Online football network Copa 90 is the latest publisher to create a Facebook Messenger chatbot, in time for the 2016 UEFA European Championships kick-off. The company has grand plans for messaging apps in general, and chief strategy officer James Kirkham believes bots can "100 percent" be monetized within the next year, via pay-per-view or merchandising opportunities. The post Chatbots take the pitch for Euro 2016 appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-06-10 00:00:00 UTC ]
South China Morning Post is the latest news publisher to build its own first-party data platform, which it’s calling Lighthouse. Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-06-29 16:45:21 UTC ]
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Group Nine Media, whose digital media properties include PopSugar, The Dodo and NowThis, laid off dozens of employees, or 7% of its more than 700-person staff, across the company. It's the latest publisher to take drastic action as COVID-19 has drastically altered the media landscape. As the... Continue reading at AdWeek
[ AdWeek | 2020-04-07 20:39:10 UTC ]
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Oxford University Press has announced its first Read and Publish deal with a US institution, with Iowa State University Library. Continue reading at The Bookseller
[ The Bookseller | 2019-12-03 04:45:41 UTC ]
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Sephora is becoming something of a chatterbox. The beauty retailer regularly converses with customers, whether that's by sharing prom tips with teens on the social media platform Kik, or helping shoppers book in-store appointments via Facebook Messenger. This type of interactive exchange--in... Continue reading at AdWeek
[ AdWeek | 2017-11-13 00:00:00 UTC ]
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When Marriott made its first foray into Facebook Messenger in March 2016, it was a complete disaster. The hotel brand took its dynamic product ads to people’s Facebook inboxes, initiating automated conversations that asked them if they still wanted to book a room at the Courtyard Marriott... Continue reading at Digiday
[ Digiday | 2016-10-03 00:00:00 UTC ]
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National Geographic Kids is the latest publisher to jump onto Facebook Messenger bot platform, where since April there have been built 11,000 other bots from brands and publishers. Tina the T-Rex will be alive for just a week as a brand awareness tool to teach kids about dinosaurs. The publisher... Continue reading at Digiday
[ Digiday | 2016-07-22 00:00:00 UTC ]
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Online football network Copa 90 is the latest publisher to create a Facebook Messenger chatbot, in time for the 2016 UEFA European Championships kick-off. The company has grand plans for messaging apps in general, and chief strategy officer James Kirkham believes bots can "100 percent" be... Continue reading at Digiday
[ Digiday | 2016-06-10 00:00:00 UTC ]
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Chatbots have intrigued digital and old-school publishers, recognizing the growing audience on messaging apps, but they open a whole new set of complexities. For one: How do you build a useful bot that won’t go rogue, taint a publisher’s credibility? The Washington Post is one of many big-name... Continue reading at Digiday
[ Digiday | 2016-04-05 00:00:00 UTC ]
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Quartz’s dedicated three-person video team has been experimenting with what works since May 2015. Since then, it has gained 200 million views across platforms, mainly Facebook. What it has learned is that quality is a more effective yardstick than length of time. Also, according to... Continue reading at Digiday
[ Digiday | 2016-03-24 00:00:00 UTC ]
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Springer has become the latest publisher to offer ebook bundles to readers through Vancouver's BitLit. In an announcement made today (7th December), BitLit personnel tell The Bookseller that the new arrangement will add more than 100,000 titles to BitLit's "Shelfie" app. Continue reading at The Bookseller
[ The Bookseller | 2015-12-07 00:00:00 UTC ]
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Online publishers are increasingly experimenting with “distributed” publishing models, whereby they post content directly to social sites, messaging apps and other platforms instead of driving users back to their ow ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-09-02 00:00:00 UTC ]
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The Huffington Post is the latest publisher to give readers more personalized content on article pages. The post How HuffPo woos Facebook hoppers with personalization appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2015-01-14 00:00:00 UTC ]
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E-book subscription service Oyster has signed up Bloomsbury as its latest publisher. The US service will now offer more than 1,000 titles published by Bloomsbury in the US, including Anthony Bourdain's Kitchen Confidential, Susanna Clarke's Jonathan Strange and Mr Norrell, and Sarah J Maas'... Continue reading at The Bookseller
[ The Bookseller | 2014-12-19 00:00:00 UTC ]
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Some of the most widely used messaging apps in the world, including Google Hangouts, Facebook chat, Yahoo Messenger and Snapchat, flunked a best-practices security test by advocacy group the Electronic Frontier Foundation (EFF).The organization evaluated 39 messaging products based on seven... Continue reading at PC World
[ PC World | 2014-11-05 00:00:00 UTC ]
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Hearst Magazines is the latest publisher to join the native ad gold rush, with new products that will let advertisers run their messages into editorial real estate and, if desired, incorporate edit-produced content. The five new units, now being ro ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-05-28 00:00:00 UTC ]
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Simon & Schuster is the latest publisher in the UK to introduce a refined agency model for e-... Continue reading at The Bookseller
[ The Bookseller | 2013-04-29 00:00:00 UTC ]
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Bonnier children's publisher Hot Key Books has become the latest publisher to join the boom... Continue reading at The Bookseller
[ The Bookseller | 2012-11-22 00:00:00 UTC ]
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Pan Macmillan is the latest publisher to start offering creative writing tutoring. It will begin... Continue reading at The Bookseller
[ The Bookseller | 2012-11-06 00:00:00 UTC ]
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Carlton Books is the latest publisher to jump on the two-wheeled bandwagon, signing a biography... Continue reading at The Bookseller
[ The Bookseller | 2012-08-16 00:00:00 UTC ]
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Simon & Schuster becomes the latest publisher to settle an antitrust claim by a team of states, while Macmillan, Penguin, and Apple fight on. Continue reading at PC World
[ PC World | 2012-05-18 00:00:00 UTC ]
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