Credit: Illustration by Tam Nguyen/Ad AgeTwitter showed off more partnerships with publishers and networks at its annual NewFronts pitch to digital ad buyers on Monday night, describing plans with ESPN, Viacom, NBC Universal, Hearst, Major League Baseball and others.The media and messaging service has been focused on video as a key area to grow its ad business, and the effort is finally showing signs of paying off. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2018-05-01 00:00:00 UTC ]
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Neither side has confirmed it, but it looks like Amazon's latest pricing battle (after Warner Bros. and its ongoing battle with book publisher Hachette) is with Disney. That's why you can't pre-order a copy of Guardians of the Galaxy on DVD or... Continue reading at Engadget
[ Engadget | 2014-08-09 00:00:00 UTC ]
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Amazon.com believes that pricing ebooks at US$9.99 will boost sales by over 74 percent as the books are highly price-elastic.If customers would buy 100,000 copies of a particular ebook at $14.99, then they would buy 174,000 copies of the same ebook at $9.99, boosting total revenue to $1.7... Continue reading at PC World
[ PC World | 2014-07-30 00:00:00 UTC ]
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Focusing on the Jerwood Fiction Uncovered Prize, WME literary agent Cathryn Summerhayes argues that book prizes are key to spotlighting talent for the global market. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-07-29 00:00:00 UTC ]
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The future is bright for Penned in the Margins, the literary arts producer and independent... Continue reading at The Bookseller
[ The Bookseller | 2014-07-25 00:00:00 UTC ]
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Facebook has helped catapult sites like BuzzFeed and Upworthy into social stardom, boosting the visibility of media content on the News Feeds of millions of users and generating a deluge of traffic. But in this rising tide, some publishers have seen ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-07-14 00:00:00 UTC ]
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Novelist David Mitchell is to tell a 6,000-word story on Twitter, beginning today (14th July).... Continue reading at The Bookseller
[ The Bookseller | 2014-07-11 00:00:00 UTC ]
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Disney Publishing Worldwide is launching Disney Story Central, an online portal of interactive titles for kids aged 3-7. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-10 00:00:00 UTC ]
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Twitter users are subbing in 'Thrones' themes for famous children's book titles. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-06-20 00:00:00 UTC ]
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Marketers are gung-ho on playing up photo-sharing and social media this year to tap into the power of dad, as seen in Father’s Day campaigns from Ace Hardware, Craftsman, Dremel and O2X. You may not expect dads to be receptive about posting touchy-feely streams of pictures on social media, but... Continue reading at AdWeek
[ AdWeek | 2014-06-13 00:00:00 UTC ]
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Germany’s overall book sales rose slightly (0.2%) in 2013 to €9.54bn (£7.7bn),... Continue reading at The Bookseller
[ The Bookseller | 2014-06-13 00:00:00 UTC ]
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Authors Paul Pope, Colson Whitehead and Roz Chast are among more than 100 literary figures presenting at the 9th annual Brooklyn Book Festival, slated for September 21, 2014 at the Brooklyn Borough Hall and Plaza. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-12 00:00:00 UTC ]
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"Adorkable" will be added to the next edition of the Collins English Dictionary, after... Continue reading at The Bookseller
[ The Bookseller | 2014-06-09 00:00:00 UTC ]
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Disney's Frozen is coming to messaging apps in sticker form. The animated blockbuster has been merchandised, advertised, digitized—and now there's a licensing deal to bring the characters to apps like BlackBerry Messenger and Kik. The licensing company TextPride, which buys rights to branded... Continue reading at AdWeek
[ AdWeek | 2014-05-31 00:00:00 UTC ]
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While Shambhala Publications’ giveaways at BEA this year include Writing from the Senses by Laura Deutsch, The Authentic Life by Ezra Bayda, and other titles reflecting the heart and soul of the company’s spiritual origins more than 40 years ago, the company is also spotlighting Roost, its... Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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Audiobook publisher W F Howes has expanded its publishing range following the acquisition of US... Continue reading at The Bookseller
[ The Bookseller | 2014-05-15 00:00:00 UTC ]
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CUNY has announced the roster for its second annual Publishing Institute, to be held in New York City June 2–6. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-07 00:00:00 UTC ]
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Disney Publishing Worldwide and Del Rey Books are teaming up to do a new line of Star Wars adult fiction novels. The publishers will be working directly with brand creator, Lucasfilm. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-28 00:00:00 UTC ]
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Add value and share content with your followers to nab your next gig, 140 characters at a time.You've probably heard about people who landed a book deals from their popular tweets, or that Seth Meyers found several writers for his new show on Twitter.Read Full Story Continue reading at Fast Company
[ Fast Company | 2014-03-27 00:00:00 UTC ]
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Copyright experts had seen the case as a key test of the DMCA's "safe harbor" provision, which protects Internet service providers from liability for the infringing behavior of its users. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-19 00:00:00 UTC ]
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Sally Green and Charlie Higson have joined the line-up for the UK's first YA literature... Continue reading at The Bookseller
[ The Bookseller | 2014-03-13 00:00:00 UTC ]
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