Twitter gets Disney, NBC, Viacom to boost its NewFronts lineup

Credit: Illustration by Tam Nguyen/Ad AgeTwitter showed off more partnerships with publishers and networks at its annual NewFronts pitch to digital ad buyers on Monday night, describing plans with ESPN, Viacom, NBC Universal, Hearst, Major League Baseball and others.The media and messaging service has been focused on video as a key area to grow its ad business, and the effort is finally showing signs of paying off. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-05-01 00:00:00 UTC ]
News tagged with: #nbc universal #monday night #messaging service #key area #ad business

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Sales boost for EUP

Sales at Edinburgh University Press have increased 10% in the last year, boosted by North American trade. The wholly owned subsidiary of the University of Edinburgh recorded sales of £2.9m in the year to 31st July 2014, up 10% year-on-year. The majority of the sales - £2.1m - were from print... Continue reading at The Bookseller

[ The Bookseller | 2014-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales boost #digital sales #academic publisher #8% year-on-year


Brands Are Wasting Time And Money On Facebook And Twitter, Report Says

"Stop making Facebook the center of your relationship marketing efforts," says Nate Elliott, VP and principal analyst at Forrester.Today market research firm Forrester published a report for brands titled "Social Relationship Strategies That Work."Read Full Story Continue reading at Fast Company

[ Fast Company | 2014-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wasting time #principal analyst


Create Like Nobody's Watching: How An Obscure Marvel Comic Became Disney's Next Big Hero (6)

Big Hero 6 was created when Marvel's top brass was focused on X-Men. A decade later, Disney is bringing it back to life.When it was announced last year that the first-ever Marvel property that Disney Animation was going to tackle as a feature film was Big Hero 6, there was collective... Continue reading at Fast Company

[ Fast Company | 2014-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top brass #feature film #collective head-scratching


Harlequin buy boosts HC first quarter

HarperCollins Worldwide's acquisition of Harlequin has boosted its revenue and profits according to the first set of results released since the purchase was approved. Revenues for the three months ending 30th September 2014, the first quarter of the 2015 fiscal year, stood at $406m (£254m), up... Continue reading at The Bookseller

[ The Bookseller | 2014-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins worldwide #results released


Say Media's New Content Management System Helped Boost xoVain Traffic 162%

The decision to develop a brand new content management system (CMS) wasn't hard for SAY Media chief technology officer Dave Lerman and his team. Unhappy that existing platforms limited design and ad options, the online publisher decided to delve into a four-year project, dropping upward of $50... Continue reading at AdWeek

[ AdWeek | 2014-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #promote content #digital magazine


PLR Twitter campaign sees 70 new authors sign up

A Twitter campaign to encourage more authors to sign up to Public Lending Right has been successful, according to Tracy Chevalier. Seventy authors registered for PLR in the first week of the campaign, led by Chevalier - an increase of 400% on the same period the year before. Chevalier, chair... Continue reading at The Bookseller

[ The Bookseller | 2014-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #authors sign #tracy chevalier #public lending #regular basis


TV Show Cookbooks, the Fall Lineup

In October, three new cookbooks based on hit TV shows will help you take your fandom to the next level—into the kitchen. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-20 00:00:00 UTC ]
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Tamblyn takes to Twitter to give his views on Amazon

Kobo’s president has launched a Twitter tirade about why indie authors should beware of Amazon’s supplier negotiation tactics. Michael Tamblyn, president and chief content officer of the Canada-based ebook company, took to social media today (17th October) to warn self-published authors in 32... Continue reading at The Bookseller

[ The Bookseller | 2014-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie authors #michael tamblyn


Fox’s Maria Bartiromo Follows Everyone From Matt Damon to Matt Drudge on Twitter

Specs Who Maria Bartiromo Claim to fame: Global markets editor, Fox Business Network; host of Opening Bell With Maria Bartiromo on Fox Business (weekdays at 9 a.m. ET) and Sunday Morning Futures With Maria Bartiromo on Fox News (Sundays at 10 a.m. ET) Base New York What’s the first information... Continue reading at AdWeek

