The perfect mix: How to find the right thought leadership models for your company

LinkedIn’s latest eBook illuminates what thought leadership is and why your company needs a solid strategy in place. Among the crucial topics it covers is the difference between the three main types of thought leadership. It also offers real-world examples of companies that are building authority with LinkedIn content. In addition, it contains advice from industry leaders on how to illuminate your thought leadership strategy and a step by step checklist of how to achieve thought leadership success. Sponsor content by LinkedIn. The post The perfect mix: How to find the right thought leadership models for your company appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-08-07 00:00:00 UTC ]
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Illegal weapons available on Amazon, investigation finds

A Guardian investigation has revealed Amazon is selling illegal weapons on its website, including stun guns, pepper spray pistols and knuckledusters. Continue reading at The Bookseller

[ The Bookseller | 2015-12-17 00:00:00 UTC ]
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Get Your First Clues About "Fantastic Beasts And Where To Find Them"

A movie based on a book inside a Harry Potter book is here, and this is our first glimpse.During a week where many people have reached critical levels of Star Wars overload, Warner Bros. has released the first look at an entire movie based around a book that was listed on Harry Potter's freshman... Continue reading at Fast Company

[ Fast Company | 2015-12-15 00:00:00 UTC ]
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Ingram Buys Direct Sales Company Aer.io

The Ingram Content Group has acquired Aer.io, a service that allows publishers, retailers and authors to sell and fulfill print and digital books directly to readers via their websites, blogs and social networks. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-15 00:00:00 UTC ]
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Looking for the Perfect Book Present? Try the Penguin Hotline Really.

Testing Penguin Random House's "Hotline" for a personalized list of book suggestions for gift givers, our correspondent comes away impressed. The post Looking for the Perfect Book Present? Try the Penguin Hotline Really. appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-13 00:00:00 UTC ]
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Airbnb Hosts Discriminate Against Black Renters, Study Finds

Airbnb hosts were less inclined to book renters with stereotypically African-American names, Harvard Business School researchers found.A new study from Harvard Business School finds that Airbnb hosts are more likely to book reservations with users who have "distinctly white" names, according to... Continue reading at Fast Company

[ Fast Company | 2015-12-11 00:00:00 UTC ]
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Why It's Game On for Tech Companies in the Battle Over Breaking News

The battle over breaking news escalated this fall with a trio of mobile products from major tech companies. In November, Facebook announced its stand-alone app called Notify on the heels of Twitter launching Moments the month prior. When Apple released the iPhone 6s and iOS 9 in September, it... Continue reading at AdWeek

[ AdWeek | 2015-12-01 00:00:00 UTC ]
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New Study Finds Low Levels of Digital Library Borrowing

Only 25% of library patrons borrowed an ebook in the past year, according to the latest BISG survey. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-27 00:00:00 UTC ]
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A manifesto for self-publishing companies

"Self-publishing companies have long been seen as sharks in the publishing waters," writes Ronan Colgan. Continue reading at The Bookseller

[ The Bookseller | 2015-11-24 00:00:00 UTC ]
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Does Your News Media Company Really Know What “Audience” Means?

As we know in the publishing business, audience is key. We sell more advertising because of it, we beat our chests when we reach a certain number, and we believe what we are doing is ultimately for “our audience.”   Looking a ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-11-23 00:00:00 UTC ]
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Mark Zuckerberg, Facebook, And "Fast Company": Six Cover Stories (So Far)

Eight years ago, we featured the 22-year-old creator of a site with 19 million users. 1.5 billion members later, the adventure continues.In early 2007, Fast Company senior writer Ellen McGirt got a rush assignment from the magazine's editor, Bob Safian. Both were newcomers to the publication,... Continue reading at Fast Company

[ Fast Company | 2015-11-17 00:00:00 UTC ]
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Pearson investors unclear of company vision as shares tumble

Pearson investors have “little visibility” on what the company may do in the next few months, one analyst has warned, while another has said further restructuring at the academic publisher was “almost inevitable.” Continue reading at The Bookseller

[ The Bookseller | 2015-11-14 00:00:00 UTC ]
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Inaugural IPG report finds resilience and optimism

The UK independent publishing industry is strong and flourishing, according to the Independent Publishers Guild’s first Independent Publishing Report. Continue reading at The Bookseller

[ The Bookseller | 2015-11-13 00:00:00 UTC ]
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An Upstate Press Finds a Potential Local Hit in France

Open Letter press is well known in the publishing world for its literature in translation program. It's less known in its hometown of Rochester, though the press's new French novel might change that. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-13 00:00:00 UTC ]
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A manifesto for new business models

"The readers will always need curation." Sometimes the simplest statement of what we know is so refreshing. Here, the mellifluously named Jaya Jha of Pothi.com and InstaScribe speaks to us of seeing the advantages in change and the change in advantages. Continue reading at The Bookseller

[ The Bookseller | 2015-11-08 00:00:00 UTC ]
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How To Design The Perfect Horror Cover

Horror comic book legend Steve Bissette gives his four top tips on designing covers that scare the hell out of you.I grew up reading comics in the '80s and '90s. X-Men, Justice League, and The Tick were my favorites. Every Thursday I couldn't wait to go to the comic store to peruse the latest... Continue reading at Fast Company

[ Fast Company | 2015-10-29 00:00:00 UTC ]
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4 Views of Evolving Edtech Business Models

Execs from Cornelsen Schulverlage, Scholastic India, Capstone's myON, and Microsoft Education share thoughts about various edtech business models. The post 4 Views of Evolving Edtech Business Models appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-27 00:00:00 UTC ]
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Twitter Announces New Tools, Partnerships For Finding And Publishing Embedded Tweets

Online publishers are about to get a lot more options for embedding tweets in their stories, with Twitter announcing a new “ecosystem” of products around embedded tweets today at its Flight developer conference. ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-22 00:00:00 UTC ]
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'StarTalk's' Neil deGrasse Tyson on 'patriotic' Edward Snowden, finding the geek within

Maybe it's because he knows a thing or two about the space-time continuum that the rest of us civilians don't, but it sometimes seems as if Neil deGrasse Tyson is everywhere at once. A trained astrophysicist and the director of the Hayden Planetarium in New York, Tyson has also become an... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-10-22 00:00:00 UTC ]
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Oprah Winfrey takes stake in Weight Watchers as company refocuses on wellness

Oprah Winfrey’s endorsement was once enough to boost books to bestseller lists and send sales soaring of products dubbed her “favorite things.”Now Weight Watchers International Inc. is counting on that influence to propel its waning weight-loss brand past the competition of free diet and fitness... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-10-20 00:00:00 UTC ]
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Is Twitter a Book Publishing Company?

The definition of what a publisher does is up for grabs, and one German executive predicts his company will one day employ more IT pros than editors. The post Is Twitter a Book Publishing Company? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-14 00:00:00 UTC ]
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