In this panel—scheduled for May 24, 3–4 p.m. ET, and moderated by Carlyn Robertson, marketing lead at BookBub—book marketing experts will discuss what’s changed in the world of digital advertising in the past year. Topics of discussion include how marketers can adapt as major ad platforms and tech companies adjust targeting options and algorithms and best practices for AMS, Facebook, and BookBub ads. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2022-05-16 04:00:00 UTC ]
News tagged with:
#panel—scheduled
#digital advertising
Amid policy changes at social network, media mogul criticizes it for failing to ‘adequately reward’ publishers that add value and integrityRupert Murdoch issued a new salvo in the row between Facebook and news publishers on Monday, calling on the social media company to pay publishers for their... Continue reading at The Guardian
[ The Guardian | 2018-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#news publishers
#bad news
#cable companies
#adequately rewarded
Facebook has plans to tweak its News Feed to include more posts from friends and family and less from news publishers in an attempt to fix some of the platform's problems. Now news magnate Rupert Murdoch thinks that the social network should adopt a... Continue reading at Engadget
[ Engadget | 2018-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#news publishers
#rupert murdoch
[Partner Content] Not only do publishers need to ensure their readiness, they need to demand their tech partners support native component-based advertising. The post Mobile Referendum: How Native Advertising Can Close the New Attention Gap appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#native advertising
#partner content
In an ever-competitive landscape, user IDs and cross-platform tracking are the true measures of your brand’s worth. The post It’s All About Data: How Magazine Media Wins the Digital Advertising Challenge appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#user ids
Actors Jenna Coleman and Ewen Leslie are to star in the BBC's adaptation of Helen FitzGerald's The Cry (Faber). Continue reading at The Bookseller
[ The Bookseller | 2018-01-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bbc adaptation
#helen fitzgerald
Pan Macmillan has paid tribute to the late American crime writer Sue Grafton as "a giant in her field" and "an amazing author" who "cared about her readers first and last". Continue reading at The Bookseller
[ The Bookseller | 2018-01-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#pan macmillan
#paid tribute
Getting rid of the web's most annoying ads is coming at a costfor publishers.The Coalition for Better Ads says its program to reshape the web will kick off in January, when it will begin certifying publishers that abide by its standards and approving browser makers to enforce compliance.The... Continue reading at Advertising Age
[ Advertising Age | 2017-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#targeted ads
#procter gamble
#play automatically
Facebook says it will book the revenues it earns from selling advertising to Kiwi companies in New Zealand in future. The change is part of worldwide move by Facebook to restructure its accounting and appears a major victory for policy-makers concerned about the way Facebook and many other... Continue reading at Stuff
[ Stuff | 2017-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#major victory
#sales made
A new report released by the Authors Guild showed that more than 65% of the literary translators responding to a survey earn less than $20,000 a year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#report released
According to publishing sources, the original Facebook Live deals, which evolved into live and VOD licensing arrangements with 300 video partners, are going away by the end of the year. The post Facebook plans to stop paying publishers to make news feed videos appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#facebook plans
Now more than ever is the time for local news publishers to come to the aid of their country. It's not the lack of disclosures or disclaimers that has enabled unscrupulous actors to run wild in our political system--it's the free-wheeling approach to ad sales that's wreaking havoc. The market is... Continue reading at AdWeek
[ AdWeek | 2017-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ad sales
For a picture of what life was like in 2017, look no further than the apps, movies, books, and music that topped the App Store and iTunes charts. This week, Apple revealed the most popular titles that iOS users downloaded over the course of the year. In terms of media, the top choices weren’t... Continue reading at Slate
[ Slate | 2017-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#app store
#apple revealed
#paying attention
#popular titles
#tv shows
#facebook messenger
Irish actor Cillian Murphy is to star in a new production based on Max Porter's debut novel Grief is the Thing with Feathers (Faber). Continue reading at The Bookseller
[ The Bookseller | 2017-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#max porter
Amazon is under scrutiny for its apparent reluctance to sign up to the Scottish government’s "fair work" programme and pay employees the Scottish real living wage. Continue reading at The Bookseller
[ The Bookseller | 2017-11-29 00:00:00 UTC ]
More news stories like this |
Independent publishers and small presses stormed this year’s British Book Design & Production Awards, claiming a staggering 16 of the 18 awards on the night. Continue reading at The Bookseller
[ The Bookseller | 2017-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#independent publishers
We the ad industry need to move faster.When Apple's iPhone debuted in 2007, few believed it would lead to the disruption and opportunities it has created within mobile and adjacent spaces.Mobile phones went from single-purpose devices to, in some ways, being the operating system for how we go... Continue reading at Advertising Age
[ Advertising Age | 2017-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#move faster
#operating system
#watch tv
#read books
#amazing things
#past decade
SelfMadeHero is to mark the 200th anniversary of Karl Marx's birth with a graphic novel adaptation of The Communist Manifesto created by Guardian cartoonist Martin Rowson. Continue reading at The Bookseller
[ The Bookseller | 2017-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#communist manifesto
#200th anniversary
#karl marx
As well as writing, Philip Pullman has been outspoken on a number of issues affecting fellow authors over the years. Here, we take a look at some of his best quotes. Continue reading at The Bookseller
[ The Bookseller | 2017-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#philip pullman
#indie booksellers
#graphic novels
Media conglomerate IGN has acquired Humble Bundle, the pay-what-you-want gaming, book and software collection retailer that raises money for charitable causes. In a blog post, Humble Bundle cofounder and CEO Jeffrey Rosen noted that his company will... Continue reading at Engadget
[ Engadget | 2017-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#raises money
David Tennant will take the title role in the BBC adaptation of The Highway Rat (Scholastic) by duo Julia Donaldson and Axel Scheffler. Continue reading at The Bookseller
[ The Bookseller | 2017-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#david tennant
#bbc adaptation
#title role
#axel scheffler