Brands for Babies

The youngest end of the children's publishing business has seen a surge in licensing deals, with publishers tying in with infant and toddler development brands from the worlds of toys and entertainment. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2013-07-26 00:00:00 UTC ]
News tagged with: #publishing business #licensing deals

Other Publishing stories related to: 'Brands for Babies'

Digiday Research: European publishers expect to make more money from branded content in 2019

Three-quarters of European publishers surveyed by Digiday plan to increase revenues from video advertisements and branded content in 2019. The post Digiday Research: European publishers expect to make more money from branded content in 2019 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #branded content #increase revenues

Meredith to sell Fortune brand for $150 million

Media and publishing giant Meredith Corp. says it is selling its Fortune brand for $150 million in cash Continue reading at ABC News

[ ABC News | 2018-11-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$150 million

Inception Announces Bookful, an AR Platform Licensing Penguin Random House Brands

Inception's Bookful app has the advantage of the beloved Beatrix Potter content and other Penguin Random House brands on which to base its first six digital books. The post Inception Announces Bookful, an AR Platform Licensing Penguin Random House Brands appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital books

Endeavor Business Media Buys Healthcare Brand From Vendome Group

Endeavor Business Media has acquired Vendome Group's Healthcare Informatics brand, the Nashville-based b2b firm announced Friday. The deal—which includes the brand's website as well as 13 annual Health IT Summits throughout the U.S.—marks Endeavor's second acquisition since absorbing SouthComm... Continue reading at Folio Magazine

[ Folio Magazine | 2018-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #editorial expertise #custom content #financial terms

Brandes honoured as 'influential black Briton' for second year

Jacaranda Books founder Valerie Brandes has been named one of the 100 most influential black Britons for the second year in a row. Continue reading at The Bookseller

[ The Bookseller | 2018-10-26 00:00:00 UTC ]
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Why brands wanted in on NY Comic Con's 'rabid' audience

New York Comic Con's audience is "rabid," and not just in the zombie comic book kind of way. That's according to Lance Fensterman, global president of event producer ReedPop, which was behind New York Comic Con this month."They're kind of bleeding-edge around technology, they're huge consumers... Continue reading at Advertising Age

[ Advertising Age | 2018-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lance fensterman #general mills

These Print And Digital Publishers Are Redefining What It Means to Be a Media Brand in 2018

It's been a remarkable year for journalism and storytelling, as legacy media outlets continue to find their new identities in this rapidly evolving digital era. Others have had to nimbly reimagine themselves after being acquired by new owners, all while strategizing for the future with new... Continue reading at AdWeek

[ AdWeek | 2018-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #media brand #revenue streams #media executives

Russell Brand's next book for Bluebird looks at mentoring

Bluebird is publishing a new book from Russell Brand about the role of mentors in improving our lives: Mentors: How to Help and Be Helped. Continue reading at The Bookseller

[ The Bookseller | 2018-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #russell brand

Harari and Brand kick off new series of outreach Penguin Talks

Yuval Noah Harari is addressing 300 schoolchildren this month on pressing issues facing their generation at a free event hosted by Russell Brand. Continue reading at The Bookseller

[ The Bookseller | 2018-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #russell brand

Warner Bros. creates a new unit overseeing big brands, including DC

Warner Bros. Entertainment, now owned by mobile giant AT&T, has formed a new division to make the most of its big brands, including comic book publisher DC Entertainment. The new unit, which carries the buzzword-heavy name of Warner Bros. Global Brands and Experiences, will be led by Pam... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #warner bros #big brands #global brands

Duffield unveils author branding agency

Pan Macmillan's former creative director Geoff Duffield has unveiled his one-man branding agency for authors, Geoff Duffield Stories. Continue reading at The Bookseller

[ The Bookseller | 2018-09-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan macmillan

PM Jacinda Ardern, Clarke Gayford and baby Neve star in new kids' book

The main characters in a new children's book bear an uncanny likeness to New Zealand's first family. Continue reading at Stuff

[ Stuff | 2018-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #main characters

Jo Brand to release 'guide to being female'

John Murray Press has signed a part memoir, part advice manual from comedian Jo Brand to publish this October. Continue reading at The Bookseller

[ The Bookseller | 2018-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jo brand #part memoir

News publishers are using their brands to carve out space on TV screens

Axios, BuzzFeed News, Vox Media and other news publishers are using their brands to land TV real estate. The post News publishers are using their brands to carve out space on TV screens appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #tv screens #buzzfeed news #vox media

Sprayground’s David Ben-David on how to build a backpack brand

It’s not uncommon for lines out the door of stores on Fairfax Avenue on any given day, but kids asking for autographs from the founder of what is, for all intents and purposes, a backpack company? That’s got to say something. As Sprayground founder and creative director David Ben-David strode up... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-08-01 00:00:00 UTC ]
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Snapchat opens a private marketplace for brands to buy ads in Discover shows

Snapchat has developed a private marketplace for advertisers that could help publishers on the platform sell commercials directly to brands and raise the value of the ad inventory.On Wednesday, Snapchat said advertisers are now able to book ad space in specific shows and channels created by... Continue reading at Advertising Age

[ Advertising Age | 2018-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad inventory #publishing partners #including hearst #nbc universal #ad tech

Publisher Perilous Worlds Created To Advance Sci-Fi and Fantasy Brands With Books

Intended 'to expand the boundaries of well-known series,' a new publishing company called Perilous Worlds heads for Frankfurter Buchmesse with game-designing authors on tap and some high-visibility fantasy brands to work with. The post Publisher Perilous Worlds Created To Advance Sci-Fi and... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books appeared #frankfurter buchmesse

Snapchat moves beyond traditional publishing brands with latest partnerships

Haven't heard of Daquan or Goalslayin? The teens have, and Snapchat wants to work with the companies behind these social publishing accounts. The post Snapchat moves beyond traditional publishing brands with latest partnerships appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-10 00:00:00 UTC ]
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How commerce publishers cozy up to direct-to-consumer brands

As direct-to-consumer brands wean themselves off of Facebook ads, commerce-focused publishers are stepping in to get their business. The post How commerce publishers cozy up to direct-to-consumer brands appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #direct-to-consumer brands #facebook ads #commerce-focused publishers