Ad Units in Magazines' iPad Editions Climbed 16% in 2013

Ad units in magazines' iPad editions climbed 16% in 2013, according to a report out Monday by MPA-The Association of Magazine Media and Kantar Media.The report, which looked at 69 magazines with monitored print and iPad editions, is a hopeful sign for traditional publishers stymied by secular headwinds affecting print media. The number of ad pages in the same titles' print editions was roughly flat this year at 0.1%, the report said.Total print ad pages and iPad ad units combined increased 6% year-over-year. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2013-12-30 00:00:00 UTC ]
News tagged with: #ad units #magazine media #kantar media #ipad editions #ad pages #print editions

Other news stories related to: "Ad Units in Magazines' iPad Editions Climbed 16% in 2013"

Magazines Find Breakthrough Efficiencies in the Pitching Process

Sponsored by Submittable By and large, magazines have adapted to the digital world. They’ve stabilized their workforce and continue to combat falling subscription rates. Yet, there are two areas where publishers are still adjusting to a new normal. First, the amount of content that writers,... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #online form #threecase studies #smaller staff #unique solutions #growing exponentially #ve stabilized #digital world #publishers produce

How Three Magazines Are Streamlining Their Online Editorial Processes

ESPN The Magazine to abandon print, go web-only

ESPN The Magazine is now the latest publication to abandon print. Regular editions of the monthly will cease after the September release of “The Body Issue” and the publication will go online-only, Walt Disney Co.’s ESPN said in a statement. “Consumer habits are evolving rapidly, and this... Continue reading at Advertising Age

[ Advertising Age | 2019-04-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #—bloomberg news #rolling stone #early career #digital platforms #print journalism #vast majority #data shows #sb nation

ESPN The Magazine Will Shutter After the Release of the September 2019 Body Issue

It's four months into the year, and the industry is losing another print publication. This time around it's ESPN The Magazine. "Our journalists will continue to create the same exceptional content. Consumer habits are evolving rapidly, and this requires ESPN to evolve as well," ESPN said in a... Continue reading at AdWeek

[ AdWeek | 2019-04-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #consumer habits #print publication

Beer Advocate Magazine Ends Print Run

[caption id="attachment_157813" align="alignright" width="275"] Beer Advocate's final issue, #134[/caption] For craft beer enthusiasts, there are less than a handful of magazines devoted to their passion. Now, there’s one fewer. Earlier this month, Beer Advocate’s founders Jason and Todd Alstrom... Continue reading at Folio Magazine

[ Folio Magazine | 2019-04-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #heard back #subscription terms #membership program #membership model #positive note

Meredith and Hearst Magazines adopt new data standard, Oprah on ‘Buttabeep, Buttaboop’ (Pete Buttigieg): Publisher’s Brief

Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition. Bigger data: Meredith Corporation and Hearst Magazines are adopting a new... Continue reading at Advertising Age

[ Advertising Age | 2019-04-30 00:00:00 UTC ]
More news stories like this |

Units Jumped 20.2% in Easter Week

The final week before Easter proved to be a boon for juvenile publishing, with sales in the nonfiction category rising 80.8% over the week ended Apr. 21, 2018, while fiction sales jumped 67.1%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #easter proved #final week #easter week

Ad vets to create universal ID and loyalty reward program to woo consumers

A cohort of ad industry veterans and tech platforms are launching BritePool, an identity solution for digital advertising that aims to provide consumers with some level of control over who uses their data. Along the way, it hopes to offer agencies and brands an alternative to the so-called... Continue reading at Advertising Age

[ Advertising Age | 2019-04-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #large part #playing field #southern california

Has Magazine Media Finally Figured Out Its Path Forward?

What happened to all the spaghetti on the wall? Apologies for the overused expression, but bear with me. It’s a serious question I have been thinking about for the last year or so in regards to magazine media. In the grand scheme of things, I haven’t been covering the industry all that long, at... Continue reading at Folio Magazine

[ Folio Magazine | 2019-04-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #inching closer #cautiously optimistic #recent months #advertising partners

Apple News Won’t Save Magazines. That’s Not Such a Bad Thing.

