[Sponsored Content] Many publishers have a "can't-miss" issue that naturally attracts advertisers. Perhaps the attraction is bonus distribution at the biggest industry event of the year, or is tied to the seasonality of your profession's business cycles. Whatever the reason, this issue has big pull, while others may pale in comparison. As a result, a variety of motivators can help beef up those thin issues. The post These Promotions Draw Advertisers Like Magnets appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2015-03-16 00:00:00 UTC ]
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Picador has revealed promotions for Ravi Mirchandani, Francesca Main and George Morley as part of an editorial restructure. Continue reading at The Bookseller
[ The Bookseller | 2019-05-23 12:36:43 UTC ]
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A slew of promotions came to Hachette Book Group's sales department this week that are related to a restructuring of the department due in part to the departure of some employees . Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-22 04:00:00 UTC ]
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Quadrille has scooped F*ck Being Humble, a “clever and timely” guide to self-promotion by Stefanie Sword-Williams in a four-publisher auction. Continue reading at The Bookseller
[ The Bookseller | 2019-05-10 00:00:00 UTC ]
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United Agents has promoted Sophie Scard to full agent after six years with the company. Continue reading at The Bookseller
[ The Bookseller | 2019-05-10 00:00:00 UTC ]
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CILIP, the library and information association, is going to promote diverse and inclusive children’s literature via a new magazine, Pen&inc. The first edition of Pen&inc launches today (2nd May) with information about 450 titles, submitted by publishers ranging from Egmont and Hachette... Continue reading at The Bookseller
[ The Bookseller | 2019-05-03 00:00:00 UTC ]
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Joe Brown, Popular Science’s editor-in-chief since 2016, is moving into the expanded role of VP, editorial director of the New York-based brands Saveur, Outdoor Life and Field & Stream, Bonnier Corp. announced on Tuesday. He is succeeding Anthony Licata, who departed the company after over... Continue reading at Folio Magazine
[ Folio Magazine | 2019-04-30 00:00:00 UTC ]
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Platforms and publishers today face an age-old challenge when it comes to advertising: creating and carrying ads that are effective for the advertiser without annoying the consumer. MediaLink kicked off Digital Content NewFronts today with its annual breakfast and panel during which four... Continue reading at AdWeek
[ AdWeek | 2019-04-30 00:00:00 UTC ]
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Transworld has promoted two senior press officers, Hannah Bright and Tom Hill, into managerial roles. Continue reading at The Bookseller
[ The Bookseller | 2019-04-11 00:00:00 UTC ]
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The burgeoning cannabis industry has had a fraught relationship with premium inventory across a bevy of publishers, as media companies often blacklist cannabis-related ads. Toasted Collective, a cannabis digital agency, wants to change that. The agency--which recently secured exclusive... Continue reading at AdWeek
[ AdWeek | 2019-04-10 00:00:00 UTC ]
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Despite researchers’ efforts to target every race equally, they found that Facebook’s platform targeted by race anyway A new research paper published on Wednesday shows that Facebook’s ad targeting can discriminate by race and gender, even when advertisers request that their ads should be shown... Continue reading at Fast Company
[ Fast Company | 2019-04-04 00:00:00 UTC ]
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German Book Prize jurors are reviewing the submissions for the 2019 literary award: 173 titles in total, of which 71 won't be published until this fall. The post German Book Prize Draws 173 Titles for This Year’s Competition appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-04-04 00:00:00 UTC ]
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Ebury has revealed a raft of changes, including promotions for Jamie Joseph and Yvonne Jacob and the recruitment of Suzanne Connelly from Wellcome, as part of its recent restructure. Continue reading at The Bookseller
[ The Bookseller | 2019-03-22 00:00:00 UTC ]
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Thames & Hudson (T&H) has promoted publishing director Sophy Thompson to be its new c.e.o. and publisher. Continue reading at The Bookseller
[ The Bookseller | 2019-03-13 00:00:00 UTC ]
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Hayley Steed has been promoted to literary agent less than three years after joining the Madeleine Milburn Literary, TV & Film Agency as an assistant. Continue reading at The Bookseller
[ The Bookseller | 2019-03-09 00:00:00 UTC ]
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Among a slew of promotions at Hachette Books, the imprint of Hachette Book Group has promoted four at the executive level. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-03-07 00:00:00 UTC ]
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#hachette books
Bookouture has promoted Kathryn Taussig to publishing director with responsibility for recruiting and leading a new US-focused team. Continue reading at The Bookseller
[ The Bookseller | 2019-03-05 00:00:00 UTC ]
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Facebook makes money by charging advertisers to reach just the right audience for their message — even when that audience is made up of people interested in the perpetrators of the Holocaust or explicitly neo-Nazi music. Despite promises of greater oversight following past advertising... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-02-21 13:00:00 UTC ]
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Facebook makes money by charging advertisers to reach just the right audience for their message — even when that audience is made up of people interested in the perpetrators of the Holocaust or explicitly neo-Nazi music. Despite promises of greater oversight following past advertising... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-02-21 13:00:00 UTC ]
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For people who love food and cooking, certain spaces are sanctuaries. We gravitate to cramped kitchen corners rather than dining room tables and to seats near a restaurant’s stoves, as if drawn to the warmth of the fire. Aisles filled with cookbooks are another kind of oasis — quieter and cooler... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-02-18 00:00:00 UTC ]
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German publisher S Fischer has promoted Alexander Roesler to editorial director of non-fiction, to replace Nina Sillem who left in September to establish her own literary agency. Continue reading at The Bookseller
[ The Bookseller | 2019-02-14 00:00:00 UTC ]
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