Reporters to be financially rewarded if readers subscribe to site and reach certain number of page views The News Corp tabloid newspaper the Herald Sun is offering journalists a financial bonus of between $10 and $50 for driving digital subscriptions and traffic through their own stories.If... Continue reading >> [ Source: The Guardian | 2019-06-24 06:04:56 UTC ]
Government Executive Media Group is in the midst of an ongoing evolution. Once a traditional b2b publisher with print editions, it's now a digital-only organization with a number of innovative products. Its business model doesn't support user-based revenue and instead focuses in other areas,... Continue reading >> [ Source: Folio Magazine | 2018-09-19 00:00:00 UTC ]
Slate has published more than 11,000 articles in 2017. Determining the 10 most popular wasn’t easy. When we do this roundup every year, we inevitably debate the same question: What’s the best way to determine popularity? We measure our traffic in many ways. We look at how many visitors and page... Continue reading >> [ Source: Slate | 2017-12-29 00:00:00 UTC ]
Publishers are grappling with a decline in home page traffic. Bloomberg Media seems to have found a remedy, though. When it relaunched its tech vertical, rather than implementing the traditional infinite scroll of articles, Bloomberg Media decided to send people to the vertical’s homepage. The... Continue reading >> [ Source: Digiday | 2017-01-24 00:00:00 UTC ]
Publishers who have noticed their overall reach on Facebook has dramatically declined over the past few months can at least have peace of mind that they're not alone. According to an analysis by SocialFlow, publishers on Facebook have experienced a rapid decline in overall reach during the... Continue reading >> [ Source: AdWeek | 2016-06-04 00:00:00 UTC ]
Video views versus video engagement: Which is more valuable? BuzzFeed's publisher weighs in.Back in October, BuzzFeed reported that it had crossed five billion monthly content views—a number that encompassed not just BuzzFeed's site and apps, but also the swaths of content it publishes directly... Continue reading >> [ Source: Fast Company | 2016-02-19 00:00:00 UTC ]
Want to get through to the hard-to-reach millennial male? Thrillist Media Group thinks it knows the formula. The digital publisher announced the creation of The CoLab, its own in-house agency that will work with brands to create native activations and content. "We wanted to have one cohesive... Continue reading >> [ Source: AdWeek | 2015-03-10 00:00:00 UTC ]
As time spent gains ground on page views as the universal metric for engagement, publishers are trying to figure out the best ways to keep readers on their sites. Continue reading >> [ Source: Folio Magazine | 2014-11-26 00:00:00 UTC ]
The New York Times may be starting to experience the price of their paywall, as page views for The New York Times Online fell 24.4 percent in April from March numbers. Continue reading >> [ Source: Folio Magazine | 2011-05-12 00:00:00 UTC ]