#social video

Publishing news tagged with #social video


Facebook Video Ad Metric Lawsuit Prompts Publishers to Revisit the ‘Pivot to Video’

New information in an updated court filing against Facebook has prompted publishers to reconsider the extent of the miscalculation they made when reallocating resources to video teams in an effort to capitalize on the potential of social video. The unredacted court filings, part of an ongoing... Continue reading at 'AdWeek'

[ AdWeek | 2018-10-19 00:00:00 UTC ]
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How free city magazine publisher Shortlist Media is expanding into video

When news hit in May that a woman was sent home for wearing flat shoes, Shortlist Media scored a point for equality and filmed blokes going to work in heels. The result was a 23 million views across social media. The publisher's free magazines, Stylist and Shortlist, have a circulation of... Continue reading at 'Digiday'

[ Digiday | 2016-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social video #video appeared


How MTVNews, Refinery29, Elite Daily and Thrillist move at the speed of social video

Publishers need social video to stay relevant on younger-skewing platforms like Snapchat and Instagram. But churning out multiple (good) 15-second videos a day is no simple task. Learn how top digital publishers are taming the social media mess using creative collaboration tools. Sponsored... Continue reading at 'Digiday'

[ Digiday | 2016-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #elite daily #social video #stay relevant #sponsored content


Twitter's New 'Recommended Video' Feature Gets First Big Test During National Shooting Coverage

Publishers have flooded Twitter with video clips this week as they cover police shootings of civilians in Louisiana and Minnesota, and a shooting in Dallas Thursday night that killed five police officers. To help viewers stay informed, Twitter's recently-launched Watch Mode seems to be getting... Continue reading at 'AdWeek'

[ AdWeek | 2016-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #police officers #growing importance #social video #iphone app #revenue made


How Insider is selling its newfound Facebook video expertise to brands

The rise of social video has changed the game for publishers like Business Insider, which owns a Facebook-based property called Insider that generates more than 1.3 billion video views a month across all platforms. In April, Facebook updated its branded-content policies that opened a path for... Continue reading at 'Digiday'

[ Digiday | 2016-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business insider #brands appeared #social video #diet coke