The perfect mix: How to find the right thought leadership models for your company

LinkedIn’s latest eBook illuminates what thought leadership is and why your company needs a solid strategy in place. Among the crucial topics it covers is the difference between the three main types of thought leadership. It also offers real-world examples of companies that are building authority with LinkedIn content. In addition, it contains advice from industry leaders on how to illuminate your thought leadership strategy and a step by step checklist of how to achieve thought leadership success. Sponsor content by LinkedIn. The post The perfect mix: How to find the right thought leadership models for your company appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-08-07 00:00:00 UTC ]
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Ukazoo Books finds new location in Towson

Ukazoo Books has found a new Towson location.The buyer and seller of new and used books that opened in Dulaney Plaza in 2007 will relocate to Loch Raven Boulevard, south of the intersection with Joppa Road.The bookseller announced the new site, 8641 Loch Raven Blvd., on its Facebook page and said... Continue reading at Baltimore Sun

[ Baltimore Sun | 2016-12-01 00:00:00 UTC ]
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TV-like programming struggles to find a home on Facebook Live

Publishers like Joe Media and Bleacher Report have been testing TV-like programming for Facebook Live. But polished live videos don’t necessarily receive higher viewership or more shares than rawer, conversational ones, and building content worthy of appointment viewing is a big challenge on... Continue reading at Digiday

[ Digiday | 2016-11-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #big challenge #appointment viewing #bleacher report #facebook live


Ukazoo Books to Test Smaller Store Model

After losing its lease, the Towson, Md. used and new bookstore is downsizing to less than one-third of its original size, or 2,800 sq. ft., and trying to create a workable model to add more stores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-29 00:00:00 UTC ]
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Major Ad-Technology Company Bars Breitbart News for Hate Speech

AppNexus, a major advertising technology provider, has barred Breitbart News from using its ad-serving tools because the conservative online publisher violated its hate speech rules.AppNexus scrutinized Breitbart's website after president-elect Donald Trump tapped Steve Bannon, former executive... Continue reading at Advertising Age

[ Advertising Age | 2016-11-23 00:00:00 UTC ]
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In Germany: Report Finds Ebook Sales Rising, Revenue Down, in 2016

In a consistent German book market, the Boersenverein reports rising ebook sales by volume, but lower prices are driving down revenue from digital products. The post In Germany: Report Finds Ebook Sales Rising, Revenue Down, in 2016 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-23 00:00:00 UTC ]
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Fantastic riches and where to find them: how to grow a $22bn franchise

Fantastic Beasts is not just a new outpost for the Harry Potter empire. It is a pivotal moment in the creation of The Wizarding World of JK Rowling – and it could give the gold-gobbling niffler a run for its money. We go over the booksA film franchise is like a shark: it must keep moving forward... Continue reading at The Guardian

[ The Guardian | 2016-11-22 00:00:00 UTC ]
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Warner Bros. to buy the rest of digital video company Machinima

Warner Bros. has signed a deal to buy the gamer-focused YouTube network Machinima in order to expand the movie and TV studio’s digital video business, the company said Thursday. Burbank-based Warner Bros., the studio behind film franchises like Harry Potter and DC Entertainment, was already a... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-11-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #dc entertainment #harry potter #warner bros #tv studio


Facebook finds more errors in its metrics

Facebook Inc. said it has found several errors in calculating how many people view content on Pages, the profiles with features tailored for businesses and well-known personalities. The Menlo Park social media giant said Wednesday that the seven-day and 28-day summary number over-counted how many... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-11-17 00:00:00 UTC ]
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Anna Kendrick book: Her career and the rise of 'Pitch Perfect'

Anna Kendrick's new memoir, 'Scrappy Little Nobody,' was released on Nov. 15. One of the actress's most famous roles is as the protagonist in the 'Pitch' films, which became an unexpected hit. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2016-11-17 00:00:00 UTC ]
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Bloomberg Businessweek Faces ‘Deep Change,’ New Leadership

Ellen Pollock is replaced by Megan Murphy, as the magazine moves toward relaunch and internal restructuring. The post Bloomberg Businessweek Faces ‘Deep Change,’ New Leadership appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-11-17 00:00:00 UTC ]
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'YA débutants are finding it harder to break through into the mainstream'

Publishers are failing to take on début Young Adult writers and are instead concentrating on established UK YA writers and US imports, according to some leading figures in the industry. Continue reading at The Bookseller

[ The Bookseller | 2016-11-14 00:00:00 UTC ]
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Celebrating the mix of difference

Clarissa Pabi on how learning from and pioneers and peers across the creative industries has helped her. Continue reading at The Bookseller

[ The Bookseller | 2016-11-04 00:00:00 UTC ]
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How well do you know historical fiction? Take our quiz and find out!

Love to read historical fiction? Take our quiz and find out how well you really know the genre. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2016-11-04 00:00:00 UTC ]
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An Award-Winning Acquisition: Newbery and Caldecott Collection Finds Its Forever Home

A feel-good story about a personal passion-turned-profession, a selfless act, and a few fortuitous connections. And a very happy ending for a cherished collection of Newbery and Caldecott books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-03 00:00:00 UTC ]
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Bankrupt Shipping Company Causing Woes for Publishers

Difficulties facing the Korea-based Hanjin Shipping Company, which filed for bankruptcy in August, are affecting U.S. publishers. The company has seen dozens of its ships—some carrying significant orders from trade houses—stranded at sea, or seized by creditors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-18 00:00:00 UTC ]
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Best Life Magazine Finds a Second Life as a Digital Brand

From Metropolitan Home to Newsweek, we've seen a number of shuttered magazine titles revived (at least in some form) over the past couple of years. Now Best Life, the luxury men's service magazine, is getting a second life online—and with its original launch editor at the helm, no less. Best... Continue reading at AdWeek

[ AdWeek | 2016-10-13 00:00:00 UTC ]
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Thought Catalog CRO Alex Magnin on growing a profitable media business in 2016

Thought Catalog has seen its audience chopped in half thanks to the whims of the Facebook algorithm. But that's to a disciplined operating plan, the company has managed to remain profitable. The "new reality," according to Thought Catalog CRO Alex Magnin, is publishers need to operate far more... Continue reading at Digiday

[ Digiday | 2016-10-11 00:00:00 UTC ]
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Niche Bookstores Find Their Way

After seeing their numbers decline dramatically, surviving specialty bookstores are finding new ways to thrive. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-30 00:00:00 UTC ]
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Is There Such Thing as a 'Men's Media Company' Anymore?

Some of the digital media brands most associated with men are starting to either broaden their focus beyond traditional bro content or clean up their act a bit, all the better to attract readers of all genders and play nice with much-coveted advertisers.It seems that few brands these days really... Continue reading at Advertising Age

[ Advertising Age | 2016-09-30 00:00:00 UTC ]
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Why Don't More Women Run Media Companies?

The recent departure of Arianna Huffington as editor-in-chief at The Huffington Post, the company she co-founded in 2005, left publishing even more bereft of female leaders than before.Then again, The Huffington Post already had a male CEO in place, just like Time Inc., The New York Times Co.,... Continue reading at Advertising Age

[ Advertising Age | 2016-09-27 00:00:00 UTC ]
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