ressa, who won the Nobel peace prize in 2021 for her defence of media freedom, has said.The American-Filipina... Continue reading at The Guardian
[ The Guardian | 2024-05-27 15:11:47 UTC ]
More news stories like this | All news stories tagged with:
#literary festival
#mark zuckerberg
#elon musk
Survey asked agencies and digital specialists for their opinions on 28 media owners. Continue reading at Media Week
[ Media Week | 2024-05-22 00:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
Lawsuit filed by publishers including Axel Springer allege Google ‘abused its dominant position’ in digital ad-techAlphabet’s Google was hit with a €2.1bn ($2.3bn) lawsuit by 32 media groups including Axel Springer and Schibsted on Wednesday, alleging that they had suffered losses due to the... Continue reading at The Guardian
[ The Guardian | 2024-02-28 19:24:36 UTC ]
More news stories like this | All news stories tagged with:
#publishers including
#czech republic
#digital advertising
#dominant position
#lawsuit filed
Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday
[ Digiday | 2024-02-06 05:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#media landscape
#$7 million
BuzzFeed is negotiating a sale of much of Complex Networks for under $140 million, less than half of what it paid to acquire it two years ago. Continue reading at The New York Times
[ The New York Times | 2023-10-27 16:26:21 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#complex networks
#advanced talks
It was a hot summer of activity within the digital media space as publishers experimented with new technology, rode the social media rollercoaster and looked for ways to offset the hits to ad revenue. Continue reading at Digiday
[ Digiday | 2023-08-31 04:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital publishers
#digital media
#ad revenue
#hot summer
#media briefing
Revenue fell to a three-year low as insurance carriers downsized their advertising budgets. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2023-08-16 10:33:50 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#advertising budgets
#revenue fell
Lifestyle and comedy publisher Betches, which chronicles dating and pop culture for a predominantly female audience, just introduced digital advertising to its newly redesigned website in late July. The move is part of a broader effort to diversify its business and signal a new chapter for the... Continue reading at AdWeek
[ AdWeek | 2023-08-03 11:50:06 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#wholly owned
#broader effort
#late july
#pop culture
#revenue streams
In addition to preparing television and sponsored ads, Kraft has also taken an interest in digital OOH and social media displays to account for how consumer shopping habits have changed. Continue reading at Digiday
[ Digiday | 2023-05-22 04:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#millennial parents
Ad world shares memories about Johnson's legacy from the early online publishing world to the creator economy. Continue reading at Advertising Age
[ Advertising Age | 2023-04-20 18:45:34 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#online publishing
#creator economy
A Hungarian book-to-animated-film project and a Canadian online platform for kids take Bologna's top Cross Media Award honors. The post Bologna Book Fair Names Cross Media Award Winners appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-02-16 14:17:21 UTC ]
More news stories like this | All news stories tagged with:
#book fair
#bologna book
Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday
[ Digiday | 2023-02-10 05:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#media landscape
#$7 million
Most senior media agency professionals want their clients to invest in emerging media and explore new digital channels this year. With global advertising spend forecast to slow this year from record levels of spend and the rising cost of digital media spend, marketers will be scrutinizing where... Continue reading at AdWeek
[ AdWeek | 2023-01-11 13:54:14 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#record levels
#digital channels
#emerging media
#digital strategies
Brick-and-mortar stores are being transformed into an interactive digital media and merchandising experience thanks to in-store smart screens. Continue reading at Advertising Age
[ Advertising Age | 2022-11-04 13:00:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#brick-and-mortar stores
How Nielsen and other media companies are navigating the measurement upheaval, plus industry reactions. Continue reading at Advertising Age
[ Advertising Age | 2022-08-10 12:08:43 UTC ]
More news stories like this | All news stories tagged with:
#nielsen
#media companies
The digital media age has exerted profound influence on how we see the mass shootings phenomenon. Through Twitter and other social media platforms, the public begins to learn of these attacks as they unfold in real time. Misinformation and political outrage also spread swiftly. A popular... Continue reading at Literrary Hub
[ Literrary Hub | 2022-04-08 08:49:42 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#real time
#mass shootings
As the only Black director on her team, an employee at a large digital media company quit after the support and resources she needed to succeed went to her white colleagues instead. The post ‘They excluded me’: Confessions of a Black director at a digital media company who felt ‘invisible’... Continue reading at Digiday
[ Digiday | 2022-02-22 05:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#white colleagues
This year, a 30-second spot in the Big Game will run advertisers about $6.5 million. Here's what that can buy instead in digital media. The post What a $6.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2022-02-11 05:01:00 UTC ]
More news stories like this | All news stories tagged with:
#digital media
#big game