Twitter gets Disney, NBC, Viacom to boost its NewFronts lineup

Credit: Illustration by Tam Nguyen/Ad AgeTwitter showed off more partnerships with publishers and networks at its annual NewFronts pitch to digital ad buyers on Monday night, describing plans with ESPN, Viacom, NBC Universal, Hearst, Major League Baseball and others.The media and messaging service has been focused on video as a key area to grow its ad business, and the effort is finally showing signs of paying off. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-05-01 00:00:00 UTC ]
News tagged with: #nbc universal #monday night #messaging service #key area #ad business

Other Publishing stories related to: 'Twitter gets Disney, NBC, Viacom to boost its NewFronts lineup'


NBC Leads C3 Ratings Race as Networks Bed Down for Winter Break

With a third of the 2013-14 TV season on the books and the networks having settled down for a long winter’s nap, NBC retains a comfortable lead over the rest of the broadcast pack. According to Nielsen C3 ratings for the period spanning Sept. 23-Dec. 1 (the most up-to-date figures available,... Continue reading at AdWeek

[ AdWeek | 2013-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biggest draws


Boost for Scholastic from new 'Hunger Games' film

The release of the latest Hunger Games film, backlist titles such as Harry Potter and success... Continue reading at The Bookseller

[ The Bookseller | 2013-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hunger games #backlist titles #harry potter


Irish literature gets €150,000 boost with laureate award

An outstanding Irish writer of fiction will be chosen to promote Irish literature around the worldAs Ireland becomes the first country to exit the eurozone bailout programme, one of its writers can look forward to a period of prosperity with the creation of a laureateship award worth €150,000... Continue reading at The Guardian

[ The Guardian | 2013-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #highest level #established authors #anne enright #sebastian barry #younger generation


Paywalls Boost Ad Rates for Some Magazines and Newspapers, OPA Study Finds

Online paywalls are helping some newspaper and magazine websites increase the ad rates they charge, according to a new report from the Online Publishers Association.It's a hopeful sign for publishers that have hesitated to erect paywalls, despite the potential to generate new revenue from... Continue reading at Advertising Age

[ Advertising Age | 2013-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription models #negative impact #including time


Rupert Murdoch cards turn Twitter gems into festive greetings | Media Monkey

Fans of Rupert Murdoch's musings on Twitter can now share his thoughts with their friends this festive season. No, the Times isn't publishing a Christmas supplement compiling its owner's thoughts – New York artist Michelle Vaughan has produced letterpress cards featuring a selection of his... Continue reading at The Guardian

[ The Guardian | 2013-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #choice words #phone hacking #status quo


A Facebook Tweak Gives Publishers a Traffic Boost

Facebook has altered its newsfeed algorithm, which is turning out to be great news for online publishers. Major sites say the social network has driven more referrals in the past month than ever before.The post A Facebook Tweak Gives Publishers a Traffic Boost appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2013-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishers #traffic boost #great news #past month


Sherlock, Doctor Who and Bake Off in BBC's Christmas TV lineup

Mystery of how Holmes survived rooftop fall is solved, Peter Capaldi makes Doctor Who debut, and Open All Hours returnsIt is a mystery that gripped the nation. Finally the BBC will reveal how Sherlock Holmes survived falling to his apparent certain death, in a festive TV lineup that will also... Continue reading at The Guardian

[ The Guardian | 2013-11-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #downton abbey #coronation street


Yub spins out with $12M to boost, track in-store sales

Yub spun out of TrialPay on Monday with $12 million in funding to help boost online efforts aimed at driving consumers to purchases in bricks-and-mortar stores. The Mountain View company led by CEO Alex Rampell said that it already has some big retailers and restaurants, including Burger King,... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2013-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile games #$12 million #bricks-and-mortar stores #big retailers


Big books the antithesis of Twitter

Six years and 900 pages on, there ended up being two million reasons why this first-time author would have been glad to have stuck with the written word.     Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2013-11-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big books #first-time author #written word


Polaroid Kids Tablet 2 comes loaded with apps from Cartoon Network, Disney and Marvel

A kid-friendly tablet often isn't enough by itself to keep little tykes happy -- you have to get the content they want, too. Polaroid is counting on this formula to lure parents to its newly available Kids Tablet 2. The 7-inch slate comes preloaded with the full versions of 70-plus apps and... Continue reading at Engadget

[ Engadget | 2013-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cartoon network


IBM Takes Aim at Twitter, Claims to Have Patented Online Advertising

IBM is alleging that Twitter has infringed on its patents, including one that would seem to give the computing giant status as an inventor of online advertising.Revealed in a Twitter filing to the Securities and Exchange Commission this morning, IBM is claiming that Twitter has infringed on at... Continue reading at Advertising Age

[ Advertising Age | 2013-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online advertising #exchange commission #online companies


8 Lessons Startups Can Learn From Twitter's Chaotic Creation Story

Most startups will never see anything close to the amount of money Twitter plans on raising during its IPO this week (a reported $1.6 billion) and in fact, three out of four tech businesses fail. Entrepreneurs in training looking to create a successful company, then, might want to know what... Continue reading at Fast Company

[ Fast Company | 2013-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #makes sense #early days #paying attention


Medium opens its social publishing platform to all Twitter users

Twitter's Ev Williams started Medium to simplify and socialize online article writing, but the service's invitation-only nature has kept many folks on the sidelines. Today, things are opening up: Medium's now accessible to anyone willing to sign into Twitter and verify an email address. Would-be ... Continue reading at Engadget

[ Engadget | 2013-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twitter users #email address


Instagram Rolls Out In-Stream Ads As Facebook Seeks to Boost Mobile Revenue

Instagram's cautious roll-out of its in-stream ads is now underway.U.S. users who open the app in the coming week will see an "educational ad" from Instagram itself, according to a blog post. Confirmed advertisers to follow it are Adidas, Ben & Jerry's, Burberry, General Electric, Levi's,... Continue reading at Advertising Age

[ Advertising Age | 2013-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coming week #general electric #michael kors


Twitter spot for Hot Key

Hot Key Books is to publish a debut by 18-year-old Isobel Harrop, after publisher Emily Thomas... Continue reading at The Bookseller

[ The Bookseller | 2013-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hot key


Unbound gets £1.2m boost

Unbound, the crowdfunding publishing platform, has raised £1.2m in additional funding. The... Continue reading at The Bookseller

[ The Bookseller | 2013-10-22 00:00:00 UTC ]
More news stories like this |


Pinterest Drives More Traffic to Publishers Than Twitter, LinkedIn, Reddit Combined

When it comes to referral traffic from social networks, there's Facebook and Pinterest — and then there's everyone else. Facebook accounted for more than 10% of overall traffic to publishers in September, by ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #referral traffic #social networks


Bertrams sees internet and international boost

Wholesaler Bertrams' latest financial results have seen growth from online traders, its... Continue reading at The Bookseller

[ The Bookseller | 2013-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wholesaler bertrams


Bilton Twitter Book -- Co-Founder Jack Dorsey Almost Went to Facebook (And More!)

An excerpt from a forthcoming book on the birth of Twitter reveals surprising new details about the company's founders. Some not-so-pretty. Continue reading at AllThingsD

[ AllThingsD | 2013-10-09 00:00:00 UTC ]
More news stories like this |