[ AdWeek | 2014-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long time #favorite app #peter thiel #foreign affairs


A Brilliantly Witty Book Mined From Twitter’s Wannabe Novelists

For the last several years, the New York artist has fastidiously tracked the phrase "working on my novel" as used on Twitter. His new book, Working On My Novel, collects hundreds of these tiny declarations of literary intent. It's a clever conceit, but it's also something more. Taken together,... Continue reading at Wired

[ Wired | 2014-09-15 00:00:00 UTC ]
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News UK Launches Lineup Systems’ AdPoint

Lineup Systems’ web based advertising sales and management system AdPoint was recently launched at leading news publisher News UK. The implementation is part of News UK’s Workspace project, a wholly integrated, multi-channel appr ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recently launched #news ukrsquo


How to automate your Facebook and Twitter posts with Buffer

So you've got "a friend" who is a social media addict. They check in to every location, Instagram every meal, even use "hashtag" in conversation. Well, Buffer can help them keep their social media feeds flowing with content without chaining them to a phone or laptop. The way Buffer works is... Continue reading at PC World

[ PC World | 2014-09-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twitter posts #real life


Iowa City Book Festival Announces Lineup

The lineup this year includes debuts of October releases by Pulitzer Prize-winning novelists Marilynne Robinson and Jane Smiley. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jane smiley


Toronto Book Fair Unveils Lineup

Organizers of INSPIRE! Toronto's new book fair announced star author lineup they hope will draw crowds. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-21 00:00:00 UTC ]
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Predictive Data Boosts Social Messaging by 91%

Real-time social messaging is most beneficial to brands in the media and entertainment sectors, according to SocialFlow's latest study that examined 1.6 million posts by brands. The New York company found that marketers in industries that are not associated with entertainment—fashion,... Continue reading at AdWeek

[ AdWeek | 2014-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest study #consumer engagement #key findings


Nerdist Wants to Create a Larger Network Like a Disney

Nerdist has turned from a being pet project of Chris Hardwick into a podcast maker, multi-channel network and online publisher that's expanding into TV and live events. Under the direction of president Adam Rymer, the Legendary Entertainment-owned brand has added an ad sales team and hopes to... Continue reading at AdWeek

[ AdWeek | 2014-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high level #couple days #bigger picture #sweet spot


Amazon misrepresents Orwell and takes on Disney, as the pricing war intensifies

In a statement about its dispute with publisher Hachette, Amazon cited '1984' author George Orwell – while failing to understand the author's words, critics charged. Meanwhile, Amazon appears to be entering into a dispute with Disney. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher hachette #amazon cited #critics charged #amazon appears


Amazon misrepresents Orwell and takes on Disney, as the pricing war intensifies (+video)

In a statement about its dispute with publisher Hachette, Amazon cited '1984' author George Orwell – while failing to understand the author's words, critics charged. Meanwhile, Amazon appears to be entering into a dispute with Disney. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher hachette #amazon cited #critics charged #amazon appears


Amazon Blocks Captain America, Muppets in Price War With Disney

Amazon.com is taking on Walt Disney Co. and its superheroes in its quest to gain more control over pricing online.Amazon blocked pre-orders of Disney's summer hit movie "Captain America: The Winter Soldier" and other titles in disk form, repeating a tactic used in recent disputes with book... Continue reading at Advertising Age

[ Advertising Age | 2014-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #winter soldier #put pressure


Some Disney movies unavailable on Amazon in apparent contract dispute

Maleficent and Captain America among films affected Online retailer already in dispute with Hachette Book GroupAmazon.com has halted pre-orders of some Disney movies, the Wall Street Journal reported on Sunday, in what appears to be another contract dispute after the online giant began a... Continue reading at The Guardian

[ The Guardian | 2014-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #contract dispute #captain america #physical copies #winter soldier #digital copies