How Meredith’s magazines are shifting to video

Media company Meredith is betting big on Facebook Live. It has produced 26 videos in the past eight months and aims to create between five and 10 a week. It puts a big focus on Martha Stewart content and uses those live videos to generate revenue through integrating products within them. It's big on experimenting with filming techniques, locations and content. “One dream, silver bullet format for live just doesn’t exist yet. We’re in the space of what story do we want to tell and how does our audience want it?" said Melinda Lee, GM of Meredith video. The post How Meredith’s magazines are shifting to video appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-07-26 00:00:00 UTC ]

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Zando to Launch New Romance Imprint, Slowburn

With Slowburn, headed up by co-directors Hayley Wagreich and Sierra Stovall, Zando is seizing on the TikTok-fueled resurgence of the romance genre and betting big on author Brynne Weaver, whose dark rom-com 'Butcher & Blackbird' became a bestseller thanks to the app. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-11 04:00:00 UTC ]
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Amazon says its next-gen chips are four times faster for AI training

Amazon Web Services (AWS) just kicked off its Las Vegas-based re:Invent conference with a stream of announcements, most of which involve the year’s most popular technology, AI. These news items, taken as a whole, give us a sneak peek at the company’s long-term goals for... Continue reading at Engadget

[ Engadget | 2023-11-28 20:00:28 UTC ]
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Bloody Scotland to launch virtual book club

The Bloody Scotland Crime Festival is to launch a virtual, international book club, to be broadcast via Facebook Live. Continue reading at The Bookseller

[ The Bookseller | 2021-02-28 18:03:18 UTC ]
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With book tours scrapped, authors are finding new ways to connect with their readers

Chris Bohjalian, Mary Kay Andrews and other novelists have turned to Zoom and Facebook Live to find their audience. Continue reading at The Washington Post

[ The Washington Post | 2020-08-19 12:00:00 UTC ]
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BookExpo Children’s Dinner Speakers Emphasize Finding One’s Voice

This year’s BookExpo Children’s Book & Author Dinner took place via Facebook Live, where more than 700 booksellers and others viewed in real time a diverse group of authors, ranging from the iconic Judy Blume to younger voices such as Kwame Mbalia and Raj Haldar. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-29 04:00:00 UTC ]
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Morris reveals cover of non-fiction debut

Heather Morris has revealed the cover of her non-fiction debut Stories of Hope to fans on Facebook Live, Continue reading at The Bookseller

[ The Bookseller | 2020-05-28 04:15:56 UTC ]
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Trewin partners with Writing.ie to help authors 'accelerate their creativity' in lockdown

Literary agent Simon Trewin has partnered with Writing.ie – a resource site for unpublished authors – to launch a weekly one-hour show on Facebook Live.  Continue reading at The Bookseller

[ The Bookseller | 2020-03-27 16:09:51 UTC ]
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‘Publishers were always a second priority’: Confessions of a former Facebook exec on the platform’s struggles with video

"We generated revenue from brands. If content was so important, you’d think we would be trying harder to please publishers." The post ‘Publishers were always a second priority’: Confessions of a former Facebook exec on the platform’s struggles with video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-18 00:00:00 UTC ]
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Murder suspect arrested after streaming police chase on Facebook Live

A Moreno Valley man wanted by police in connection with a double homicide in Nevada and a shooting in Southern California was arrested Wednesday after a chase and shootout with deputies that he livestreamed on Facebook. San Bernardino County sheriff’s deputies arrived at the scene of a shooting... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-10-18 00:00:00 UTC ]
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Digiday Research: European publishers bet on their own properties for video

Fifty-six percent of European publishers say the core focus of their video distribution strategy is their owned sites compared to 34 percent who focus on social platforms. The post Digiday Research: European publishers bet on their own properties for video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-20 00:00:00 UTC ]
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The Onion Offers the Definitive Explanation of the Economics of Online Publishing

In a post headlined "Report: We Don't Make Any Money If You Don't Click The Fucking Link," The Onion this morning published what may be the definitive explanation of the economics of online publishing, particularly as it relates to social media. The unbylined post from "America's Finest News... Continue reading at Advertising Age

[ Advertising Age | 2018-03-02 00:00:00 UTC ]
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How Investopedia shifted to subscription revenue with video courses

The IAC-owned finance information publisher is betting big on a commerce- and subscription-focused Academy product, which has turned Facebook into an ally. The post How Investopedia shifted to subscription revenue with video courses appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-12 00:00:00 UTC ]
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Digiday Research: 33 percent of European publishers report layoffs to support the pivot to video

European publishers are twice as likely as U.S. publishers to have laid off staff or plan to do so to support their pivots to video. The post Digiday Research: 33 percent of European publishers report layoffs to support the pivot to video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-23 00:00:00 UTC ]
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Digiday Research: 80 percent of publishers will spend more on video

At the Digiday Publishing Summit, publisher executives shared mixed views on the pivot to video and its ability to provide meaningful revenue streams. The post Digiday Research: 80 percent of publishers will spend more on video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-09 00:00:00 UTC ]
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Protests erupt after Minnesota police officer is acquitted in shooting death of Philando Castile

A jury on Friday found 29-year-old Minnesota police Officer Jeronimo Yanez not guilty in the fatal shooting of black motorist Philando Castile during a traffic stop near St. Paul, an incident partially broadcast on Facebook Live. Yanez was charged with second-degree manslaughter and faced up to... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-06-17 00:00:00 UTC ]
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Podcast: LittleThings’ Gretchen Tibbits on distributed publishing, skipping Snapchat and Facebook Live

On this episode of the Visionaries Podcast, we sat down with Gretchen Tibbits, COO, and president of uplifting content publisher LittleThings to talk Facebook Live, Snapchat, distributed publishing, and duopoly. Sponsored content by GumGum The post Podcast: LittleThings’ Gretchen Tibbits on... Continue reading at Digiday

[ Digiday | 2017-06-14 00:00:00 UTC ]
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Digiday Research: YouTube and Facebook are where the action is in video

At the Digiday Video Anywhere Summit, video publishers assess the challenges and opportunities in video. The post Digiday Research: YouTube and Facebook are where the action is in video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-12 00:00:00 UTC ]
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Industry Notes: A Milestone at the Netherlands’ Sweek; Facebook Live at BookExpo and Bookcon

In the Netherlands, a reading and writing platform, Sweek, gains traction. In the States, BookExpo and Bookcon plan Facebook Live streams of interviews. The post Industry Notes: A Milestone at the Netherlands’ Sweek; Facebook Live at BookExpo and Bookcon appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-05-26 00:00:00 UTC ]
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After broadcasting a desperate plea on Facebook, a U.S. immigrant activist goes missing in Mexico

Standing on the shoulder of a busy Mexican highway, Hugo Castro hit record on his smartphone and issued a desperate plea. “They want to kill me,” he said. “I really need help.” A group of criminals had been chasing him for days, he explained in a 20-minute video he broadcast on Facebook Live on... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-04-19 00:00:00 UTC ]
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