LinkedIn’s latest eBook illuminates what thought leadership is and why your company needs a solid strategy in place. Among the crucial topics it covers is the difference between the three main types of thought leadership. It also offers real-world examples of companies that are building authority with LinkedIn content. In addition, it contains advice from industry leaders on how to illuminate your thought leadership strategy and a step by step checklist of how to achieve thought leadership success. Sponsor content by LinkedIn. The post The perfect mix: How to find the right thought leadership models for your company appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-08-07 00:00:00 UTC ]
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Publishers are starting to see the results of Facebook Instant Articles, which launched widely last month, giving them a way to post fast-loading content directly to the social network. One publisher, on background, shared a week’s worth of data that showed the reach of Instant Articles versus... Continue reading at Digiday
[ Digiday | 2016-05-13 00:00:00 UTC ]
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A story of turning a negative into a positive is always heartening, as evidenced by "Seven and a Half Tons of Steel," a picture book written by Janet Nolan and illustrated by Thomas Gonzalez. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-13 00:00:00 UTC ]
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After the success of Fredrik Backman’s 'A Man Called Ove,' which was released in English in July 2014 and hit bestseller lists earlier this year, Atria has two follow-ups from the Swedish author. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-06 00:00:00 UTC ]
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The Copyright Clearance Center has acquired London-based publishing solutions company Ixxus. Continue reading at The Bookseller
[ The Bookseller | 2016-05-05 00:00:00 UTC ]
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The retiring B&N chairman reflects on his years in the bookselling business, and the big changes that have reshaped the chain in the past decade. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-29 00:00:00 UTC ]
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St Ives, the parent company of book printer Clays, has warned of lower profits for the final quarter of 2016 and the next financial year because of “global economic uncertainty”. Continue reading at The Bookseller
[ The Bookseller | 2016-04-27 00:00:00 UTC ]
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Follett Corp.’s acquisition of Baker & Taylor marks the end of B&T’s 188-year run as a standalone company. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-22 00:00:00 UTC ]
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Henry Holt & Company has undergone a number of incarnations since it was formed in 1866, when Henry Holt partnered with Frederic Leypoldt to publish books under the name Leypoldt & Holt. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-22 00:00:00 UTC ]
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Irish startup Writing for Tiny allows users to create personalized books with characters of all sizes and colors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-15 00:00:00 UTC ]
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BBC Worldwide is to take a 10% stake in Curtis Brown, which is set to "unlock further production opportunities" for the agency's talent. Continue reading at The Bookseller
[ The Bookseller | 2016-04-15 00:00:00 UTC ]
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Of the many talking points Tuesday at Facebook's F8 conference, two stood out because of their potential ramifications: the full rollout of Instant Articles and Facebook Live opening up to developers. We did a quick poll of tech players to gain insight into whether media companies should fear... Continue reading at AdWeek
[ AdWeek | 2016-04-13 00:00:00 UTC ]
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Tapas aims to optimize reading for mobile by dividing books into three- to five-minute chunks and charging readers as they go. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-08 00:00:00 UTC ]
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Payments to BuzzFeed and others reflects Facebook’s desire to ensure Live has sufficient engaging contentFacebook is paying news publishers and broadcasters, including the New York Times, BuzzFeed and Sky, to provide content on its live video service.Video has become a priority for Facebook and... Continue reading at The Guardian
[ The Guardian | 2016-04-06 00:00:00 UTC ]
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David Good's memoir explores the difficult marriage of his father, a student of cultural anthropology, to his mother, a young Yanomami native. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2016-03-31 00:00:00 UTC ]
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Widespread library closures across the UK have resulted in the loss of almost 8,000 jobs in the last six years, according to a report by the BBC. Continue reading at The Bookseller
[ The Bookseller | 2016-03-30 00:00:00 UTC ]
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First spate of staff changes since October NTVB acquisition gives the brand a new president, publisher, and editorial director with a print redesign set to debut in June. The post TV Guide Names New Leadership Ahead of Redesign appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-03-22 00:00:00 UTC ]
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Bloomberg is arriving on Delta Studio, the airline’s in-flight streaming platform. Up to 10 episodes of three series, including one, Delta-only version of “With All Due Respect,” will be available to stream. Bloomberg’s video licensing business brings in “millions” of dollars annually, according... Continue reading at Digiday
[ Digiday | 2016-03-21 00:00:00 UTC ]
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A record 57% of marketers and agencies are allocating 20% or more of budgets to digital advertising, including 23% who earmark more than half of their spending for digital, according to the most recent in a series of studies published by RBC Capital Markets in partnership with Ad Age. Two... Continue reading at Advertising Age
[ Advertising Age | 2016-03-17 00:00:00 UTC ]
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In the search for new revenue streams, publishers including Vox Media and The Washington Post are hoping to interest other companies in the content management systems they've built in-house.At the South by Southwest Interactive conference in Austin, Tex., Vox Media CEO Jim Bankoff on Saturday... Continue reading at Advertising Age
[ Advertising Age | 2016-03-13 00:00:00 UTC ]
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‘Amazon demonstrated dazzling marketplace power,’ writes Mike Shatzkin, in what he presents as a new narrative on relations between the retailer and the Big Five. ‘Agency in 2010 Was a Strategy; By 2015 a Surrender’ By Porter Anderson, Editor-in-Chief | @Porter_Anderson n an interesting... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-03-02 00:00:00 UTC ]
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