These are the Facebook execs using Twitter to promote the social network and attack its critics. The post The Facebook execs who turn to Twitter for publisher charm offensive appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2018-02-01 00:00:00 UTC ]
Author Ali Smith has said the Goldsmiths Prize, which is now in its third year, has encouraged publishers to take risks. The prize, awarded to bold and inventive fiction, was won by Smith last year for How to be Both (Hamish Hamilton). Smith said of the prize: “The change it’s made is that... Continue reading at The Bookseller
[ The Bookseller | 2015-09-24 00:00:00 UTC ]
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Stars Wars was first to post a 360-degree video. Photo: Facebook Virtual reality is coming to Facebook news feeds. Today the company rolled out 360-degree videos brands and publishers can post to their pages. Desktop viewers just have to drag their mouse over a clip to change the angle, and... Continue reading at AdWeek
[ AdWeek | 2015-09-24 00:00:00 UTC ]
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Facebook has added 360-degree videos to its news feed, an immersive feature the Menlo Park-based social media platform said will capitalize on a growing number of video publishers using the format. And to pique the interest of users, The Walt Disney Co. (NYSE: DIS) and Lucasfilm have published... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2015-09-24 00:00:00 UTC ]
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PageJump's Raymond Calbay explains step-by-step how the company applied new media UX design principles and research to develop its book, Abroad Me. The post Applying UX Principles in Traditional Book Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-09-23 00:00:00 UTC ]
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Jackie Collins' Buddhist beliefs and Pope Francis's White House address are among the most-talked topics online today. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-23 00:00:00 UTC ]
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Helen Sun, CEO of Beijing Ingenta Digital Publishing Technology, shares her best practices for launching a joint venture publishing partnership in China. The post Best Practices for Launching a Publishing Joint Venture in China appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-09-23 00:00:00 UTC ]
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Facebook videos are about to get more interactive. The social network announced Wednesday it now supports 360-degree videos. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-09-23 00:00:00 UTC ]
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Here's our review of "Now That I'm a Ghost, I'm Gay," which---let's be real---is an amazing title. The post We Review the Self-Published ‘Now That I’m a Ghost, I’m Gay’ appeared first on WIRED. Continue reading at Wired
[ Wired | 2015-09-22 00:00:00 UTC ]
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Publishing Technology has announced that CEO Michael Cairns has stepped down, effective immediately after the Board projected a net loss for the year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-22 00:00:00 UTC ]
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Literary agent Carmen Balcells was a ground-breaking entrepreneur and much admired. Now the question is, after her death, where will her authors turn? The post Publishing Colleagues Share Their Admiration for Carmen Balcells appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-09-22 00:00:00 UTC ]
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When a brand uploads a new video to Facebook, 94 percent of views it generates in the following week happen on that video, says Visible Measures. The stat shows that while video is booming on Facebook, it’s still difficult for brands and publishers to get people to watch their entire library,... Continue reading at Digiday
[ Digiday | 2015-09-21 00:00:00 UTC ]
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"One of the reasons many of the greatest novels ever published are so long," writes Len Epp, "is that they were already hits while they were being written." Serials, writes Leanpub co-founder Epp, are the true approach to traditional publishing. Only in the last century, he contends, did we come... Continue reading at The Bookseller
[ The Bookseller | 2015-09-21 00:00:00 UTC ]
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TV lovers who tweet can have real-time and potentially very profitable benefits for shows and advertisers, according to newly updated research from Twitter. The TVxTwitter Playbook features research from Twitter compiled using its own internal data as well as data from Nielsen and others. ... Continue reading at AdWeek
[ AdWeek | 2015-09-21 00:00:00 UTC ]
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Independent publisher Clairview Books is releasing a new booklet by Ben Okri based on a lecture he gave at the International School of Storytelling in Sussex. The Mystery Feast: Thoughts on Storytelling will be published on 14th October as a £3.99 paperback original and £2.99 ebook (available... Continue reading at The Bookseller
[ The Bookseller | 2015-09-21 00:00:00 UTC ]
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Mexico's publishing industry has great potential, but the lack of organized government is a persistent problem, argues Déborah Holtz of Trilce Ediciones. The post Mexico Needs a Government Policy to Promote Publishing, Reading appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-09-21 00:00:00 UTC ]
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Apple’s new iPhone tweak empowers users and marks an advertising watershedLast Wednesday Apple rolled out the latest version of its iOS operating system, and it came with a very nasty sting in the tail for newspapers, magazines and online publishers everywhere. A relatively small tweak means... Continue reading at The Guardian
[ The Guardian | 2015-09-20 00:00:00 UTC ]
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When HarperCollins Canada announced last November that it would be getting out of the Canadian distribution business, it set off a succession of changes in the publishing landscape. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
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E-book sales have leveled off for the most part in 2015 to date, continuing a trend that began last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
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Most Canadian publishers are reporting that sales through the first six months of 2015 are steady, compared to the first half of last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
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With competition for bookstore shelf space as fierce as ever and the Inspire Book Fair gone for good, publishers are looking for new ways to reach potential readers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
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#book marketing