Brands Are Wasting Time And Money On Facebook And Twitter, Report Says

"Stop making Facebook the center of your relationship marketing efforts," says Nate Elliott, VP and principal analyst at Forrester.Today market research firm Forrester published a report for brands titled "Social Relationship Strategies That Work."Read Full Story Continue reading at 'Fast Company'

[ Fast Company | 2014-11-19 00:00:00 UTC ]
News tagged with: #wasting time #principal analyst

Other Publishing stories related to: 'Brands Are Wasting Time And Money On Facebook And Twitter, Report Says'


Brands Are Wasting Time And Money On Facebook And Twitter, Report Says

"Stop making Facebook the center of your relationship marketing efforts," says Nate Elliott, VP and principal analyst at Forrester.Today market research firm Forrester published a report for brands titled "Social Relationship Strategies That Work."Read Full Story Continue reading at Fast Company

[ Fast Company | 2014-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wasting time #principal analyst


Meredith Sells Money Magazine Brand, Nearly Two Years After Time Inc. Merger

Meredith Corp. has sold the Money magazine brand to Ad Practitioners LLC, a three-year-old Puerto Rico-based media and advertising startup behind the product review site ConsumersAdvocate.org, both parties announced Tuesday morning. Terms of the deal were not disclosed. One of a handful of... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-22 16:06:17 UTC ]
More news stories like this | News stories tagged with: #sports illustrated #personal finance #emailed questions #full potential


Why some experts say it's time for Twitter and Facebook to ban anti-vaccination posts

As measles cases continue to rise in Canada and the U.S., experts are calling on social media platforms to ban anti-vaccination posts, saying the risks to public health created by misinformation outweigh the right to free speech. Continue reading at CBC

[ CBC | 2019-05-22 08:00:00 UTC ]
More news stories like this | News stories tagged with: #free speech


Facebook drives up to 7 times more traffic than Twitter. Get to know your social audience

Social media, once considered the side door to a publisher's site, is rapidly becoming the primary entry point for new readers. These readers move in and out of content differently than traditional web site visitors. Social visitors are new, they’re likely to stay that way, and even if they... Continue reading at Digiday

[ Digiday | 2016-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social audience #social channels #distributed platforms #google amp #sponsored content


Facebook reportedly testing Twitter-like breaking news app

App that would allow publishers to highlight and push news events to Facebook users is said to be in alpha-stage testingFacebook could be preparing to take on Twitter at its own game, with a standalone news application for mobile phones.The product, which is reportedly in “alpha” stage testing... Continue reading at The Guardian

[ The Guardian | 2015-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook users #mobile phones #business initiative


Brands Start Hosting Real-Time Video Chats on Facebook

Media brands were quick to adopt video apps Periscope and Meerkat to broadcast live streams, and now Facebook marketers want in on that action. Social platform BumeBox started hosting live Facebook chats for brands like VH1 and Discovery Channel back in October, as an alternative to the Twitter... Continue reading at AdWeek

[ AdWeek | 2015-07-17 00:00:00 UTC ]
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Double The Book Bans In Half The Time: PEN America’s Latest Book Ban Report

PEN's new report shows that book bans continue to rise and continue to target books by or about queer people and people of color. Continue reading at Book Riot

[ Book Riot | 2024-04-16 12:05:00 UTC ]
More news stories like this | News stories tagged with: #pen america #book bans #report shows #latest book


The Morning After: The Amazon Prime Day deals worth your time and money

It’s back and here to ruin our savings and increase the gadgets in our homes. Yes, Amazon Prime Day isn’t entirely about headphones, tablets and wearables, but for Engadget staff… well, it feels like it is. Prime Day deals on tech are typically only matched by Black Friday and Cyber Monday... Continue reading at Engadget

[ Engadget | 2023-07-11 11:15:13 UTC ]
More news stories like this | News stories tagged with: #months ago #positive side #medical advice #memoir #novelists #kindle


Twitter's ad sales have reportedly dropped by 59 percent since last year

Twitter's advertising revenue is down 59 percent during a five week stretch between April 1st and early May compared to the same period last year, The New York Times has reported. It regularly falls short of sales projections, and things aren't likely to change soon (apparently despite the... Continue reading at Engadget

