Atlas Obscura’s David Plotz on building distinctive media brands in the age of platforms

David Plotz is a digital media veteran, dating back to when he joined Slate in 1996. Now the CEO of Atlas Obscura, Plotz is focused on building a differentiated media brand around the idea that everyone's an explorer of the world. That's harder than ever in the world of platforms, Plotz explained on this week's episode of the Digiday Podcast. "When Facebook is the primary content delivery system, are you going to be able to thrive as a distinctive publisher," he said. The post Atlas Obscura’s David Plotz on building distinctive media brands in the age of platforms appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-03-25 00:00:00 UTC ]
News tagged with: #platforms appeared #digiday podcast #atlas obscura #dating back

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Why Digital-Facing Brands Stick Around for SXSW Music

The interactive portion of the South by Southwest festival in Austin may be over, but that doesn't mean that digital media brands have packed up their bags. Several digital-facing companies and publishers have decided to activate outside the traditional period reserved for their wares, further... Continue reading at AdWeek

[ AdWeek | 2015-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #unique opportunity #critical component #credit cards #mobile space #share content


PRH to launch Penguin-branded consumer site

Penguin Random House UK is to launch a multi-million pound Penguin-branded consumer website in the second half of this year, but chief executive Tom Weldon reiterated the company's view that it had no plans to become a retailer, claiming that it would be "quicker for PRH to burn the money". Continue reading at The Bookseller

[ The Bookseller | 2015-03-20 00:00:00 UTC ]
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Scholastic’s Emily Morrow on Community Building for YA Readers

Emily Morrow discusses how Scholastic's This is Teen online community has helped the company connect with a passionate community of YA readers online. The post Scholastic’s Emily Morrow on Community Building for YA Readers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post scholastic #community building #ya readers #passionate community


Apollo in the Lead to Buy Digital First Media — Sources

n">Reuters) - Buyout firm Apollo Global Management LLC is in advanced talks to acquire most of the assets of Digital First Media, publisher of the Denver Post and San Jose Mercury News, for around $400 million, according to people familiar ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buy digital #advanced talks #denver post #$400 million #people familiar


New-Media Powers Say They'll Be Profitable Soon. Don't Ask About That Facebook Plan

New media titans have shown they can attract investors' money, raking in millions in venture capital funding, but they have not answered clearly whether they can show a profit.At South by Southwest, sales chiefs for three heavily-funded digital publishers said they can do that too, or can soon,... Continue reading at Advertising Age

[ Advertising Age | 2015-03-15 00:00:00 UTC ]
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Modiano’s Nobel Win Is a Boon to David R. Godine

Boston-based indie publisher David R. Godine saw a major sales boost last October when French author Patrick Modiano won the Nobel Prize for Literature, bringing its revenue for the year up 30% over 2013. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nobel prize


Acclaimed 'Discworld' author Terry Pratchett dies aged 66

Sir Terry Pratchett, the author best known for his Discworld series, has died aged 66. His novels weaved fantasy, science fiction, satire and whimsy to great effect -- more than 80 million Discworld books have been sold worldwide. Despite publishing ... Continue reading at Engadget

[ Engadget | 2015-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #discworld series #science fiction


Regnery Purchase Boosts Salem Media

Revenue in the publishing division of Salem Media Group more than doubled in 2014, to $26.8 million, thanks, in large part, to the 2014 acquisition of Eagle Publishing, parent company of Regnery Publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing division #large part #regnery publishing


How Tech Media Covered the Apple Watch Launch

What Super Bowl Sunday is to ESPN, today is to the tech publishing world. For today, Apple will unveil (for the second time) its Internet-enabled “smartwatch,” appropriately dubbed the Apple Watch. Which means that every tech publ ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple watch #appropriately dubbed


Why Branded Content Is Poised to Take Over

As more publishers launch branded content divisions, native advertising is taking over a larger part of digital marketing. Adweek caught up with Peter Minnium, the Interactive Advertising Bureau's head of brand initiatives, to talk about the trend, which was the topic of a panel he recently... Continue reading at AdWeek

[ AdWeek | 2015-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #holy grail #commercial space #media property


Live blog of the live blogs: How tech media is covering the Apple Watch today

What Super Bowl Sunday is to ESPN, today is to the tech publishing world. For today, Apple will unveil (for the second time) its Internet-enabled “smartwatch,” appropriately dubbed the Apple Watch. Which means that every tech publication of note is live-blogging what is, despite the oversized... Continue reading at Digiday

[ Digiday | 2015-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple watch #live blog #appropriately dubbed #press conference


The Fall of Language in the Age of English

The fate of national languages when English has become the world’s dominant “universal” language. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-06 00:00:00 UTC ]
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Tony Harrison wins David Cohen Prize

Poet and playwright Tony Harrison has been awarded the £40,000 David Cohen Prize for literature, honouring his career. The prize was presented last night (26th February) at a ceremony at the British Library. Harrison, now 77, said in his acceptance speech that the award was an "enormous... Continue reading at The Bookseller

[ The Bookseller | 2015-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #british library #acceptance speech


Should Europe Develop a Pan-European Ebook Platform?

Is a pan-European ebook platform still a viable option? Or has ebook platform development progressed so far that it has rendered the point moot? The post Should Europe Develop a Pan-European Ebook Platform? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #viable option


Money, mobile and maturing brands: What else is keeping publishers up at night?

As part of Digiday's Publishing Summit Europe, held in February in Monaco, Taboola hosted a town hall for publishers. At once excited and nervous about the industry's digital-first future, several dozen industry veterans weighed in on the challenges they face. Chief among them? How to manage... Continue reading at Digiday

[ Digiday | 2015-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #town hall #digital world #longer apply #sponsor content


Identity Crisis at Gawker? Nick Denton's Blogging Empire Working with Branding Agency Redscout

Gawker Media, which is battling heavily financed digital publishers like BuzzFeed and Vox for audiences and ad dollars, is working with brand-strategy agency Redscout, according to two people familiar with the matter. The relationship began last summer, one person said.Former Gawker employees... Continue reading at Advertising Age

[ Advertising Age | 2015-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publisher #brand strategy #american express #media companies


Social media conference ahead of Digital Minds

The London Book Fair (LBF) is extending its Publishing for Digital Minds conference, with the first social media conference to focus on trends in global publishing. The virtual conference, named “Around the World in 8 Hours”, will take place throughout the day from 9 a.m. on 18th March across... Continue reading at The Bookseller

[ The Bookseller | 2015-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global publishing #digital minds #virtual conference #18th march


Layoffs at Franciscan Media Will Not Affect Books, Publisher Says

Franciscan Media has laid off 27 employees, none of them in editorial, and the publisher says book sales are up and title output will increase. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #franciscan media #book sales #title output


How three Harvard students created Her Campus, a media company profitable from day one

They were three college students reading magazines like Cosmo, Marie Claire and Vogue. And they just knew: Something was missing. They were craving content geared specifically to college women, and as they investigated further, they realized they had found a hole in the media... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2015-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marie claire #media landscape #print magazine


Livingly Media Sells to European Publishing Group for $25 Million

Price could escalate to $50 million over the next four years. The post Livingly Media Sells to European Publishing Group for $25 Million appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$25 million #$50 million