Publishers have flooded Twitter with video clips this week as they cover police shootings of civilians in Louisiana and Minnesota, and a shooting in Dallas Thursday night that killed five police officers. To help viewers stay informed, Twitter's recently-launched Watch Mode seems to be getting its first test from major news outlets. The feature groups similar clips together, much like Facebook's suggested video feature. The videos autoplay silently in Twitter newsfeeds. When users click on a clip, the sound comes on and a landing page appears with more videos at the bottom. Here's what clicking on a clip from ABC News looked like this morning: The move underscores the growing importance of social video in covering—and learning about—national tragedies. Recommended videos are only running in Twitter's iPhone app, and only appear when users click on clips directly from the newsfeed. They look similar to a feature Facebook rolled out last year called suggested video that bundles clips and ads into a stream. Similar to YouTube's revenue sharing program, Facebook gives publishers 55 percent of the revenue made from those ads. At the time of press, ads were not appearing in Twitter's recommended video player. Continue reading at 'AdWeek'
[ AdWeek | 2016-07-08 00:00:00 UTC ]
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Social platforms are prioritizing video. But what works on YouTube doesn’t work on Facebook. What works on Facebook won’t work on Snapchat. With this in mind, publishers including Refinery29 and LittleThings have broke down the walls between different departments. Others, like The Atlantic and... Continue reading at Digiday
[ Digiday | 2016-03-31 00:00:00 UTC ]
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Yesterday, at the Digiday Publishing Summit in Vail, Colorado, Refinery29 co-founder Philippe Von Borries explained that his publisher is going "all-in" on video. He said that creating video for television is “one really important marker” in a company’s evolution and having a hand in all types... Continue reading at Digiday
[ Digiday | 2016-03-31 00:00:00 UTC ]
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The Today presenter spurns social media, could live without television ‘except Mastermind’ but does read books on a iPad (albeit balanced on a lectern)It will come as no surprise to his millions of devoted listeners that the veteran BBC broadcaster John Humphrys despises Twitter, doesn’t do... Continue reading at The Guardian
[ The Guardian | 2016-03-29 00:00:00 UTC ]
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RealVision has figured out the model. The post How One B2B Publisher Struck Gold with Paid Video appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-03-29 00:00:00 UTC ]
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Facebook has developed a technology that will allow publishers to broadcast TV-quality live video on the platform, according to sources. Whereas before Facebook live video only required a smartphone or tablet to record content, now top publishers like TV networks will be able to stream content... Continue reading at Digiday
[ Digiday | 2016-03-25 00:00:00 UTC ]
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Harry Potter writer shares publishers’ brush-offs for first Robert Galbraith novel in attempt to to inspire other authorsThe Harry Potter author JK Rowling has shared some withering rebuffs publishers sent to her alter ego Robert Galbraith, in an effort to comfort aspiring authors.Rowling posted... Continue reading at The Guardian
[ The Guardian | 2016-03-25 00:00:00 UTC ]
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The media company behind Cook's Illustrated and Cook's Country is creating a new vertical all about the science of cooking. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-25 00:00:00 UTC ]
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Quartz’s dedicated three-person video team has been experimenting with what works since May 2015. Since then, it has gained 200 million views across platforms, mainly Facebook. What it has learned is that quality is a more effective yardstick than length of time. Also, according to... Continue reading at Digiday
[ Digiday | 2016-03-24 00:00:00 UTC ]
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The concept of micropayments for news is gaining appeal as publishers face a new threat to their ad revenue with the rise of ad blocking. On March 23, the concept will get a big endorsement when vendor Blendle launches in beta in the U.S. with big-name publishers including The New York Times,... Continue reading at Digiday
[ Digiday | 2016-03-23 00:00:00 UTC ]
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The adult coloring book boom helped push trade sales up 9.5% in November compared to the same period in 2014. Sales for trade paperbacks, the format of choice for coloring books, were up 31%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-23 00:00:00 UTC ]
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While comic books based on video games are easy to find, comics about gaming are few and far between. Here are 10 great examples of comic books about gaming. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-22 00:00:00 UTC ]
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Former Galaxy defender Omar Gonzalez was among 26 players called up to the U.S. national soccer team Sunday, ahead of two World Cup qualifiers with Guatemala. The team, which will gather for training in Miami, plays Friday in Guatemala City (7 p.m. PT beINSport, NBC Universo) and March 29 in... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-03-21 00:00:00 UTC ]
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Bloomberg is arriving on Delta Studio, the airline’s in-flight streaming platform. Up to 10 episodes of three series, including one, Delta-only version of “With All Due Respect,” will be available to stream. Bloomberg’s video licensing business brings in “millions” of dollars annually, according... Continue reading at Digiday
[ Digiday | 2016-03-21 00:00:00 UTC ]
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Facebook Live video has caught fire in the U.S., but in the U.K., the trend has less traction. But this is sure to grow. U.K. publishers are experimenting with Facebook Live video across politics, live-event streaming and, most popularly, in sports. The BBC’s "Match of the Day" was first using... Continue reading at Digiday
[ Digiday | 2016-03-21 00:00:00 UTC ]
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More than 1,200 publishers now have signed on to the ebook-bundling app Shelfie. New this season: recommendations for readers. The post Canada’s Ebook-Bundling ‘Shelfie’ Adds Recommendations to Its Repertoire appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-03-19 00:00:00 UTC ]
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One man was killed and another was injured in a drive-by shooting early Saturday in South Los Angeles, according to Los Angeles police. See more of our top stories on Facebook >> The two men were near 53rd Street and Denker Avenue when a vehicle approached and someone fired multiple... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-03-19 00:00:00 UTC ]
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“Super Tuesday 2” was a big night for Donald Trump and Hillary Clinton -- and also for news outlets live streaming on Facebook. ABC News, CBS News, NBC News, Univision, The Huffington Post and Vox.com were among the many publishers that published a live stream on the platform on Tuesday in an... Continue reading at Digiday
[ Digiday | 2016-03-16 00:00:00 UTC ]
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Finland has been named the world’s most literate nation - 16 places ahead of the UK - according to new research. Continue reading at The Bookseller
[ The Bookseller | 2016-03-15 00:00:00 UTC ]
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Barnes & Noble ceded another battle in the ongoing war with Amazon over digital hearts and minds.The company will end the dedicated Nook app and video store on March 15, which was where you could purchase content for Nook-branded hardware, according to a report in diginomica.Nook digital... Continue reading at PC World
[ PC World | 2016-03-14 00:00:00 UTC ]
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BuzzFeed's made a name for itself with a cross-platform distribution model that relies heavily on publishing to social platforms. Now, it's looking to leverage that reach for more brand dollars. During a keynote at South by Southwest Interactive, BuzzFeed's marketing chief Frank Cooper unveiled... Continue reading at AdWeek
[ AdWeek | 2016-03-13 00:00:00 UTC ]
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