Video views versus video engagement: Which is more valuable? BuzzFeed's publisher weighs in.Back in October, BuzzFeed reported that it had crossed five billion monthly content views—a number that encompassed not just BuzzFeed's site and apps, but also the swaths of content it publishes directly to social platforms like Snapchat and Facebook. This inevitably led to questions about how to measure a "content view" and what that means compared to more traditional web audience measurements, such as page views and unique visitors.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2016-02-19 00:00:00 UTC ]
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Japan’s Rakuten will acquire instant messaging and calling app developer Viber Media for US$900 million, the e-commerce giant said Friday, highlighting its moves to penetrate new markets.Rakuten’s purchase of the messaging and VoIP company follows its acquisitions of Canada’s ebook platform... Continue reading at PC World
[ PC World | 2014-02-14 00:00:00 UTC ]
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Publishing Perspectives has launched a digital monthly magazine optimized for reading on tablets and screens. Our first issue on Selling & Sales highlights new strategies for boosting book sales. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-02-13 00:00:00 UTC ]
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Men's Health remains number one paid-for title in the men's print market as rival Bauer Media title reports sales of 96,452FHM, which in its pomp as the UK's most popular men's magazine sold more than 600,000 copies a month, has now slipped below a monthly circulation of 100,000.In the latest... Continue reading at The Guardian
[ The Guardian | 2014-02-13 00:00:00 UTC ]
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Google announced a new partnership with comScore today that it said will improve its ability to tell brand marketers about their digital campaigns. Google touted a new measurement tool—available to DoubleClick advertisers and publishers—that will deliver real-time data about who is seeing ads... Continue reading at AdWeek
[ AdWeek | 2014-02-11 00:00:00 UTC ]
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Business psychologist Tomas Chamorro-Premuzic reveals the reasons why the online publisher is so successfulWhen it comes to online content and storytelling, there are few sites as savvy as BuzzFeed, a platform that combines artificial and human intelligence to detect, produce and increase viral... Continue reading at The Guardian
[ The Guardian | 2014-02-11 00:00:00 UTC ]
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Amazon Publishing announced that Helen Bryan has become its second author, after Oliver Pötzsch ("The Hangman's Daughter"), to sell 1 million copies. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-10 00:00:00 UTC ]
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Poet William Stafford was fêted February 7 in a grand celebration through Portland, Oregon’s Literary Arts organization on the 100th anniversary of his birth. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-10 00:00:00 UTC ]
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From explaining what 'juggalo' means to recipes for sweet potato bourbon noodle kugel, the website's guide is well worth a visitNo, not the Coco Chanel kind of style; the other kind: the writing and editing style that newspapers and websites follow to maintain accuracy, clarity and consistency.... Continue reading at The Guardian
[ The Guardian | 2014-02-05 00:00:00 UTC ]
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On-demand streaming site ended 2013 with net profits of $112m despite rise in cost of international rights and commissioningNetflix is committed to spending almost $3bn on TV and film content in 2014 and more than $6bn over the next three years, as the cost of securing international rights and... Continue reading at The Guardian
[ The Guardian | 2014-02-05 00:00:00 UTC ]
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O'Reilly Media and Safari Books Online are donating over $100 million in "educational content and tools" to K-12 schools across the U.S. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-04 00:00:00 UTC ]
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If the plaintiff number is granted, it would put the total damages in this ebook conspiracy at over $1 billion. Five publishers have already paid $166 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-03 00:00:00 UTC ]
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Bauer Media launches site targeting perceived gap in the market for 'constantly connected, influential, 20-something women'Bauer Media has launched digital brand The Debrief, targeting twentysomething women, with a promise that it is more than "BuzzFeed for girls".The Debrief officially launched... Continue reading at The Guardian
[ The Guardian | 2014-02-03 00:00:00 UTC ]
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The Web publishing world has been slightly panicked over the growth of mobile consumption—mostly because for individual sites, the just money isn't there. Mobile banners are seen as a lousy brand vehicle, which is why so many are rushing to native ads. BuzzFeed founder and CEO Jonah Peretti... Continue reading at AdWeek
[ AdWeek | 2014-01-22 00:00:00 UTC ]
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Digital division housed in separate company from loss-making print business which owners have been looking to sellThe Lebedevs, owners of the Independent titles, are keeping the papers' website in a separate company in a move that could allow a lucrative future sale of digital assets potentially... Continue reading at The Guardian
[ The Guardian | 2014-01-22 00:00:00 UTC ]
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Oyster, the recently launched ebook subscription service, has raised $14 million in its latest funding round. The new funding was led by Highland Capital Partners and includes participation from the existing Founders Fund which was led by Peter Thiel. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-14 00:00:00 UTC ]
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Company plans enhanced discovery and search tools to explore the 5m magazines already createdPersonalised digital magazine app Flipboard is aiming to pass 150 million users in 2014, thanks to enhanced discovery and search tools that will allow users to better explore the 5m individual online... Continue reading at The Guardian
[ The Guardian | 2014-01-13 00:00:00 UTC ]
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Wattpad, the online writing and reading community, continued its long arch of membership growth and increased social connectivity, finishing 2013 with more than 18 million registered users according to data released by the company today. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-06 00:00:00 UTC ]
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Value of film and TV downloads, streams and subscriptions rises to £621m, and number of tracks streamed doubles to 7.4bnAfter five years of decline, sales of entertainment products such as music, films and video games were growing again last year because of booming digital services such as... Continue reading at The Guardian
[ The Guardian | 2014-01-01 00:00:00 UTC ]
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Barnes & Noble chairman Len Riggio sold 2 million of his shares in the bookstore chain on Tuesday for $13.81 a share. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-11 00:00:00 UTC ]
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NWay, the two-year-old gaming startup behind the Facebook game Chrono Blade, has raised a $5 million Series A round. Co-founder and CEO Taehoon Kim said TransLink Capital, which led the round, is well connected in Asia and that the action RPG has generated interest from Asian publishers. The... Continue reading at AllThingsD
[ AllThingsD | 2013-12-11 00:00:00 UTC ]
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