I don’t think we’re there yet. While various interested parties are trying sell Apple News+ as an obvious win-win-win-win-win for publishers, readers, Apple, democracy, cats, dogs and the perfect flaky pie crust, color me skeptical. Oh, there was no shortage of optimism when Apple announced the... Continue reading at Folio Magazine

[ Folio Magazine | 2019-04-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #future depends #core business

S&S to Distribute New Law&Crime Publishing Unit

The Law&Crime network, an on demand and live streaming network focused on trials and legal commentary, is launching a publishing unit and has signed with Simon & Schuster for worldwide sales representation and distribution. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #simon schuster #publishing unit

Juvenile Titles Push Unit Sales Up 5.9% in Mid-April

Led by big gains in the juvenile categories, total print unit sales rose 5.9% in the week ended Apr. 13, 2019, over the comparable week in 2018, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #juvenile categories #big gains

Lack of Innovation Is Killing Ad Tech and Maybe Even the Open Web

Ad tech on the open web has become a disjointed chain of systems that is so fragmented that it prevents any single player from innovating at scale. The walled gardens of Google, Facebook and Amazon have left the rest of the ad-tech ecosystem behind. Take publishers, for example. The industry has... Continue reading at AdWeek

[ AdWeek | 2019-04-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #walled gardens #ad tech #open web

Money Magazine Is No Longer for Sale, and It’s Going Digital Only

Big changes are in store for Money magazine: it's ceasing print publication and will be going digital-only, as owner Meredith has decided against selling the brand. "We are going to invest in the digital money.com brand site itself as well as leverage the Money content across our portfolio," a... Continue reading at AdWeek

[ AdWeek | 2019-04-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #money magazine

Yehrin Tong to create BAMB limited edition tote

Designer Yehrin Tong will create this year’s Books Are My Bag (BAMB) limited edition tote bag design which will be available exclusively in bookshops up and down the country from Bookshop Day on Saturday 5th October. Continue reading at The Bookseller

[ The Bookseller | 2019-04-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bookshop day

Netflix to launch magazine to hype its content for awards season, report says

For your consideration: a Netflix magazine. Netflix is casting a wider net with an awards-style magazine meant to tout its productions, according to Bloomberg. The online streaming giant will reportedly launch the publication, with the working title Wide, just in time for Emmy Awards campaigning.... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-04-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #awards season

Weekly E-Ranking: Hunter on the Way Out as Kay climbs

This is Going to Hurt for The Tattooist of Auschwitz: Adam Kay’s junior doctor memoir’s haul of Weekly E-Book Ranking number ones has surpassed that of the Holocaust-set love story. Continue reading at The Bookseller

[ The Bookseller | 2019-04-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #adam kay #kay climbs

Easter Titles Help Lift Unit Sales 4.3% in Early April

With Easter having passed by this time in 2018 and the holy day still a few weeks away this year, overall unit sales of print books rose 4.3% in the week ended Apr. 6, 2019, over the comparable week last year, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #early april

Netflix to publish a magazine as it chases Hollywood awards

Netflix is planning its first magazine, but you won’t find it on a newsstand. The world’s largest online TV network plans to publish a journal—with the working title Wide—to promote its programs and stars ahead of this year’s Emmys, the biggest awards gala in TV. The 100-plus page inaugural... Continue reading at Advertising Age

[ Advertising Age | 2019-04-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #—bloomberg news #bloomberg news #drama series #biggest stars

Ad-Free, Print-Only and Profitable, Kazoo Is Pushing Girls to Think Bigger

As is very often the case with great ideas, it was first inspired among the bookshelves. Browsing Barnes & Noble one day in the Spring of 2016, Erin Bried—an industry vet whose lengthy Condé Nast career had come to a layoff-induced end just months earlier—was disappointed by the retailer's... Continue reading at Folio Magazine

[ Folio Magazine | 2019-04-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #cash cow #underprivileged neighborhoods