[ Engadget | 2023-06-06 09:25:43 UTC ]
More news stories like this | News stories tagged with: #bad news #business operations #product design #resolve issues #tall order #comic book


'New York Times' reports slower digital subscription growth and weakening ad revenue

The paper has been a bright spot for digital media despite falling ad revenue and a slowing growth rate for new subscribers Continue reading at Crains New York

[ Crains New York | 2023-05-10 18:44:39 UTC ]
More news stories like this | News stories tagged with: #bright spot #digital media


Twitter is reportedly struggling to break even as advertisers continue to flee

Twitter’s ad business is reeling, with its daily revenue reportedly falling by 40 percent from a year ago. According to The Information, over 500 of the company’s top advertisers have paused spending on the platform since Elon Musk’s October takeover. Despite that, Twitter is still attracting... Continue reading at Engadget

[ Engadget | 2023-01-18 18:54:25 UTC ]
More news stories like this | News stories tagged with: #ad business #paying $1 #usa today #conde nast


Streaming TV surpasses cable viewing for the first time, Nielsen reports

July viewership hours soar for streaming, in large part thanks to Netflix’s "Stranger Things." Continue reading at Advertising Age

[ Advertising Age | 2022-08-18 14:23:15 UTC ]
More news stories like this | News stories tagged with: #large part #stranger things #nielsen


Media startup Ozy shuts down after New York Times report raises concerns

Ozy faced questions about its viewership figures and claims that its co-founder impersonated a YouTube executive on a call with Goldman SachsOzy, a digital media startup, is shutting down less than a week after a New York Times column raised questions about the organization’s claims of millions... Continue reading at The Guardian

[ The Guardian | 2021-10-01 23:52:05 UTC ]
More news stories like this | News stories tagged with: #internal investigation #digital media


Reporters hype—then waste—Biden’s first press conference

Last week, when the White House announced that Joe Biden would hold his first formal press conference as president on March 25, the pre-game hype began. Reporters excavated the history of White House press conferences, then shared their questions for Biden with the public, and each other. There... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2021-03-26 11:54:27 UTC ]
More news stories like this | News stories tagged with: #common theme #united nations #full circle #news corp


Neil Sheehan Dies at 84; Times Reporter Obtained the Pentagon Papers

His exhaustive coverage of the Vietnam War also led to the book “A Bright Shining Lie,” which won a National Book Award and a Pulitzer Prize. Continue reading at The New York Times

[ The New York Times | 2021-01-07 23:20:39 UTC ]
More news stories like this | News stories tagged with: #pentagon papers #vietnam war #pulitzer prize #national book award


New York Times reports News Corp bid for S&S

Rupert Murdoch's media giant News Corp has made a bid for Simon & Schuster, according to a report in the New York Times. Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 08:28:03 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #simon schuster #news corp


Creative Access reports 40% of community 'running out of money' in wake of coronavirus

A survey of the Creative Access community, investigating the impact of coronavirus on under-represented communities within the creative industries, has revealed 80% are prioritising finding a new job or freelance work, with almost 40% saying they have run out of money already or are about to do so. Continue reading at The Bookseller

[ The Bookseller | 2020-06-18 17:26:02 UTC ]
More news stories like this | News stories tagged with: #under-represented communities #creative industries #freelance work


Los Angeles Times Book Prizes Revealed on Twitter

As the country shelters in place during the COVID-19 crisis, the Los Angeles Times unveiled the winners of its 40th Annual Book Prizes on Twitter this morning, among them Marlon James, Ilya Kaminsky, and Ben Lerner. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #covid-19 crisis #marlon james #ilya kaminsky #ben lerner #times book


Adobe, Twitter and the New York Times team up to fight digital fakes

Adobe, Twitter and the New York Times are tired of seeing fake media propagate, and they're teaming up to do something about it. The trio has launched a Content Authenticity Initiative that aims to create a standard for digital media attribution. I... Continue reading at Engadget

[ Engadget | 2019-11-05 00:34:00 UTC ]
More news stories like this | News stories tagged with: #digital media


WPP returns to growth and Facebook News offers publishers ‘free money’: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 10:25:54 UTC ]
More news stories like this | News stories tagged with: #profits fell #anthony crupi #silicon valley #final season #parting gift #hearst