I don’t think we’re there yet. While various interested parties are trying sell Apple News+ as an obvious win-win-win-win-win for publishers, readers, Apple, democracy, cats, dogs and the perfect flaky pie crust, color me skeptical. Oh, there was no shortage of optimism when Apple announced the Netflix-ization of printed matter. The pantheon of publishing muckamucks mouthed all of the expected sentiments: Tom Harty, president and CEO of Meredith Corp.: “Apple News+ validates the power of premium content from great and trusted brands, and being a part of it makes good business sense. Apple News+ will be an extremely valuable mass platform to attract new paid subscribers to our titles.” Troy Young, president of Hearst Magazines: “At Hearst Magazines, we are hyperfocused on creating consumer value through our storied brands, high-quality content and great experiences. Apple News+ amplifies our ability to do this in a premium environment with a key audience, elevating the digital magazine experience for millions of iPhone, iPad and Mac users.” Bob Sauerberg, then-president and CEO of Condé Nast: “We’re constantly innovating how we connect with our audiences and bring them the content they crave on the platforms they use every day. Apple News+ represents an exciting opportunity to bring a premium experience to millions more readers, so they can enjoy the conversation-shifting journalism, influential points of view and unparalleled visual storytelling they’ve come to expect... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-04-24 00:00:00 UTC ]
Three Kansas City businessmen who also own Made in KC have acquired the 47-year-old indie bookstore. Made in KC operates 16 outlets that sell the handiwork of local artists, and while Rainy Day will operate separately from the core business, the aim is to use those other locations to drive... Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-27 04:00:00 UTC ]
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I don’t think we’re there yet. While various interested parties are trying sell Apple News+ as an obvious win-win-win-win-win for publishers, readers, Apple, democracy, cats, dogs and the perfect flaky pie crust, color me skeptical. Oh, there was no shortage of optimism when Apple announced the... Continue reading at Folio Magazine
[ Folio Magazine | 2019-04-24 00:00:00 UTC ]
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Mediaocean has tapped ad tech firm Rubicon Project to build a system aimed at automating the process of buying and selling the massive amount of premium digital media inventory that's still bought and sold through manual processes. In the process, the ad inventory that Rubicon offers... Continue reading at Advertising Age
[ Advertising Age | 2016-03-10 00:00:00 UTC ]
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China Publishing Group Corporation (CPG) is a large-scale trade and professional publishing group covering print and digital publishing, copyright transactions, and book import and export with publication as its core business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
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Although big media brands like The New York Times and The Economist aren't going away anytime soon, the online publishing industry increasingly includes brands, marketers, and independent journalists. With the launch of a new content network, the tech startup NewsCred wants to be the liaison... Continue reading at Fast Company
[ Fast Company | 2013-10-17 00:00:00 UTC ]
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Written By: Barbara Casassus Publication Date: Wed, 20/04/2011 - 09:22 Editis has sold its Brussels-based educational, scientific and academic publishing subsidiary Groupe De Boeck to Ergon Capital Partners III SA for an undisclosed sum. The sale will enable Frances second largest publisher... Continue reading at The Bookseller
[ The Bookseller | 2011-04-20 00:00:00 UTC ]
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