The Facebook execs who turn to Twitter for publisher charm offensive

These are the Facebook execs using Twitter to promote the social network and attack its critics. The post The Facebook execs who turn to Twitter for publisher charm offensive appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-02-01 00:00:00 UTC ]

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As Facebook retreats from publishers, Snapchat is rolling out a publisher charm offensive

The disappearing messages app is stepping up efforts to curry favor with publishers as Facebook deprioritizes them. The post As Facebook retreats from publishers, Snapchat is rolling out a publisher charm offensive appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #curry favor


Continuing charm offensive, Facebook creates tool to boost news publishers’ reach on the platform

Facebook has been testing a tool with five publishers including BuzzFeed to help them improve their reach on the platform. The post Continuing charm offensive, Facebook creates tool to boost news publishers’ reach on the platform appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #platform appeared


Best of the week: Facebook’s publisher charm offensive

Facebook's message to media: We care, we really care. The post Best of the week: Facebook’s publisher charm offensive appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-02-24 00:00:00 UTC ]
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Twitter And Facebook Are Turning Publishers Into Ghost Writers

Publishers are in danger of becoming dumb content in the smart pipes of platforms like Facebook and Twitter. The quest for smoother user experience seems to pose actually visiting a publisher’s site as friction. With content consumption bei ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-16 00:00:00 UTC ]
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‘Publishers were always a second priority’: Confessions of a former Facebook exec on the platform’s struggles with video

"We generated revenue from brands. If content was so important, you’d think we would be trying harder to please publishers." The post ‘Publishers were always a second priority’: Confessions of a former Facebook exec on the platform’s struggles with video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook exec #video appeared #post publishers


Twitter tweaks Facebook with new issue ads policy that exempts publishers

The policy requires advertisers to get certified to run ads that refer to an election or candidate, or advocate for big issues including abortion, civil rights and guns. The post Twitter tweaks Facebook with new issue ads policy that exempts publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #civil rights #run ads


Facebook hires Spiegel exec (and sometimes critic) to strengthen relations with publishers in Europe

“A lot of trust has been destroyed in the past months due to Facebook's unpredictable and unreliable actions." The post Facebook hires Spiegel exec (and sometimes critic) to strengthen relations with publishers in Europe appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #europe appeared


Twitter looks to woo smaller, Facebook-frustrated publishers with new site

Twitter will launch a site to help smaller publishers use its platform through how-to guides and case studies from larger publishers it works with directly. The post Twitter looks to woo smaller, Facebook-frustrated publishers with new site appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #larger publishers #case studies #smaller publishers #site appeared #post twitter


Internet giants such as Facebook and Twitter must be made accountable for content they publish | Letters

Ian Bartlett says the ruling that Uber is a transport company not a digital service could also change the way we view other digital giants; and Derek Wyatt suggests a post-Brexit Britain could create a Global Digital Foundation to address these issuesUber is officially a transport company and... Continue reading at The Guardian

[ The Guardian | 2017-12-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #foreign policy #soft power #british council


Publishers Now Have a Monetization Tab to Turn Facebook Instant Articles Ads On or Off

Publishers running ads within Facebook Instant Articles no longer have to resort to HTML to turn those ads on or off. Product manager Hassam Tewfik announced in a Facebook Media blog post that the social network added a monetization tab to Facebook Audience Network, enabling publishers to toggle... Continue reading at AdWeek

[ AdWeek | 2017-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #enabling publishers


As Facebook Live video dreams fade, publishers look again to Twitter

Twitter's approach to promoting and monetizing live video is winning fans among publishers. The post As Facebook Live video dreams fade, publishers look again to Twitter appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twitter appeared


Turning off retargeting could hurt publishers and empower Google, Facebook

If users could opt out of retargeting with a single click, it could have ripple effects throughout the ad and media industries. The post Turning off retargeting could hurt publishers and empower Google, Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media industries #ripple effects #hurt publishers #facebook appeared #post turning


In Facebook’s shadow, Twitter cozies up to video publishers with reliable cash

Twitter has been promoting publishers' videos, which has helped publishers find new audiences and make money on the platform. The post In Facebook’s shadow, Twitter cozies up to video publishers with reliable cash appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make money #video publishers


In the shadow of Facebook, Twitter loses traction with publishers

Social publishing is becoming a zero-sum game. As media companies clamor for readers on Facebook, Instagram and Snapchat, Twitter is losing the attention battle. Publishers are waking up to the fact that Twitter doesn't have the audience scale, visual storytelling tools and ad products that the... Continue reading at Digiday

[ Digiday | 2016-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media companies #ad products #audience scale #social publishing #publishers appeared


Facebook-thirsty publishers turn to celebrities to worm into the news feed

Years ago, brands like Viral Nova, Distractify and Diply rode the power of Facebook influencer traffic to relevance with advertisers. Today, hundreds of publishers have dipped their toes in the water, and companies like The Social Edge drive well over 100 million pageviews every month for them.... Continue reading at Digiday

[ Digiday | 2016-10-21 00:00:00 UTC ]
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As Facebook turns fickle, publishers focus again on search

Don’t count out the power of the “What time does the Super Bowl” and other SEO tricks just yet. Facebook may have been all the rage these past few years, but now there's a renewed focus by publishers on Google search. Facebook has turned out to be a fickle partner, and Google's own shifting... Continue reading at Digiday

[ Digiday | 2016-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #renewed focus #super bowl #publishers focus #google search


Facebook Launches Notify, a New Twitter-Like App for Following Publishers

Facebook is already dominating peoples’ phone time, and now it wants a crack at your lock screen, too. The social network rolled out a new app called “Notify” on Wednesday specifically to send you mobile notifications fr ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-11-12 00:00:00 UTC ]
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Facebook Is Working on a Twitter-Like App That Lets Publishers Send Mobile Breaking News Alerts to the Masses

Facebook is working on a stand-alone mobile news application that seems to be part of its Facebook for Business initiative.   This product, which sounds similar to Twitter, seems to be different from Facebook for Work, an initiative that wa ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business initiative


Can A Startup Help Publishers Cut Out Twitter, Facebook, And Flipboard?

Connecting content creators and consumers would be an enormous coup for news sites, magazines, TV networks, and other media. We look at three startups that could help.At magazines like Fast Company, we rely on distribution networks to get our articles to our readers. In print, the primary... Continue reading at Fast Company

[ Fast Company | 2014-03-07 00:00:00 UTC ]
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