Are there too many metrics? Brands may want to see every detail, but agencies with their varied priorities often need a sherpa to guide them through the treacherous peaks and passes of media metrics. We sat down with Samantha Skey, CRO of SheKnows, at the Digiday Publishing Summit in Vail, Colorado for a fireside chat about how publishers can help their partners navigate a path through the whiteout data conditions of a metrics blizzard. Sponsored content by Parse.ly The post Question of the Day: Are there too many metrics? appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-04-05 00:00:00 UTC ]
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Want to know what to look out for during today's Free Comic Book Day? We've got you covered. The post What You Should Pick Up on Free Comic Book Day appeared first on WIRED. Continue reading at Wired
[ Wired | 2015-05-02 00:00:00 UTC ]
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We talked to Jim DeFelice, the cowriter of both Chris Kyle's 'American Sniper' and the new memoir by Kyle's widow, Taya Kyle, 'American Wife,' about what it was like to work on both books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-01 00:00:00 UTC ]
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After the success of the 2014 California Bookstore Day, bookstores all over the country will be taking part in Independent Bookstore Day on May 2. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-04-30 00:00:00 UTC ]
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LéaLA, the Spanish-language Book Fair of Los Angeles, taking place May 15-17, has added a professional day and will feature more than 100 authors. The post LéaLA Showcase of Spanish Lit in the USA Adds Professional Day appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-04-30 00:00:00 UTC ]
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Like other traditional publishers, The Wall Street Journal is trying to promote digital video viewing on its own site rather than distribute video widely to other platforms that it can't monetize. On the eve of its third NewFronts presentation, the Journal described how it uses interactive... Continue reading at Digiday
[ Digiday | 2015-04-28 00:00:00 UTC ]
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The second annual Self-Publishing Day in Münster, Germany, brought together authors, distributors and bestselling self-publishers like Poppy J. Anderson. The post Self-Publishing Day: German Indie Authors Unite appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-04-28 00:00:00 UTC ]
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Aside from simply celebrating small bookstores, one objective of the forthcoming Independent Bookstore Day, on May 2, is to bury a long-running narrative that the indies are dying. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-27 00:00:00 UTC ]
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Sphere has acquired a memoir by American actress and web entrepreneur Felicia Day, titled You’re Never Weird on the Internet (Almost). Sphere’s non-fiction editorial director Hannah Boursnell bought UK and Commonwealth rights from Cathryn Summerhayes on behalf of Erin Malone at WME. Continue reading at The Bookseller
[ The Bookseller | 2015-04-25 00:00:00 UTC ]
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In honor of World Book Day, the International Publishers Association has an infographic on how much children should read and why literacy is important. The post How Much Should Children Read? World Book Day Infographic appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-04-23 00:00:00 UTC ]
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Springer has developed a new platform, Bookmetrix, to offer title and chapter level metrics across all of their books. Bookmetrix has been developed in partnership with Altmetric. The data captured on Bookmetrix is displayed on the book pages of Springer's content platform SpringerLink and... Continue reading at The Bookseller
[ The Bookseller | 2015-04-14 00:00:00 UTC ]
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Seattle booksellers are trying to outdo their colleagues in other cities as they celebrate Independent Bookstore Day on May 2. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-09 00:00:00 UTC ]
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We’ve had the BBC’s best children’s books of all time and not a single one was published after 1968, so what are the future classics, books written in the last 20 years that people will still be reading in 50 or even 100 years time? Join in our discussion to predict the future classics! Many of... Continue reading at The Guardian
[ The Guardian | 2015-04-07 00:00:00 UTC ]
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We spoke with Darling about a new epic adventure she’ll be talking up at the London Book Fair, and how publishing is a "contact sport" in which it's more important than ever to maintain strong business relationships. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-24 00:00:00 UTC ]
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With Friday's theatrical release of 'Serena,' the acclaimed writer will have had two films based on his work appear since the beginning of the year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-24 00:00:00 UTC ]
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World Book Day titles continue to dominate the Official UK Top 50 with nine of the 10 titles published as part of the annual charity celebrations claiming positions within the Top 10 this week. The 10 ￡1 titles sold 224,433 combined copies in the seven days ending 14th March. This was down 34%... Continue reading at The Bookseller
[ The Bookseller | 2015-03-19 00:00:00 UTC ]
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The Irish Arts Center in New York City will be handing out thousands of books by Irish writers to NYC residents on the holiday. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-03-13 00:00:00 UTC ]
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Vox Media -- the digital publisher behind sites like The Verge, SB Nation and Vox.com -- has opened a department in Los Angeles aimed at making more digital video and, possibly, traditional TV.As Vox Creative Director Chad Mumm told The Hollywood Reporter about the new Vox... Continue reading at Advertising Age
[ Advertising Age | 2015-03-12 00:00:00 UTC ]
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World Book Day titles claimed nine of the coveted positions in the Top 10 in the most successful WBD week since 2012. A combined total of 339,133 copies of the 10 books published to celebrate the annual charity reading event (held on Thursday 5th March) registered through Nielsen BookScan in... Continue reading at The Bookseller
[ The Bookseller | 2015-03-11 00:00:00 UTC ]
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We spoke with the deputy editorial director at Paris-based Belfond about the importance of independent booksellers in her country, and the Irish debut novel she's publishing thanks a plug from to Colum McCann. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-10 00:00:00 UTC ]
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It may seem like the Internet was awash in posts about #thedress and, for that matter, runaway llamas, as of late. But a confluence of factors, from viewability to changing Facebook algorithms to falling CPMs, are making the economics of this kind of viral strategy a bit more complicated.... Continue reading at Digiday
[ Digiday | 2015-03-09 00:00:00 UTC ]
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