It may seem like the Internet was awash in posts about #thedress and, for that matter, runaway llamas, as of late. But a confluence of factors, from viewability to changing Facebook algorithms to falling CPMs, are making the economics of this kind of viral strategy a bit more complicated. "There's absolute pressure on publishers to weed that stuff out. Nobody wants junk traffic on their plan," said Horizon Media's Maikel O'Hanlon. The post Are viral traffic’s days numbered? appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-03-09 00:00:00 UTC ]
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It may seem like the Internet was awash in posts about #thedress and, for that matter, runaway llamas, as of late. But a confluence of factors, from viewability to changing Facebook algorithms to falling CPMs, are making the economics of this kind of viral strategy a bit more complicated.... Continue reading at Digiday
[ Digiday | 2015-03-09 00:00:00 UTC ]
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Crowdsourced news site Blasting News has built big numbers by paying 1,000 Facebook closed-group owners to distribute content within their groups. The post How one viral publisher uses Facebook groups to grow big numbers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-08 00:00:00 UTC ]
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Facebook has reported yet another glitch in the data it gives publishers and marketers to understand their activity on the social network.This time Facebook found a problem that gave some publishers inaccurate traffic numbers, underestimating iPhone audiences on certain posts, according to a... Continue reading at Advertising Age
[ Advertising Age | 2016-12-16 00:00:00 UTC ]
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Sylvia Day’s One With You (Michael Joseph) has easily romped to the top of The Bookseller’s April E-Book Ranking, outselling the second-placed title by a factor of over four to one. Continue reading at The Bookseller
[ The Bookseller | 2016-06-04 00:00:00 UTC ]
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A quick look at how this year's Independent Bookstore Day went, with participating stores jumping from 365 to 430. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-06-03 00:00:00 UTC ]
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Sylvia Day has stormed into the Official Top 50 number one spot, as One with You (Penguin) outsold previous chart-topper Lee Child’s Make Me (Bantam) by over 17,116 copies. Continue reading at The Bookseller
[ The Bookseller | 2016-04-13 00:00:00 UTC ]
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Publishers that rely on Facebook to drive large portions of their traffic are at constant risk of having the rug pulled out from under their feet. A recent algorithm tweak may have done just that. The post Facebook Withdrawal: Viral Publishers See Traffic Plunge appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-02-14 00:00:00 UTC ]
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News Corp.'s Daily tablet newspaper had a high-profile launch in February, but didn't start charging customers until two weeks ago. So how's it selling? "We're happy with where we are," publisher Greg Clayman told the Ad Age Digital conference today. What about that study showing a marked... Continue reading at AllThingsD
[ AllThingsD | 2011-04-07 00:00:00 UTC ]
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Amazon Prime Day came and went in July, but Amazon’s not done with its membership-only sales events for 2023. The company just announced that it will hold “Prime Big Deal Days,” another Prime Day of sorts, on October 10 and 11, mirroring what it did during the same month last year. Engadget will... Continue reading at Engadget
[ Engadget | 2023-09-18 11:58:42 UTC ]
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Amazon Prime Day came and went in July, but Amazon’s not done with its membership-only sales events for 2023. The company just announced that it will hold another Prime Day of sorts in October, potentially mirroring what it did at the same time last year. This year’s event is dubbed “Prime Big... Continue reading at Engadget
[ Engadget | 2023-08-08 19:00:44 UTC ]
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The second half of Amazon Prime Day is here and you can still pick up a bunch of tech on sale. This year has brought a number of solid, Prime-exclusive deals on some of our favorite tech, including Apple AirPods, Google Pixel phones, and of course, Amazon’s own devices like Echos, Kindles, Fire... Continue reading at Engadget
[ Engadget | 2023-07-12 14:12:31 UTC ]
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Agencies aren't unionized. As unionization among digital media companies continues to grow the question of why collective bargaining is happening agencies remains. The post ‘The advertising industry is a day-to-day unrelenting grind’: Why agencies should unionize appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-06-13 04:01:37 UTC ]
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As entertainment director for Hearst Magazines Digital Media, Nojan Aminosharei is responsible for wrangling celebrity talent for shoots across Hearst’s 21 digital brands, ranging from Cosmopolitan to Country Living to Esquire. Coming up with fresh ideas and pulling them off takes a lot of... Continue reading at Digiday
[ Digiday | 2016-08-17 00:00:00 UTC ]
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Patricia Day Stein, who was v-p and co-founder of the book publisher Stein and Day with her then husband Sol Stein, died on July 16 in Sleepy Hollow, N.Y., of natural causes. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-31 00:00:00 UTC ]
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This morning Upworthy.com, which crested at 30 million unique visitors in May thanks to a runaway viral hit, announced that they've started piloting sponsored posts to generate revenue, and shared with Fast Company a bit of their secret sauce. Founded 14 months ago by Moveon.org's Eli Pariser... Continue reading at Fast Company
[ Fast Company | 2013-07-01 00:00:00 UTC ]
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Amazon.co.uk will begin its Boxing Day sales on Christmas Day this year, responding to the fact... Continue reading at The Bookseller
[ The Bookseller | 2012-12-17 00:00:00 UTC ]
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Written By: Philip Stone Publication Date: Wed, 31/08/2011 - 15:20 David Nicholls' One Day (Hodder) has broken the record for the biggest ever weekly sale from an adult-readership novel in the month of August. Across all print editions, One Day sold 92,336 copies at UK booksellers in the seven... Continue reading at The Bookseller
[ The Bookseller | 2011-08-31 00:00:00 UTC ]
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The one-day event, produced by PW in cooperation with the AALA, is set for May 22 at NYU and will include a roundtable discussion featuring four publishing CEOs; a closing keynote by TikTok star and author Vivian Tu; and panels featuring such well-known industry players as Reagan Arthur, Dawn,... Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-25 04:00:00 UTC ]
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Marker magic, rainforest discovery, Critter Club, a pangolin girl, and more of today's best children's book deals. Continue reading at Book Riot
[ Book Riot | 2024-04-24 14:45:32 UTC ]
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Publishers and booksellers worked together to secure an exemption from the EU's late payment legislation, a decision that protects the publishing's unique business model. The post World Book Day: EU to Exclude Book Industry from Late Payment Regulations appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-04-23 23:25:00 UTC ]
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