The Friday Project has signed a series of three digital “pamphlets” by British design... Continue reading at 'The Bookseller'
[ The Bookseller | 2012-11-09 00:00:00 UTC ]
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Just before the start of the 2015 Frankfurt Book Fair, Publishing Technology promoted chief technology officer David Montgomery to CEO. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-11 00:00:00 UTC ]
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'The power of the book and the importance of the author haven’t changed at all,' the Baroness Gail Rebuck tells London Book Fair's Quantum Conference. And she warns against a 'civil war' in publishing. The post Gail Rebuck: ‘The Power of the Book’ in the Digital Age appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-04-11 00:00:00 UTC ]
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The Interactive Advertising Bureau planned to release a new tool Monday that allows ad designers, developers and ad operations teams to verify that their HTML5 ad units meet the current bureau's guidelines.The tool, which works for mobile and desktop, analyzes elements such as file weights,... Continue reading at Advertising Age
[ Advertising Age | 2016-04-11 00:00:00 UTC ]
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In October, the New York Times launched its first immersive virtual reality (VR) application, creating an engaging new kind of journalism that suddenly, jarringly, placed viewers alongside the children displaced by Syria’s civil war. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-11 00:00:00 UTC ]
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They’ve become the voice of the millennials and now films, TV shows, book deals and live tours are followingYou may not have heard of Joe Sugg and Caspar Lee, but these British YouTube stars have more than 11 million subscribers and more than one billion views on Google’s online video service.... Continue reading at The Guardian
[ The Guardian | 2016-04-09 00:00:00 UTC ]
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So, digital advertising networks are back in the news, to borrow a common joke template used by late-night comedians.In March, Distractify, one of hundreds of publishers who belong to the Vice Digital Network, was singled out in a Variety story for contributing to a drop in traffic for Vice... Continue reading at Advertising Age
[ Advertising Age | 2016-04-08 00:00:00 UTC ]
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WH Smith is fitting 100 of its UK branches with digital display screens in a bid to modernise its shop fronts. Continue reading at The Bookseller
[ The Bookseller | 2016-04-05 00:00:00 UTC ]
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Sphere has signed a “charming second chance love story” by Sue Watson which the publisher has said will be a “focus title” for the company at London Book Fair. Continue reading at The Bookseller
[ The Bookseller | 2016-04-01 00:00:00 UTC ]
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World of Warcraft has been around for more than a decade, fleshing out the world of Azeroth with new lands, stories and characters. Its subscriber base is slowly shrinking, but the Warcraft brand continues to evolve through games like Hearthstone and... Continue reading at Engadget
[ Engadget | 2016-03-31 00:00:00 UTC ]
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Marketers interested in buying targeted video advertising on Facebook and Instagram based on television viewership and publisher data can now do so through TubeMogul, a programmatic advertising platform. Emeryville, Calif.-based TubeMogul's new integration with Facebook allows a brand to hit a... Continue reading at AdWeek
[ AdWeek | 2016-03-31 00:00:00 UTC ]
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How can publishers make a business out of a series of shady practices? The post Digital Advertising: A Shady, Shoddy, Fast-Growth Business appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-03-25 00:00:00 UTC ]
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Digital publishing may be the cheaper alternative, but only if it doesn't alienate your audience. The post For Associations Balancing Print vs. Digital, Understanding Your Membership is Key appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-03-23 00:00:00 UTC ]
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BookExpo America will introduce a new digital network at this year’s event that organizers say will help facilitate communication among attendees.The BEA Network will include access to PubMatch. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-18 00:00:00 UTC ]
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Jessica Perry, SVP of Publishing & Media at one of America's largest professional associations, chats with Folio: about drawing audience feedback and the differing benefits of print and digital. The post Lean-In vs. Lean-Back: Assessing Print and Digital Products in Association Media... Continue reading at Folio Magazine
[ Folio Magazine | 2016-03-15 00:00:00 UTC ]
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Barnes & Noble ceded another battle in the ongoing war with Amazon over digital hearts and minds.The company will end the dedicated Nook app and video store on March 15, which was where you could purchase content for Nook-branded hardware, according to a report in diginomica.Nook digital... Continue reading at PC World
[ PC World | 2016-03-14 00:00:00 UTC ]
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Anthony Bourdain, the celebrity chef turned TV show host, believes there's untapped potential with digital media to dive deeper into food and travel stories. During a South by Southwest Interactive keynote moderated by Nathan Thornburgh, chief editor and publisher at Roads & Kingdoms,... Continue reading at AdWeek
[ AdWeek | 2016-03-14 00:00:00 UTC ]
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Video is the future and print is as good as dead, right? For most publishers video is a test track for new content. A place to take fresh content ideas for a spin and see how they handle. TEN took that process to its logical conclusion with Roadkill, a popular youtube series that has now spawned... Continue reading at Digiday
[ Digiday | 2016-03-10 00:00:00 UTC ]
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Mediaocean has tapped ad tech firm Rubicon Project to build a system aimed at automating the process of buying and selling the massive amount of premium digital media inventory that's still bought and sold through manual processes. In the process, the ad inventory that Rubicon offers... Continue reading at Advertising Age
[ Advertising Age | 2016-03-10 00:00:00 UTC ]
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The 2016 Leipzig Book Fair will introduce a new startup showcase called Neuland 2.0 that will highlight the latest innovations and ideas for books. The post Startup Village for Digital Natives at Leipzig Book Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-03-09 00:00:00 UTC ]
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This year's Digital Book World seems to be off to a start led by inquiry, guidance, and a pressing question: what's next? The post ‘Transformation’ at Digital Book World: Wide-Eyed and Learning appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-03-09 00:00:00 UTC ]
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