Yesterday, at the Digiday Publishing Summit in Vail, Colorado, Refinery29 co-founder Philippe Von Borries explained that his publisher is going "all-in" on video. He said that creating video for television is “one really important marker” in a company’s evolution and having a hand in all types of formats, like VR, 360 and live broadcasts, is important. The post Refinery29 co-founder explains why it’s going ‘all-in’ on video appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-03-31 00:00:00 UTC ]
"We generated revenue from brands. If content was so important, you’d think we would be trying harder to please publishers." The post ‘Publishers were always a second priority’: Confessions of a former Facebook exec on the platform’s struggles with video appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-18 00:00:00 UTC ]
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Fifty-six percent of European publishers say the core focus of their video distribution strategy is their owned sites compared to 34 percent who focus on social platforms. The post Digiday Research: European publishers bet on their own properties for video appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-20 00:00:00 UTC ]
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European publishers are twice as likely as U.S. publishers to have laid off staff or plan to do so to support their pivots to video. The post Digiday Research: 33 percent of European publishers report layoffs to support the pivot to video appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-11-23 00:00:00 UTC ]
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At the Digiday Publishing Summit, publisher executives shared mixed views on the pivot to video and its ability to provide meaningful revenue streams. The post Digiday Research: 80 percent of publishers will spend more on video appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-09 00:00:00 UTC ]
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At the Digiday Video Anywhere Summit, video publishers assess the challenges and opportunities in video. The post Digiday Research: YouTube and Facebook are where the action is in video appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-12 00:00:00 UTC ]
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"How can we effectively utilize our limited production resources to be confident that we're achieving maximum bang for our buck?" asked Neil Hall, head of product for BBC. The post Cost, distribution, localization: Where European publishers struggle with video appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-02-22 00:00:00 UTC ]
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When news hit in May that a woman was sent home for wearing flat shoes, Shortlist Media scored a point for equality and filmed blokes going to work in heels. The result was a 23 million views across social media. The publisher's free magazines, Stylist and Shortlist, have a circulation of... Continue reading at Digiday
[ Digiday | 2016-11-03 00:00:00 UTC ]
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Facebook will be promoting Live through television ads, billboards, and even buses. Facebook will be promoting Live through television ads, billboards, and even buses.Since the launch of Facebook Live last April, there have been broadcasts shot on all seven continents and... Continue reading at Fast Company
[ Fast Company | 2016-10-21 00:00:00 UTC ]
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Media company Meredith is betting big on Facebook Live. It has produced 26 videos in the past eight months and aims to create between five and 10 a week. It puts a big focus on Martha Stewart content and uses those live videos to generate revenue through integrating products within them. It's... Continue reading at Digiday
[ Digiday | 2016-07-26 00:00:00 UTC ]
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Yesterday, at the Digiday Publishing Summit in Vail, Colorado, Refinery29 co-founder Philippe Von Borries explained that his publisher is going "all-in" on video. He said that creating video for television is “one really important marker” in a company’s evolution and having a hand in all types... Continue reading at Digiday
[ Digiday | 2016-03-31 00:00:00 UTC ]
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Like other publishers, Tasting Table is growing on Facebook, where it did 13.6 million views in January. But while Facebook might offer reach, it doesn’t yet present a revenue opportunity, which is why the company is also focusing on distributing content on its own website and new Apple TV app.... Continue reading at Digiday
[ Digiday | 2016-02-18 00:00:00 UTC ]
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With a mix both funny and serious videos and a Facebook-first approach, Unilad has amassed 6.7 million fans on the social network. Its strategy is reminiscent of competitors like Lad Bible, with its own bro-focus and reliance on fans to create and promote video -- but Unilad has also been... Continue reading at Digiday
[ Digiday | 2015-07-31 00:00:00 UTC ]
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Written By: Katie Allen Publication Date: Mon, 28/02/2011 - 17:17 Three live broadcasts, plus coverage on Radio 4 and Radio 7 have been confirmed as part of the pan-BBC coverage for World Book Night. read more Continue reading at The Bookseller
[ The Bookseller | 2011-02-28 00:00:00 UTC ]
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