The $19 million shelled out for the Unruly transaction represents a sharp haircut from the $90 million upfront cash price News Corp paid for the company a little over four years ago. The post The paltry price paid for Unruly rattles the consolidating ad tech market appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2020-01-07 05:00:57 UTC ]
News tagged with:
#news corp
The overall book market including print and digital fell by 4% in 2013, according to Nielsen Book... Continue reading at The Bookseller
[ The Bookseller | 2014-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#nielsen book
Self-published author Richard Veitch has been signed by Joanna Swainson at Hardman and Swainson... Continue reading at The Bookseller
[ The Bookseller | 2014-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#joanna swainson
Facebook has smashed all estimates in its earnings and revenue report this week, largely thanks to its robust mobile ad business. The results slapped down any niggling doubts among critics about the social network's ability to transform itself from a simple communication website to a... Continue reading at Betanews
[ Betanews | 2014-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ad revenue
#mobile devices
Prime minister gave News Corp boss full rundown of scheme before he announced policy to party roomTony Abbott gave Rupert Murdoch a full rundown on his planned paid parental leave scheme before announcing the policy in 2010, in a marked contrast with his decision not to consult the party room, a... Continue reading at The Guardian
[ The Guardian | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#tony abbott
#full rundown
#book reveals
#book published
Agencies are pushing for transparency from publishers on all fronts, but viewability has by far become their most pressing priority. GroupM, the biggest digital media buyer in the U.S., announced it would shift its buying from open exchanges to private ones, in a push for greater transparency.... Continue reading at Digiday
[ Digiday | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#greater transparency
#major players
#sponsor content
SimpleReach, a company that provides publishers like The New York Times and Forbes with measurement and distribution tools for their native ad programs, has raised $9 million in its first big round of financing, the company said Tuesday. With the new series A funds, SimpleReach plans to invest... Continue reading at Advertising Age
[ Advertising Age | 2014-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#big round
#foundational player
#kirk wolfe
#general partner
#mk capital
#atlas ventures
#village ventures
#native advertising
#tactic embraced
SimpleReach, a company that provides publishers like The New York Times and Forbes with measurement and distribution tools for their native ad programs, has raised $9 million in its first big round of financing, the company said Tuesday. With the new series A funds, SimpleReach plans to invest... Continue reading at Advertising Age
[ Advertising Age | 2014-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#big round
#foundational player
#kirk wolfe
#general partner
#mk capital
#atlas ventures
#village ventures
#native advertising
#tactic embraced
Hugh Howey says his study, based on calculation of Amazon sales, shows 'real progress' for authors who have chosen to go it aloneA new report claims that self-published authors have surged to 31% of ebook sales on Amazon.com, and are now earning more ebook royalties than writers published by the... Continue reading at The Guardian
[ The Guardian | 2014-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#hugh howey
#ebook sales
#ebook royalties
#traditional publishers
As the debate rages over the ethics of native advertising on both sides of the Atlantic, regulators in the U.K. have added more fuel to the fire. A ruling by the U.K.’s Advertising Standards Authority against Outbrain is forcing publisher ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#debate rages
#native advertising
Apple Inc. has agreed to pay $400 million to settle allegations that the company conspired with publishers to raise ebook prices. Continue reading at Los Angeles Times
[ Los Angeles Times | 2014-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#apple agrees
#company conspired
Time Inc. has created an eight-person unit to focus on native advertising at the publishing company, led by a staffer from the editorial side, Sports Illustrated Group Creative Director Chris Hercik, and another from the business side, Senior VP-Marketing and Sales Development Priya Narang.Mr.... Continue reading at Advertising Age
[ Advertising Age | 2014-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#vp-global marketing
#mark ford
#entertainment weekly
#travel leisure
Led by book format comics with $415 million in sales, the North American comics and graphic novel marketplace generated $870 million in sales in 2013, according to a new estimate by ICV2 and Comichron. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-16 00:00:00 UTC ]
More news stories like this |
Apple has reached a settlement in a long-standing case that accused the company of fixing the price on ebooks, with the company paying up to $400 million, depending on the outcome of its appeal in the case, a law firm has announced. Apple would pay the $400 million in the class-action lawsuit if... Continue reading at PC World
[ PC World | 2014-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#$400 million
#law firm
#class-action lawsuit
iPad manufacturer to pay damages contingent upon appeals court ruling over whether it conspired with publishers to fix pricesApple has agreed to pay $450m (£262.7m) in the US to settle claims the iPad manufacturer conspired with five major publishers to fix ebook prices.It came ahead of damages... Continue reading at The Guardian
[ The Guardian | 2014-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#apple agrees
#settle claims
#damages trial
#harper collins
#simon schuster
#ebook purchasers
In its latest filing, Apple called the DoJ’s ebook price-fixing case an “incoherent attack on supposed collusion,” and urged the Second Circuit to reverse. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#apple called
Egypt, where book sales have fallen by 50%, has given a home to several Syrian Islamic publishers who say the faithful need them as much now as before. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book sales
The use of social media and consumer insight do not "replace our gut instinct", The... Continue reading at The Bookseller
[ The Bookseller | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bookseller marketing
#publicity conference
#consumer insight
Oceano, one of the largest Spanish-language publishers, has finally launched a line of ebook titles out of its Mexico subsidiary aimed at Latin America. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#finally launched
#ebook titles
#latin america
Speakers from YouTube and Buzzfeed will join representatives from the trade at today’s... Continue reading at The Bookseller
[ The Bookseller | 2014-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bookseller marketing
#publicity conference
#live blog
Google's private programmatic exchanges can now book premium ad space like mastheads for brands. It is working with ABC to promote the new show Rising Star using an exchange that only places ads in prominent positions, ones that are not typically associated with automated buying. "This exchange... Continue reading at AdWeek
[ AdWeek | 2014-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital strategy
#rising star
#rolling stone
#huge part
#ad world