In 10 months, Quartz has gone from zero to 200 million video views

Quartz’s dedicated three-person video team has been experimenting with what works since May 2015. Since then, it has gained 200 million views across platforms, mainly Facebook. What it has learned is that quality is a more effective yardstick than length of time. Also, according to editor-in-chief and president, Kevin Delaney, the app has hundreds of thousands of downloads, and is paving the way for it to start publishing on messaging apps. The post In 10 months, Quartz has gone from zero to 200 million video views appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-03-24 00:00:00 UTC ]

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Viva Editions to Publish Anne Heche Memoir

Start Publishing’s Viva Editions imprint will release Anne Heche’s memoir 'Call Me Anne' on January 24. An award-winning actress, Heche died in August in a car crash in Los Angeles just as she was completing the book. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-14 04:00:00 UTC ]
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Prometheus Sells Fiction Imprints to Start Publishing

After entering the fiction market in 2005 with the launch of its Pyr science fiction imprint, Prometheus has sold that imprint and another one to return to its original focus: nonfiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-12 00:00:00 UTC ]
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To Improve Chatbots, Brands Need to Combine Automation With Human Oversight

Sephora is becoming something of a chatterbox. The beauty retailer regularly converses with customers, whether that's by sharing prom tips with teens on the social media platform Kik, or helping shoppers book in-store appointments via Facebook Messenger. This type of interactive exchange--in... Continue reading at AdWeek

[ AdWeek | 2017-11-13 00:00:00 UTC ]
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Facebook Added ‘Paid’ to Branded Content, and More Pages Can Now Start Publishing It

Facebook Thursday announced several updates related to branded content: enabling more pages to share it; updating its branded content tag to include the word "paid"; and cleaning up its policy and enforcement guidelines. The social network began allowing verified pages to publish branded content... Continue reading at AdWeek

[ AdWeek | 2017-03-30 00:00:00 UTC ]
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What Marriott learned from its faulty Facebook Messenger chatbot

When Marriott made its first foray into Facebook Messenger in March 2016, it was a complete disaster. The hotel brand took its dynamic product ads to people’s Facebook inboxes, initiating automated conversations that asked them if they still wanted to book a room at the Courtyard Marriott... Continue reading at Digiday

[ Digiday | 2016-10-03 00:00:00 UTC ]
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Chatbots take the pitch for Euro 2016

Online football network Copa 90 is the latest publisher to create a Facebook Messenger chatbot, in time for the 2016 UEFA European Championships kick-off. The company has grand plans for messaging apps in general, and chief strategy officer James Kirkham believes bots can "100 percent" be... Continue reading at Digiday

[ Digiday | 2016-06-10 00:00:00 UTC ]
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Why the Washington Post is building chatbots to deliver the news

Chatbots have intrigued digital and old-school publishers, recognizing the growing audience on messaging apps, but they open a whole new set of complexities. For one: How do you build a useful bot that won’t go rogue, taint a publisher’s credibility? The Washington Post is one of many big-name... Continue reading at Digiday

[ Digiday | 2016-04-05 00:00:00 UTC ]
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In 10 months, Quartz has gone from zero to 200 million video views

Quartz’s dedicated three-person video team has been experimenting with what works since May 2015. Since then, it has gained 200 million views across platforms, mainly Facebook. What it has learned is that quality is a more effective yardstick than length of time. Also, according to... Continue reading at Digiday

[ Digiday | 2016-03-24 00:00:00 UTC ]
More news stories like this


Start Publishing Strikes Deal for 16 Titles

Start Publishing has acquired North American ebook and, where available, audio rights to 16 titles published by the U.K’s. Accent Press. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-11 00:00:00 UTC ]
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Business Insider Publishes on Social Sites with New ‘Insider’ Project

Online publishers are increasingly experimenting with “distributed” publishing models, whereby they post content directly to social sites, messaging apps and other platforms instead of driving users back to their ow ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-02 00:00:00 UTC ]
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Karen Thomas Named Cleis Publisher

Karen Thomas has been named to replace Brenda Knight as publisher of Cleis Press and Viva Editions. Cleis will move from its current California offices to parent company's Start Publishing's Jersey City offices this July. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-04 00:00:00 UTC ]
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Popular messaging apps fail EFF's security review

Some of the most widely used messaging apps in the world, including Google Hangouts, Facebook chat, Yahoo Messenger and Snapchat, flunked a best-practices security test by advocacy group the Electronic Frontier Foundation (EFF).The organization evaluated 39 messaging products based on seven... Continue reading at PC World

[ PC World | 2014-11-05 00:00:00 UTC ]
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Start Publishing Buys Cleis Press

Start Publishing, which has bought a number of ebook publishing companies over the last 18 months, has made its biggest purchase to date, acquiring the assets of Cleis Press, Viva Editions, and Tempted Romance. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-04 00:00:00 UTC ]
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Start Publishing Buys Whiskey Creek Press

A week after adding 795 titles in a deal with Mason Crest, Start Publishing has acquired Whiskey Creek Press and its main romance imprint, Torrid. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-23 00:00:00 UTC ]
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Start Publishing in Deal with Mason Crest

E-book publisher Start Publishing has added 795 titles to its catalogue in a deal with independent publisher Mason Crest. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-15 00:00:00 UTC ]
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The New York Times Is Getting Into eBooks With Byliner And Vook Partnerships

The New York Times is getting into the ebooks business through partnerships with digital publishers Byliner and Vook. The Times will up to 12 original e-singles through Byliner on a variety of topics including culture, sports, business, science, and health. The first Byliner title, "Snow Fall:... Continue reading at Fast Company

[ Fast Company | 2012-12-14 00:00:00 UTC ]
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