Less than a year after creating a video advertising group dedicated to expanding available addressable TV inventory, Nielsen is taking another step toward an addressable future. The company today is introducing a beta version of an addressable TV advertising platform, with more than a half-dozen... Continue reading >> [ Source: AdWeek | 2020-01-07 14:00:50 UTC ]
In a memo to Simon & Schuster employees this morning, CEO Carolyn Reidy said that the Atria Publishing Group president and publisher is leaving the company today. Continue reading >> [ Source: Publishers Weekly | 2018-01-30 00:00:00 UTC ]
It is not often that I get to reprise an interview I did 20 years ago with an executive occupying the same position at the same company today. But in talking to Laurence King, founder and m.d. Continue reading >> [ Source: The Bookseller | 2016-09-10 00:00:00 UTC ]
Wattpad, the online writing and reading community, continued its long arch of membership growth and increased social connectivity, finishing 2013 with more than 18 million registered users according to data released by the company today. Continue reading >> [ Source: Publishers Weekly | 2014-01-06 00:00:00 UTC ]