After Nielsen weathered severe backlash from networks following Thursday's surprise announcement to delay its national out-of-home measurement rollout--scheduled for this fall--until at least early 2021, the company has reversed course. This afternoon, Nielsen told networks it will go ahead with plans to integrate its OOH viewing data into the national TV currency this fall, which... Continue reading at 'AdWeek'
[ AdWeek | 2020-07-10 20:36:48 UTC ]
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Time Inc., the magazine publisher striving to build its business in other platforms, and StyleHaul, described in a 2014 profile as "the largest fashion network on YouTube you've never heard of," have signed a multiyear advertising partnership.The two companies will go to market together when... Continue reading at Advertising Age
[ Advertising Age | 2016-03-09 00:00:00 UTC ]
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Lucas, the first woman and first African-American to lead the National Book Foundation, talks about her plans for making the organization more relevant to those outside New York publishing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-09 00:00:00 UTC ]
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The ways in which audiences—and advertisers—interact with magazine brands are changing, and engagement and affinity are key. The post BPA Aims to Measure Print Engagement with New “Shoppability” Report appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-03-01 00:00:00 UTC ]
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The Supreme Court last week once again delayed a decision on whether to review Apple's ebook price-fixing case. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-02-29 00:00:00 UTC ]
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Harper Lee's death last Friday has prompted a sharp upturn in sales of To Kill a Mockingbird and Go Set a Watchman for Amazon, Waterstones and Foyles. Continue reading at The Bookseller
[ The Bookseller | 2016-02-23 00:00:00 UTC ]
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Gallic Books is to publish a "skilfully woven state-of-the-nation novel" by Antoine Laurain called French Rhapsody. Continue reading at The Bookseller
[ The Bookseller | 2016-02-13 00:00:00 UTC ]
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Lisa Lucas, publisher of the nonprofit online magazine Guernica, has been appointed executive director of the National Book Foundation. She will start March 14. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-02-10 00:00:00 UTC ]
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The support for National Libraries Day, which took place on Saturday and saw communities across the UK participate in more than 850 events, was "truly inspirational" and featured endorsements from authors and illustrators Sir Quentin Blake, Michael Rosen and Sarah McIntyre. Continue reading at The Bookseller
[ The Bookseller | 2016-02-09 00:00:00 UTC ]
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Libraries across the country are hosting a range of events to encourage their communities to show "solidarity and support" in celebration of "our fantastic, vibrant libraries" to mark National Libraries Day tomorrow. Continue reading at The Bookseller
[ The Bookseller | 2016-02-06 00:00:00 UTC ]
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The Nielsen Consumer Confidence Index combined with Bookscan data offers a snapshot of what's happening in global book publishing markets. The post Confidence Rising (Mostly): Nielsen’s Whirlwind Overview of World Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-01-29 00:00:00 UTC ]
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Andersen Press has teamed up with the Chartered Institute of Library and Information Professionals to launch the Elmer National Libraries Day competition as part of its 40th anniversary celebrations for the press and its colourful patchwork elephant, Elmer. Continue reading at The Bookseller
[ The Bookseller | 2016-01-28 00:00:00 UTC ]
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The frenzy to distribute digital content across social platforms has given rise to a tangle of measurement questions for publishers and their advertisers. It's impossible for publishers to get a real-time, competitive read on their content because they're at the mercy of the platforms to report... Continue reading at Digiday
[ Digiday | 2016-01-27 00:00:00 UTC ]
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Facebook is expanding its ad network from just third-party apps to the mobile Web. The Menlo Park, Calif.-based company will begin making its Facebook Audience Network available for publishers and advertisers outside of publishers' native apps. The Audience Network for the mobile Web will... Continue reading at AdWeek
[ AdWeek | 2016-01-27 00:00:00 UTC ]
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PAN is a newly founded network for German fantasy authors, aiming to unite its members and to give them a voice within the German literary community. The post German Fantasy Authors Empowered by New Network appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-01-19 00:00:00 UTC ]
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The National Trust is launching its first children’s book festival at Wray Castle in the Lake District in March. Continue reading at The Bookseller
[ The Bookseller | 2016-01-08 00:00:00 UTC ]
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Facebook is pulling back the curtain just enough to tout how much money it's making for publishers. The Menlo Park, Calif.-based company today said its mobile-focused Facebook Audience Network (FAN) had a $1 billion annual run rate during the fourth quarter for advertising spend, with "the... Continue reading at AdWeek
[ AdWeek | 2016-01-07 00:00:00 UTC ]
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Gene Luen Yang, Printz Award winner and two-time National Book Award finalist, has been named National Ambassador for Young People’s Literature. The post Gene Luen Yang Named National Ambassador for Young People’s Literature appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-01-06 00:00:00 UTC ]
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New data from Nielsen Book suggests UK consumers will buy more books for Christmas this year than they did in 2014. Continue reading at The Bookseller
[ The Bookseller | 2015-12-17 00:00:00 UTC ]
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Arnaud de Puyfontaine to take up non-executive role at London-listed technology company immediatelyVivendi chief executive Arnaud de Puyfontaine has been named chairman of Gloo Networks, the London-listed technology company set up to acquire struggling media assets.De Puyfontaine, who used to... Continue reading at The Guardian
[ The Guardian | 2015-12-15 00:00:00 UTC ]
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U.K.-based independent publisher I.B. Tauris has struck a deal with 'The Nation' magazine to publish two books next year that examine hot topics tied to the presidential election. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-02 00:00:00 UTC ]
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